How to Become a Key Person of Influence in Your Industry
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The document is a transcript from a webinar promoting the Key Person of Influence Brand Accelerator program offered by Dent Global. Dent Global is introduced as a business accelerator company that helps entrepreneurs become recognized experts in their niche in under 12 months. The webinar discusses trends affecting entrepreneurs today and how developing a strong personal brand can help businesses scale. It provides several case studies of entrepreneurs who went through the accelerator program and saw significant revenue increases by developing their expertise and influence in their field. The webinar promotes the 5-step framework the accelerator teaches to help entrepreneurs position themselves as a visible expert and build valuable partnerships and assets for their business.
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How to Become a Key Person of Influence in Your Industry
- 2. DENT.GLOBAL/START HEREāS A POWERFUL IDEAā¦
- 3. DENT.GLOBAL/START THE FASTEST WAY TO CREATE A BREAKTHROUGH IN YOUR BUSINESS
- 4. DENT.GLOBAL/START IS TO BECOME RECOGNISED AS THE āGO-TOā PERSON IN YOUR NICHE
- 5. DENT.GLOBAL/START HOW DO I KNOW THIS?
- 6. DENT.GLOBAL/START WEāVE HELPED 3000+ 6-7 FIGURE REVENUE FOUNDERS GLOBALLY, DO JUST THAT
- 8. DENT.GLOBAL/START Hereās what I want you to get from todayās webinarā¦ To know the proven 5-step framework for how you can position yourself as a visible, valuable and well connected āKEY PERSON OF INFLUENCEā (KPI) in your industry in the next 12 months. ā¦even if youāre relatively unknown, competing on price, trading time for money right now .ā¦ AND how you can do it without becoming a shameless self promoter.
- 9. DENT.GLOBAL/START WHAT IāM ABOUT TO SHARE WITH YOU HAS BEEN PROVEN ALL OVER THE WORLD (STICK AROUND TO SEE)
- 10. DENT.GLOBAL/START MORE THAN 3,000 6-7 FIGURE REVENUE FOUNDERS HAVE APPLIED THIS METHOD AND TRANSFORMED IN LESS THAN 12-24 MONTHS
- 11. DENT.GLOBAL/START Hereās what weāre going to cover ā“ The forces that are shaping the entrepreneurial landscape today. ā“ Why the entrepreneur journey is a lot more predictable than you might think. ā“ Why your ābrandā is your greatest asset. ā“ The 5 principles for differentiating and scaling your products/ services. ā“ How to make your business more valuable without you in it. ā“ LIVE Q&A at the end for you to ask me questions.
- 12. DENT.GLOBAL/START And if you stick with me to the endā¦ ā“ Iāll share the slides for you to download ā“ Iāll give you ALL the frameworks I share in the webinar ā“ Sound like a plan? Ok letās goā¦
- 13. DENT.GLOBAL/START Who is this webinar for? ā“ Founders of established service businesses e.g. Accountants, lawyers, chiropractors, coaches, financial planners etcā¦ ā“ 6-figure revenue businesses that have already proven value in the market. ā“ 7-figure revenue businesses wanting to scale. ā“ Entrepreneurs wanting to develop their personal brand. ā“ Seasoned employees standing on a āmountain of valueā wanting to commercialise their skills through entrepreneurship.
- 14. DENT.GLOBAL/START Who is is NOT for? ā“ New entrepreneurs just starting out who havenāt proven value with paying clients yet. ā“ Anyone looking for a āshort-cutā to fame and fortune without hard work. ā“ Business owners doing $10M+ in revenue (unless they see value in developing their personal brand). ā“ Someone looking for an online marketing system that makes money on autopilotā¦
- 15. DENT.GLOBAL/START THERE ARE SOME POWERFUL TRENDS CONVERGING IN THE WORLD RIGHT NOW THAT ARE AFFECTING ALL ENTREPRENEURS
- 16. DENT.GLOBAL/START The business landscape is changing rapidly ā“ Technology is disrupting how your past skills and talents are valued. ā“ There is more noise in the market than ever before. ā“ Our feeds are being overrun with competing messages constantly. ā“ Your customers are drowning in options. ā“ What does this mean for entrepreneurs? Competition is fierce, profit is rare, those who donāt adapt will struggle Those with a visible brand and who leverage technology cut through
- 17. DENT.GLOBAL/START THE OPPORTUNITY FOR TRADITIONAL SERVICE BASED SMALL BUSINESS OWNERS IS ENORMOUS
- 18. DENT.GLOBAL/START All the tools are availableā¦ ā“ You have access to worldwide distribution of your message through YouTube, Facebook, LinkedIn and Instagramā¦and more. ā“ Software you purchased 10 years ago for $10-20K is now available for $100/month. ā“ You can build a thriving and engaged community around your message and brand (for free). ā“ Your āfansā can follow your every word, move, advice and recommendationā¦if you let them.
