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New Trends in Online & Offline Events
Uzair Dada
CEO
atEvent

Joe Cox
Product Manager, GoToWebinar
Citrix

Brad Kofoed
Senior Director, Alliances
Certain

Mark Szelenyi
VP Webcasting Product Management
ON24
The definition of an event has evolved.
What is an event to you?
What are common event #fails?
What trends do you see in…
– Engagement?
– Digitizing Events?
– Social & Mobile Optimization?
– Personalization?
– Administration?
Face to Face Meeting Statistics

*From Certain Appointment Infographic
On 24 Webinar Benchmarks Report
atEvent Corporate Events Marketing Priorities

Source: Event Marketing Institute and Active Network, 2012 report
Q&A
Thank You!
Visit the atEvent, Certain, Citrix & On24 Booths!

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The New Trends in Offline and Online Events

  • 1.
  • 2. New Trends in Online & Offline Events Uzair Dada CEO atEvent Joe Cox Product Manager, GoToWebinar Citrix Brad Kofoed Senior Director, Alliances Certain Mark Szelenyi VP Webcasting Product Management ON24
  • 3. The definition of an event has evolved. What is an event to you?
  • 4. What are common event #fails?
  • 5. What trends do you see in… – Engagement? – Digitizing Events? – Social & Mobile Optimization? – Personalization? – Administration?
  • 6. Face to Face Meeting Statistics *From Certain Appointment Infographic
  • 7. On 24 Webinar Benchmarks Report
  • 8. atEvent Corporate Events Marketing Priorities Source: Event Marketing Institute and Active Network, 2012 report
  • 9.
  • 10. Q&A
  • 11. Thank You! Visit the atEvent, Certain, Citrix & On24 Booths!