2. growlots
Farming Centers will act as central hubs for
organizing food production, creating green jobs,
building community, and education. Occupying 3-4
adjacent abandoned lots (3/8-1/2 acres), Green
Centers have an Office/Storage Area, an on-site
Garden, two High Tunnels, and a small Greenhouse
for starts.
4. Research and Interviews
Community Gardens &
Members Communication Agri-Programs
Jobs
Develop
Beautification Vacant Lots
City Government
5. GrowLots as a Business Model
Downpayment
$30,000
Renting
Garden Tools
Office, greenhouse,
$10,000 high tunnels, garden
$20,000
Finished Compost
(soil)
$35,000 Compost System
(If there are extra funds)
Income $20,000
$340,000 Startup Capital
(1st Year)
Plant Starters
$330,000
and Seeds
$150,000
Equipment/Materials/Tools
$35,000
Produce
(CSA, Farmer’s Markets,
and Local Businesses)
$145,000
Brochures/Literature
or Education
$25,000
Salaries/Wages
$200,000
6. GrowLots can serve as a tool
for prompting discussion on
urban agricultural development.
7. Facilitating Meetings
Meeting Mary Corboy
• Disconnects between goals of the Greenworks
Plan and urban agriculture initiatives.
• Use design skills to create visual narratives that
compel city officials to make changes to
regulations that are currently holding back the
city’s urban agriculture.
9. Discussing Economic Development
Dick Voith Senior Vice President and Principal of Econsult Corporation
Peter Angelides Vice President and Director of Econsult Corporation
Roxanne Christensen President of the Institute for Innovations in Local Farming
10. Consolidating the Information
Lacking man power
Excessive amounts of land Farming is not a job Excessive amounts of water
Urban Agriculture coultd be temporary Lacking an applicable farming manuel
Selling in niche markets Creates a garden network Concetrated workable land
Seperate Agencies have different needs
Developing in resistant areas Urban Agriculture vs Big Business
Competition between players There is not enough people here to farm
Jobs vs Volunteering Sometimes social capital is not enough
Urban Agriculture does not make as much money as ... The City as a whole sees the long term without short term goals
land regulations
One of many ideas
what is the shared equity Its still about the bottom line
cost of business would be high
what happens with the Green Center's success
whose responsible for the center
Niche Markets, City vs Regional Foods There is a disconnection between people and their food
11. Who is responsible for the center?
Jobs vs.. Volunteering
Do we need an applicable farming protocol?
Lacking man power
Substantial amount of workable land
Farming is not a job
12. People are disconnected from their food
Niche Markets vs. Regional Foods
Urban Agriculture vs. Big Business
Reaching the bottom line
Who is responsible for the center?
Jobs vs. Volunteering
Do we need an applicable farming protocol?
Lacking man power
Substantial amount of workable land
Farming is not a job
13. Sometimes social capital is not enough
People are disconnected from their food
Niche Markets vs. Regional Foods
Urban Agriculture vs. Big Business
Reaching the bottom line
Who is responsible for the center?
Jobs vs. Volunteering
Do we need an applicable farming protocol?
Lacking man power
Substantial amount of workable land
Farming is not a job
14. What about a shared equity model?
Sometimes social capital is not enough
Urban Agriculture could be temporary
Develop wasteland communities
People are disconnected from their food
Selling in niche markets
Niche Markets vs. Regional Foods
Urban Agriculture vs. Big Business
Reaching the bottom line
Who is responsible for the center?
Jobs vs. Volunteering
Do we need an applicable farming protocol?
Lacking man power
Substantial amount of workable land
Farming is not a job
15. What about a shared equity model?
Sometimes social capital is not enough
Urban Agriculture could be temporary
Develop wasteland communities
People are disconnected from their food
Selling in niche markets
Niche Markets vs. Regional Foods
Urban Agriculture vs. Big Business Effects of Farming Center success?
Reaching the bottom line Competition between players
Who is responsible for the center?
Jobs vs. Volunteering
Do we need an applicable farming protocol?