- 19. DENT.GLOBAL/START NOW IS THE PERFECT TIME TO STAND OUT, SCALE UP AND HAVE A BIGGER IMPACT WITH YOUR MESSAGE AND BRAND
- 20. DENT.GLOBAL/START Will you choose to pick up the tools and use them?
- 21. DENT.GLOBAL/START OK, QUICK BACK STORYā¦
- 22. DENT.GLOBAL/START @MIKEJAMESREID ā¢ Co-founded an award-winning business accelerator company called Dent Global ā¢ Operate in UK, USA, Singapore and Australia (and now Canada) ā¢ 50+ team across 4 different business units: Training, IT, Publishing & Video Production 6
- 23. DENT.GLOBAL/START BUT IT DIDNāT START THAT WAYā¦
- 24. DENT.GLOBAL/START OUR COMPANY WAS FOUNDED IN 2010
- 25. DENT.GLOBAL/START THIS WAS US HAVING A TEAM MEETING IN OUR OFFICE, CIRCA 2013
- 26. DENT.GLOBAL/START OUR BOARD TABLE DOUBLED AS A PING PONG TABLEā¦
- 27. DENT.GLOBAL/START WE WERE A PASSIONATE BAND OF REBELS
- 28. DENT.GLOBAL/START THEN WE KEPT GROWING AND MOVED TO A BIGGER OFFICE
- 29. DENT.GLOBAL/START ALL THE WHILE WE WERE HOSTING BIGGER AND BIGGER EVENTS
- 32. DENT.GLOBAL/START AS OUR COMPANY GREW WE STARTED HIRING MORE AND MORE PEOPLE
- 33. DENT.GLOBAL/START 2015: WE WERE STARTING TO LOOK LIKE A PROPER COMPANYā¦
- 36. CONFERENCES
- 39. DENT.GLOBAL/START FAST FORWARD TO TODAYā¦
- 40. DENT.GLOBAL/START DENT IS A BUSINESS ACCELERATOR COMPANY KNOWN FOR ESTABLISHING ENTREPRENEURS AS āKEY PEOPLE OF INFLUENCEā IN LESS THAN 12 MONTHS. WITH A TEAM OF 50+ AND OFFICES IN UK, USA, SINGAPORE AND AUSTRALIA
- 41. Dent Global are world leaders in strategy and advisory for SMEās. In the last six years, weāve built our global small business with ofļ¬ces in the UK, USA, Singapore and Australia. Learn more about our Key Person of Inļ¬uence Brand Accelerator āONE OF THE WORLDS LEADING BUSINESS ACCELERATORSā
- 43. Accelerate your ENTREPRENEUR JOURNEY WILDERNESS CONCEPT OS OS OSVALUE 3 ā 7 years Get the series by Daniel Priestley at Amazon INFLUENCE ASSETS STRUGGLING BOUTIQUE LIFESTYLE BOUTIQUE DESERT CopyrightofDentGlobal.Allrightsreserved.Notforreuse. 3 1 12 50 250+
- 44. 1 5 2 34 You need a Youneedto Yo u needtoYouneed to Youneedgreat PERFECT PITCH P UBLISHyourideasPRODUC TISEyourvalueraiseyourPR OFILE PARTNERSHIPS
- 45. THE KEY PERSON OF INFLUENCE GROWTH ACCELERATOR 20 3000 1000+9 Years 4 Cities Mentor Faculty Graduate Alumni Published Authors
- 46. MATTHEW MICHALEWICZ ā¢ Founder Solve IT Software ā¢ 3rd Fastest Growth Tech 2013 (Deloitte) ā¢ Sold to Schneider Electric 2014 ($50M) ā¢ KPI Pitch Mentor in Australia
- 48. DENT.GLOBAL/START WE DIDNāT STOP THEREā¦
- 49. DENT.GLOBAL/START THEN WE STARTED ACQUIRING OTHER COMPANIES TO FORM A FULL SERVICE STRATEGY AND IMPLEMENTATION GROUP FOR ENTREPRENEURS IN TRAINING, PUBLISHING, WEB DEVELOPMENT AND VIDEO PRODUCTION
- 53. āONE OF THE TOP BUSINESS GROWTH ACCELERATORS IN THE WORLDā
- 58. DENT.GLOBAL/START WHY AM I TELLING YOU ALL THIS?ā¦
- 59. DENT.GLOBAL/START A LOT CHANGED FOR US IN THE SPACE OF 5-7 YEARS.
