Technology has dramatically changed how we live our day-to-day lives; therefore, it’s no surprise that high-tech innovations are revolutionizing the restaurant industry as well.
2. 2www.MissionRS.com
Technology has dramaticallychanged how we live our day-to-day lives;
therefore, it’s no surprise that high-tech innovations are revolutionizing the restaurant industry as well.
Digital capabilities help restaurant owners attract customers, enhance the dining experience, lower
overhead costs, and gather priceless data about their customers.
Here are some compelling statistics from
the National Restaurant Association that
show why it is so important to integrate
technology into your operation:1
Read on to discover
five ways you can
use technology to
boost your sales
and enhance the
dining experience.
8 in10
consumers agree that it
enhances convenience
7 in10
people say it speeds up
service and increases
order accuracy
1/3of survey
respondents indicated it
compels them to choose
one restaurant over
another and prompts
them to order takeout
and delivery more often
45%of
customers say that it
makes interacting with
restaurants more fun
3. Manage rewards programs
Process pick-up and delivery orders
Take reservations
Provide digital menus and
nutritional information
Make it easy for customers to find
the nearest location
www.MissionRS.com 3
Apps Look Appetizing
It seems there is an app for just about everything these days. Apps provide convenience to guests and
help restaurants run smoothly. Restaurants are teaming up with popular apps and even creating their
own custom apps to:
would use that feature if
it is offered2
of restaurant visitors have
made a reservation online41%
63%
4. www.MissionRS.com 4
Eating with Entertainment
Technology has added a whole new dimension to the dining experience – entertainment! Tabletop
tablets offer games, music, digital versions of newspapers, and more. Here are just a few benefits
these devices provide:
• Keep guests in their seats longer, spending more money
• Occupy children while waiting
for food
• Connect guests within the restaurant
for a truly social experience
• Provide an opportunity for families
to interact and play together
Who’s using them?
• Chili’s
• Olive Garden
• Red Robin
• UNO Pizzeria
• And more!
5. www.MissionRS.com 5
No More Dining Delays
Tabletop tablets and smartphone apps now allow guests to order and pay their bill when
they are ready with a few simple clicks.
Research shows these digital devices have a broad
impact on the diner experience leading to:
• Improved guest satisfaction
• Higher tips for servers
• Increased check values
• Reduced wait time for food and bill
• Real-time customer reviews
98% of people who have
paid a restaurant bill on a
mobile phone say they are
likely to do so again.3
98%
6. More than 36,000
restaurants around the globe
are customers of OpenTable.4
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From One-Time Guest
to Regular
In the rapidly evolving world of consumer expectations,
personalized engagement and interaction is key to building
loyalty.
Innovations such as OpenTable allow restaurants to keep notes
about every guest. Servers can know when a vegetarian is seated
in their section, be reminded of what they like to drink, and look
up notes on past orders.
Guests who feel genuinely valued become repeat customers.
With technology like OpenTable, CityEats, and Resy, restaurants
now have the tools they need to ensure the highest level of
customer satisfaction.
7. www.MissionRS.com 7
EngageYour Customers
Outside the Restaurant
Engaging your customers shows that you care about them beyond
their dining experience. Guests are more inclined to visit your
restaurant as a result of regular interactions.
These tech-centered innovations can help keep you top-of-
mind with your diners:
• Add online access to your rewards program, allowing
diners to view points and rewards accumulated
• Send out special deals and coupons
• Host social media contests to win gift cards and
other prizes
• Ask for feedback and reviews
• Hold photo contests through social media
8. 73%
of restaurants
are planning to
upgrade their
technology
within the year.5
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Time to Invest in Technology?
Thinking of adding or upgrading the technology in your
restaurant? You are not alone! In fact, 73% of restaurants are
planning to upgrade their technology within the year.5
With one in four consumers saying that they consider options like
smartphone apps, tablets, ordering kiosks and free Wi-Fi when
choosing a restaurant1
, there is no time to wait.
Stay ahead of your competition, boost your sales and ensure the
best dining experience possible by leveraging these technology
trends in your restaurant today.
9. 9www.MissionRS.com
MISSIONRS
About Mission Restaurant Supply
Paul Luis Christina Sandy Joel
Visit Our Online Store
1-877-693-0951
Learn more about our
history and why we
value partnershipsMissionRS is committed to helping you stay up-to-date on the latest industry
trends, and providing you with the information that you need to keep up with
them.
MissionRS is known nationwide for our dedication to extraordinary customer
service, a family-like atmosphere, and strong commitment to the industry.
Our team is comprised of restaurant supply and equipment experts that are
focused on our customer success. Long term relationships and customers
have helped us grow, and we’re committed to continuing that personal service.
From our website to our stores to our team, we aim to provide the best.
We look forward to serving your supply needs,
The MissionRS.com Team
Sources:
1
http://www.slideshare.net/SimonFoster18/technologytrends2016
2
http://www.restaurant.org/Restaurant/media/Restaurant/SiteImages/
News%20and%20Research/Tablet_Graphic_print.jpg
3
http://foodtechconnect.com/2014/05/16/infographic-restaurants-mobile-
payment-marketing-adoption-trends/
4
http://files.shareholder.com/downloads/ABEA-4SW9EX/0x0x394755/
ed27a649-cf4e-401f-af22-b724c184608a/OpenTable_Fast_Facts.pdf
5
https://pos.toasttab.com/blog/restaurant-industry-report-restaurant-
technology