Lacking man power
Substantial amount of workable land
Farming is not a job
16. What about a shared equity model?
Sometimes social capital is not enough
Urban Agriculture could be temporary
Develop wasteland communities
People are disconnected from their food
Selling in niche markets
Niche Markets vs. Regional Foods
Urban Agriculture vs. Big Business Effects of Farming Center success?
Reaching the bottom line Competition between players
City's long-term goals need small steps
Can we change land zoning codes?
Who is responsible for the center?
Create a farm network
Jobs vs. Volunteering
Do we need an applicable farming protocol?
Lacking man power
Substantial amount of workable land
Farming is not a job
17. What about a shared equity model?
Sometimes social capital is not enough
Economics
Urban Agriculture could be temporary
Develop wasteland communities
People are disconnected from their food
Food Access
Niche Markets vs. Regional Foods
Selling in niche markets
Urban Agriculture vs. Big Business Effects of Farming Center success?
Reaching the bottom line Competition between players
Land Ownership
City's long-term goals need small steps
Green Jobs Who is responsible for the center?
Can we change land zoning codes?
Create a farm network
Lacking man power
Jobs vs. Volunteering
Integrative Development
Do we need an applicable farming protocol?
Substantial amount of workable land
Farming is not a job
20. The Story of Urban Agriculture
Joan Blaustein Amanda Wagner Jonas Milder Mike McAllister Hannah Schulman Alice Edgerton Roxanne Christensen
Dept. of Parks DVRPC Food Director of Professor at The Pennsylvania The Pennsylvania Institute for Innovations
and Recreation System Planning MID Program UARTs Horticultural Society Horticultural Society in Local Farming
21. The Story of Urban Agriculture
Joan Blaustein Amanda Wagner Jonas Milder Mike McAllister Hannah Schulman Alice Edgerton Roxanne Christensen
Dept. of Parks DVRPC Food Director of Professor at The Pennsylvania The Pennsylvania Institute for Innovations
and Recreation System Planning MID Program UARTs Horticultural Society Horticultural Society in Local Farming
Food Access and Land Ownership
22. The Story of Urban Agriculture
Joan Blaustein Amanda Wagner Jonas Milder Mike McAllister Hannah Schulman Alice Edgerton Roxanne Christensen
Dept. of Parks DVRPC Food Director of Professor at The Pennsylvania The Pennsylvania Institute for Innovations
and Recreation System Planning MID Program UARTs Horticultural Society Horticultural Society in Local Farming
Integrative Development
24. Dissecting the Dialogue
Food Land Integrative
Access Ownership Development
• Disconnects between the • Connect people to the resources • To Integrate Urban Farming into
Greenworks Plan and the people they need the community everyone has to
involved. be on the same page
• Need to streamline departments
• Define affordable • The Community needs to
• Different amounts of time for understand as well
• Open space limited land use
• Special time when the
• Sustainable Parks, Gathering • Need clearer steps for land use Greenworks Plan, Zoning Codes,
Places and Collaborative Spaces and the Comphrensive Plan are
• Need for a comprehensive beginning to collide and change
• Do not change what you are approach with pros and cons at the same moment
doing but figure out how to work
together
25. Dissecting the Dialogue
Food Land Integrative
Access Ownership Development
• Disconnects between the • Connect people to the resources • To Integrate Urban Farming into
Greenworks Plan and the people they need the community everyone has to
involved. be on the same page
• Need to streamline departments
• Define affordable • The Community needs to
• Different amounts of time for understand as well
• Open space limited land use
• Special time when the
• Sustainable Parks, Gathering • Need clearer steps for land use Greenworks Plan, Zoning Codes,
Places and Collaborative Spaces and the Comphrensive Plan are
• Need for a comprehensive beginning to collide and change
• Do not change what you are approach with pros and cons at the same moment
doing but figure out how to work
together
26. Follow-Up Interview: Joan Blaustein
It is not necessarily that people do not
want to work together it is more about
the fact that a system has not been put
in place.
27. Follow-Up Interview: Richard Voith
The direction of integrative development
will help clarify the players that need to
be brought together to make sensible
decisions for urban agriculture to work
in the city.
28. Next Steps
We are using the information we
have gained from this project as a
stepping stone into our thesis.
Our thesis will address the
needed collaboration between the
different stakeholders involved.