- 60. DENT.GLOBAL/START WE WENT FROM THISā¦
- 63. Dent Global are world leaders in strategy and advisory for SMEās. In the last six years, weāve built our global small business with ofļ¬ces in the UK, USA, Singapore and Australia. Learn more about our Key Person of Inļ¬uence Brand Accelerator āONE OF THE WORLDS LEADING BUSINESS ACCELERATORSā
- 64. DENT.GLOBAL/START LET ME ASK YOUā¦
- 65. DENT.GLOBAL/START Imagine where you would like to be in 3-5 years from nowā¦
- 66. DENT.GLOBAL/START THINK ABOUT WHERE YOU ARE RIGHT NOW
- 67. DENT.GLOBAL/START WHAT IS GETTING IN YOUR WAY? WHATāS THE GAP?
- 68. DENT.GLOBAL/START CROSSING THE CHASM IS JUST A SERIES OF STEPS
- 69. DENT.GLOBAL/START KNOWING THE STEPS TO FOLLOW IS HALF THE BATTLE AND COSTā¦
- 70. DENT.GLOBAL/START LUCKY FOR YOU WEāVE DECODED THE STEPS ACROSS 3000 ENTREPRENEURS IN 50+ INDUSTRIES
- 71. DENT.GLOBAL/START TRUST ME, WE WERE SKEPTICAL ABOUT THIS METHOD AT FIRST AS WELL
- 72. DENT.GLOBAL/START BUTā¦ STORY AFTER STORY AFTER STORY
- 73. DENT.GLOBAL/START BUSINESS OWNERS IN 50+ SERVICE CATEGORIES KEPT TRANSFORMING THROUGH THE KPI METHOD
- 74. CASE STUDY BEFOREā¦ Consulting business doing great - but feeling exhausted Time based billing = Trading time for money = Hamster wheel āNo time to focus on own goalsā AFTERā¦ Realised his clients didnāt want him - wanted what was in his head Productised his business - gave him more time and less stress ā¢ $250,000 increase in revenue by end of 12 month Accelerator"
- 75. CASE STUDY Built and sold a business twice. AS CEO, turned loss making PLC into a proļ¬t making 120 million turnover business Burnt out in corporate life, became coach BEFOREā¦ Wrote Amazon bestseller āI don't work Fridaysā Turned book into a productised program for entrepreneurs "Why work Fridays?" Repackaged and delivered his IP at scale Mentorship program now oversubscribed. AFTERā¦
- 76. Appeared on Channel 9's āThe Blockā Featured articles in The Sydney Morning Herald, The Age, Inside Out Authored āHomes With a Heartbeat: The Step-By-Step Process to Achieving a Highly Functional and Smart Homeā New product ecosystem = 600% higher proļ¬t margins than electrical business. Went from āBusiness dictates my lifeā to āBusiness ļ¬ts into my life!ā CASE STUDY BEFOREā¦ Started as a tradie - licensed electrician for 15 years Owned and run electrical contracting ļ¬rm for 12 years Wasn't making much money even when really busy 5am to 6/7pm workdays - 6 days a week AFTERā¦
- 77. Wins top-tier clients: Qantas, Jeep, Currumbin Wildlife Sanctuary Authored āLove At First Site: How To Build The Website Of Your Dreamsā Conversion rate increased and now gets dramatically less pushback on premium price Recognised as the go-to Wordpress development agency in Australia CASE STUDY BEFOREā¦ 17 years web developer and running his business for 10 years. Web development highly commoditised and prices being driven down AFTERā¦
- 78. Won a Telstra Business Award Authored "The Cosmopolitan Hippy" Productised IP to products and services like - A clean eating program, an online program, and an Ultimate Girls' Retreat Featured in numerous publications: led to partnerships with her dream companies 800% increase in revenue CASE STUDY BEFOREā¦ 13 years in health industry Written award-winning research papers Started 3 successful chiropractic businesses Feeling tired and burnt out at 26 yrs old Working 80hrs/week Still billing on time for money model AFTERā¦
- 79. Authored āFrom Hire to Fire: Everything in Betweenā Featured in āCity Morning Heraldā and Startup Smartā Regular writer for āFlying Soloā and āAustralian Business Womenās Networkā Sold 50,000 books to an insurance company for their SME clients earning $500,000 in revenue Word-of-mouth referrals increased by 400% CASE STUDY BEFOREā¦ AFTERā¦ Hired-managed-ļ¬red >15,000 employees Moderately successful considering she worked 60-70 hours/week Struggled getting the message out
- 80. 8-page stories written up in 8 international magazines Speaking engagements in Australia and around the world New partnerships with: Rolls Royce, The Luxury Network First external company ever commissioned by Rolls Royce to produce interior for āGhostā Only company to custom-make specialised furnitures for Rolls Royce CASE STUDY BEFOREā¦ AFTERā¦ 38 years - worked for royalty, captains of industry and movie stars Was getting depressed and disillusioned with the business Relied on word-of-mouth which created lumpy cash-ļ¬ow and new business.
- 81. DENT.GLOBAL/START OVER 100 YOUTUBE CASE STUDIES OF REAL TRANSFORMATION
- 83. DENT.GLOBAL/START ā¦BY TAKING A LOOK AT THE BIG PICTURE
- 85. STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORNSTRUGGLE Skills / Talents Nest egg Pre-revenue Optimism THE STARTUP
- 86. STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORNSTRUGGLE THE WILDERNESS 1-5 employees No money / Time / Stress Commoditised Time based / Trial & Error Basic wages Chasing (hoping) If you stop the business stops
- 89. THE ODDS ARE AGAINST SMALL BUSINESS YET BIG BUSINESS EARNS 70% OF REVENUE AND 90% OF THE PROFIT. https://www.ic.gc.ca/eic/site/061.nsf/eng/h_03018.html#point7-1 97% OF ALL CANADIAN BUSINESSES ARE SMALL BUSINESS
- 90. $1.00 THE OWNER STRUGGLES THE OWNER THRIVES $3.00
- 91. STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORNSTRUGGLE STRUGGLING BOUTIQUE 5-12 employees Low revenue / FTE Small team forms Payroll costs rise Profit drops Owner is the bottleneck Barely earning wages Financially unstable
- 92. ENTREPRENEURIAL
- 93. DENT.GLOBAL/START BEING GOOD AT WHAT YOU DO ALONE ā¦ISNāT ENOUGH STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 94. DENT.GLOBAL/START WHAT WORKED LAST YEAR ISNāT GUARANTEED TO WORK THIS YEAR STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 95. DENT.GLOBAL/START THE MARKET IS NOISER THAN EVER STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN COMPETITION IS FIERCE
- 96. DENT.GLOBAL/START ITāS HARDER TO STAND OUT AND CUT THROUGH THE NOISE THAN EVER BEFORE STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 97. DENT.GLOBAL/START THEREāS NEVER BEEN MORE TOOLS AVAILABLE TO GROW YOUR BUSINESS STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 98. DENT.GLOBAL/START YET MOST BUSINESS OWNERS MISS THE POINTā¦ STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 99. DENT.GLOBAL/START THE TOOLS ARE USELESS UNLESS YOU HAVE THE RIGHT ASSETS TO PLUG INTO THEM STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 100. DENT.GLOBAL/START FACEBOOK ADS DONāT WORK UNLESS YOU HAVE A COMPELLING MESSAGE STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 101. DENT.GLOBAL/START EXPENSIVE WEBSITES DONāT GENERATE LEADS UNLESS YOU HAVE THE RIGHT PRODUCT OFFER STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 102. DENT.GLOBAL/START HIGH TECH CRMāS ARE ONLY VALUABLE WITH A STEADY STREAM OF NEW CUSTOMERS STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 103. DENT.GLOBAL/START FANCY BRANDING ISNāT GOING TO MAKE MORE SALES IF YOU CANāT PITCH PROPERLY STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 104. DENT.GLOBAL/START CUSTOMER SERVICE SYSTEMS WONāT HELP YOU SCALE IF PROSPECTS DONāT SEE YOU AS HIGHLY CREDIBLE STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 105. DENT.GLOBAL/START MARKETING FUNNELS DONāT WORK UNLESS YOU HAVE A VALUABLE ECOSYSTEM OF PRODUCTS TO BUILD A FUNNEL AROUND STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 106. DENT.GLOBAL/START CHATBOTS ARENāT THE ANSWER STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN
- 107. DENT.GLOBAL/START TRIED THESE THINGS AND WERE UNDERWHELMED BY THE RESULTS?
- 108. DENT.GLOBAL/START THIS IS THE LIGHTBULB MOMENTā¦
- 109. DENT.GLOBAL/START FUNNELS, CRMāS, WEBSITES, BRANDING, FB ADS AND ANY OTHER MARKETING TOOL ONLY WORK BECAUSE YOUāRE SEEN AS A KEY PERSON OF INFLUENCE IN YOUR INDUSTRY
- 110. LIFESTYLE BOUTIQUE STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN 3-12 dynamic team High revenue / FTE Low overheads / high profit Multiple products / services Differentiated Key Person of Inļ¬uence Inbound opportunties Surplus cash & time FUN
- 111. DENT.GLOBAL/START BIGGER DOESNāT MEAN BETTER
- 112. STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORNSTRUGGLE THE DESERT 13-50 employees Low revenue / FTE Overcapitalised Underfunded Financially āAll Inā Mission critical problems Exceeds skillset of founder Wall of death Double x Double
- 113. DENT.GLOBAL/START MOST BUSINESSES RUN OUT OF CASH TRYING TO SCALE
- 114. PERFORMANCE 50-150 professional team high revenue / FTE Asset Driven Brand, Systems, Product Governance Products / Markets / Territories Wealth STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN Philosophy Identity Ambassadors BRAND ASSETS: Content Methodology Registered IP ASSETS: Position Channels Data MARKET ASSETS: Marketing & Sales Mgmt & Admin Operations SYSTEMS ASSETS: FUNDING ASSETS: PRODUCT ASSETS: GIFTS PFP CORE PFC Marketing & Sales Mgmt & Admin Key People of Inļ¬uence Technicians CULTURE ASSETS: www.dent.global Business Plan Valuation Structure Risk Mitigation Copyright of Dent Global. All rights reserved. Not for reuse. Registered UK Word Marks.
- 115. DENT.GLOBAL/START BEING A KEY PERSON OF INFLUENCE IN A LIFESTYLE BUSINESS IS THE BEST PATHWAY TO PROFIT, FREEDOM AND FUN
- 116. LIFESTYLE BOUTIQUE STARTUP 80% are here WILDERNESS $500K 10% LIFESTYLE $3M 6% DESERT $15M 4% PERFORMANCE 50M+ UNICORN 3-12 dynamic team High revenue / FTE Low overheads / high profit Multiple products / services Differentiated Key Person of Inļ¬uence Inbound opportunties Surplus cash & time FUN
- 117. INCOME IN YOUR INDUSTRY REALLY GOOD AT WHAT YOU DO
- 118. INCOME IN YOUR INDUSTRY REALLY GOOD AT WHAT YOU DO AND OTHERS KNOW ABOUT IT
- 119. DENT.GLOBAL/START āAt the centre of every industry you will find an inner circle of people who are the most well-known and valued people. All the money, all the deals and all the VIP treatment goes to them. If youāre not a Key Person of Influence in your industry, you should focus all your effort into these 5 strengths until you are. Thatās where the payoff happens.ā Kevin Harrington Celebrity Entrepreneur, Author and Forbes writer.
- 120. DENT.GLOBAL/START EVERYTHING IN BUSINESS BECOMES EASIER AS A KPI
- 121. DENT.GLOBAL/START JUST LOOK AT THESE KEY PEOPLE OF INFLUENCE
- 129. DENT.GLOBAL/START EVERYTHING THEY TOUCH TURNS TO GOLDā¦
- 130. DENT.GLOBAL/START AND THIS IS WHAT I WANT YOU TO SEEā¦
- 131. DENT.GLOBAL/START YOUR PERSONAL BRAND IS YOUR GREATEST ASSET
- 132. DENT.GLOBAL/START IT GOES EVERYWHERE WITH YOU
- 133. DENT.GLOBAL/START THROUGH EVERY TRANSITION IN YOUR BUSINESS
- 137. DENT.GLOBAL/START EVERY CHANGE IN FISCAL POLICY
- 138. DENT.GLOBAL/START NO MATTER WHAT THE EXTERNAL, DESTABILISING FORCEā¦ YOUR PERSONAL BRAND IS THE ONE ASSET YOU CAN CONTROL
- 139. DENT.GLOBAL/START Benefits to positioning yourself as a KPI ā“ Youāre instantly differentiated from your competition (and cut through the noise) ā“ You can charge a premium price with less push back (equating to more profit). ā“ You attract more opportunities that are perfect for you (because people easily know what you do and what youāre all about) ā“ It reduces your sales cycle because the market already trusts you (and your sales team) ā“ You attract a high performing team because they are inspired to work with an industry leader Across all metrics, business becomes cheaper, easier and faster as a Key Person of Influence in your industry
- 140. DENT.GLOBAL/START Personal brand = Becoming a shameless self promoter. My story, skills and talents arenāt unique - Iām not an āexpertā. I donāt have enough. I canāt replicate me. Itās too hard to train people on what I do. 3 MISCONCEPTIONS MYTH 1 MYTH 2 MYTH 3
- 141. DENT.GLOBAL/START Personal brand = Becoming a shameless self promoter My story, skills and talents arenāt unique - Iām not an āexpertā. I donāt have enough. I canāt replicate me. Itās too hard to train people on what I do 3 MISCONCEPTIONS MYTH 1 MYTH 2 MYTH 3
- 142. DENT.GLOBAL/START TRUTH #1 Youāre already standing on a mountain of value
- 144. DENT.GLOBAL/START PROXIMITY BIAS WE TEND TO UNDERVALUE WHAT WEāRE CLOSE TO
- 145. DENT.GLOBAL/START HOW WELL ARE YOU COMMUNICATING THE VALUE YOUāVE ALREADY GOT?
- 146. Words have enormous POWER
- 148. JP DE VILLIERS
- 149. OLD PITCH āIām a fitness trainer. I help people to lose weight or put on muscle. I charge $85 an hour or less if you buy a 15 sessions.ā
- 150. TOP SEVEN PITCHING MISTAKES THE OPENING Being needy. Talking too much / waffling. Not Specialising / Differentiating / Niching. Confusing people with jargon / spin. Not following the formula. Not practicing. Waiting until your pitch is perfect. AUTHORITY SOLUTION CLARITYPROBLEM NEXTSTEPS THE WHY ESSENCE OPPORTUNITY NAME SAME Industry Profession Personal Position Company PITCH Ā· PUBLISH Ā· PRODUCT Ā· PROFILE Ā· PARTNER etc... RECOGNITION RESULTS 1 2 3 5 4 7 6 WINDOW OF LISTENING Right Time + Place Rapport Relevant Referral ASSOCIATIONINSIGHT FAME I BELIEVE PERSONAL BIG VISION CALL TO ACTION BE SPECIFIC MAINTAIN MOMENTUM (Expanded) (Beyond making $Ā£Ā„) WHAT & HOW 3 KEY BENEFITS ULTIMATE RESULT TIME EMOTION HEALTH MONEY YOU GET WHAT YOU PITCH FOR & YOUāRE ALWAYS PITCHING Speciality Niche Ultimate Result Immediate Benefits HONEYMOON Whatās the relationship/vision? WEDDING What do you want them to do? PROPOSAL REPUTATION Specialty Status Result FEELING Emotional Connection R CopyrightofDentGlobal.Allrightsreserved.Notforreuse. C A E N P O S T Context
- 151. NEW PITCH āIām an author, athlete and coach. I run a fitness concierge service that works exclusively with high net worth executives and entrepreneurs. At $3k per month, weāre cheaper than an office junior but we do more to change the lives of our clients than anyone on their team.
- 153. IF YOU THINK ITāS ABOUT YOUR PRODUCT OR SERVICE YOUāVE MISSED THE POINT
- 158. DENT.GLOBAL/START YOU GET WHAT YOU PITCH FORā¦ ā¦AND YOUāRE ALWAYS PITCHING
- 159. DENT.GLOBAL/START HAVE YOU PACKAGED YOUR PRINCIPLES, METHODS, STORIES AND INSIGHTS FOR SCALE? AND SHARED THEM WITH THE WORLD?
- 162. 1000
- 168. DENT.GLOBAL/START
- 169. DENT.GLOBAL/START
- 170. DENT.GLOBAL/START
- 171. DENT.GLOBAL/START Personal brand = Becoming a shameless self promoter My story, skills and talents arenāt unique - Iām not an āexpertā. I donāt have enough. I canāt replicate me. Itās too hard to train people on what I do. 3 MISCONCEPTIONS MYTH 1 MYTH 2 MYTH 3
- 173. DENT.GLOBAL/START Personal brand = Becoming a shameless self promoter My story, skills and talents arenāt unique - Iām not an āexpertā. I donāt have enough. I canāt replicate me. Itās too hard to train people on what I do. 3 MISCONCEPTIONS MYTH 1 MYTH 2 MYTH 3
- 174. DENT.GLOBAL/START TRUTH #2 Your customers donāt want you. They want whatās in your head.
- 176. DENT.GLOBAL/START A POWERFUL IDEA Products and services alone donāt make money; product and service ecosystems do.
- 177. DENT.GLOBAL/START TWO TYPES OF PRODUCTS Products that help you get you known. Products that help you deliver remarkable value. To reclaim your time
- 178. DENT.GLOBAL/START PEOPLE DONāT WANT A PRODUCT THEY JUST WANT A RESULT
- 179. PRODUCT = PACKAGED OUTCOME
- 180. DENT.GLOBAL/START The more remarkable the package, the less likely it is to become commoditised.
- 182. DENT.GLOBAL/START salt spaghetti tomatoes basil cheese $30 āMain Courseā$3 āIngredientsā
- 183. PITCH Ā· PUBLISH Ā· PRODUCT Ā· PROFILE Ā· PARTNER DEVELOPY OUR DEFINE KN OWING IDENTIFYYOURCREATE SALES & DEFINETHEIR COREOFFE RING UNCOVER YOURPRODUCT METHODOLOGY THE PRIZE IDEALCLIENT MAR KETINGCOLLATERAL P4P&P4CPRODUCTS DEVELOPYOURGIFTS THEIR MISTAKESPROBLEM A complete & remarkable solution to a very real problem TURN YOUR SKILLS AND SERVICES INTO SCALABLE, HIGHLY VALUED PRODUCTS. Market MarketTarget PSYCHOGRAPHY DEM OGRAPHY GEOGRA PHY MARKET NICHE YOUR TRIBE IDEAL CLIENTS DEEP FEAR #1 #2 #3 THE TOP SEVEN MISTAKES #1 #2 #3 ULTIMATE RESULT NOW FUTURE STEP 3 STEP 1 STEP 2 STEP 4 ETC GIFTS PRODUCTS 4 PROSPECTS CORE BUSINESS PRODUCTS 4 CLIENTS 4 36 27 1 18 7 2 36 5 4 8 5 R CopyrightofDentGlobal.Allrightsreserved.Notforreuse.
- 185. Remarkable Offer Acupuncture Remedial Massage Naturopathy Kinetic Holographics Chinese Medicine Workshops Retreats Books/Podcasts
- 187. DENT.GLOBAL/START @MIKEJAMESREID ā¢ Co-founded an award-winning business accelerator company called Dent Global ā¢ Operate in UK, USA, Singapore and Australia (and now Canada) ā¢ 50+ team across 4 different business units: Training, IT, Publishing & Video Production 6
- 188. DENT.GLOBAL/START
- 189. 1 Strategy & Best Practice 5 Common Goal4Tools & Resources 3 Formal Accountability 2 Select Peer Group
- 190. COMMODITISED SELLING TIME CHASING BUSINESS
- 193. DENT.GLOBAL/START REMEMBERā¦ Products and services alone donāt make money; product and service ecosystems do.
- 194. GIFTS MODERATE VALUE NO COMMITMENT HIGH VALUE LOW COMMITMENT COMPLETE SOLUTION FULL COMMITMENT NEW SOLUTION FULL COMMITMENT ASCENDING TRANSACTION MODEL ž No strings attached ž Scalabe / digital ž Sharable ž Insightful / educational ž Delightful ž Entertaining ž Gifts pitch P4P ž Clear call to action ž Make it easy The why | Your philosophy | Your values Your intersection | Your culture Your people | Their problems | Mistakes The prize | Central question | The method Website | Database | Facebook | Linkedin | Twitter Youtube | Media | Blogs | Partnerships | Talks Entree Appetiser Main ž DIY / diagnose ž Quick wins ž Fair exchange PRODUCTS 4 PROSPECTS DATA CAPTURE ž P4P pitches SC ž Stand alone value ž Packaged for sale SALES CONVERSATION ž Surprise and delight ž Discover new problems ž Ask for referrals SERVICE YOUR CUSTOMER STORY PLATFORM YOUR STORY CORE BUSINESS ž Gold, Silver, Bronze ž Full & remarkable solution ž Implementation ž Value vs Time ž +2k Gross profit Dessert ž Highly profitable ž Solves bigger problems ž Logical progression ž Recurrence ž Ongoing care support the journey PRODUCTS 4 CLIENTS Something that is useful, valuable and packaged for sale. PRODUCT Ā· PITCH Ā· PUBLISH Ā· PRODUCT Ā· PROFILE Ā· PARTNER PRODUCT EXTENSION DELIVER RESULTS DEVELOP INSIGHTS CAPTURE ATTENTION Designed with partners in mind OVERDELIVER ā INSPIRED TO REFER OVERSUBSCRIBED ā PRIMED TO BUY STEP 3 STEP 1 STEP 2 STEP 4 ETC Watch Listen Read Do Systemise Automate Delegate Replicate Innovate PRODUCTS DONāT MAKE MONEY, PRODUCT ECOSYSTEMS MAKE MONEY. R CopyrightofDentGlobal.Allrightsreserved.Notforreuse.
- 195. HIGH VOLUME HIGH VALUE
- 196. HIGH VOLUME HIGH VALUE
- 197. HIGH VOLUME HIGH VALUE
- 198. HIGH VOLUME HIGH VALUE
- 199. HIGH VOLUME HIGH VALUE
- 200. DENT.GLOBAL/START Personal brand = Becoming a shameless self promoter My story, skills and talents arenāt unique - Iām not an āexpertā. I donāt have enough. I canāt replicate me. Itās too hard to train people on what I do. 3 MISCONCEPTIONS MYTH 1 MYTH 2 MYTH 3
- 201. DENT.GLOBAL/START TRUTH #3 Donāt stand in the spotlight. Become the spotlight.
- 202. DENT.GLOBAL/START PEOPLE THINK BUILDING A PERSONAL BRAND MEANSā¦
- 203. DENT.GLOBAL/START BECOMING A SELF PROMOTER
- 205. DENT.GLOBAL/START TRAPPING THEMSELVES IN THEIR BUSINESS
- 207. DENT.GLOBAL/START HAVING A BIG EGO
- 208. DENT.GLOBAL/START ALL OF THESE THINGS COULDNāT BE FURTHER FROM THE TRUTH
- 209. DENT.GLOBAL/START TAKE A LOOK AT THESE KEY PEOPLE OF INFLUENCE
- 215. DENT.GLOBAL/START THESE āGO-TOā PEOPLE DONāT SEEK THE SPOTLIGHT
- 216. DENT.GLOBAL/START INSTEAD, THEY ARE THE SPOTLIGHT
- 217. DENT.GLOBAL/START SHINING THE LIGHT ON THE METHODS, PHILOSOPHIES, CASE STUDIES AND STORIES THEY OBSERVE WORKING FOR THEMSELVES AND OTHERS
- 220. DENT.GLOBAL/START YOU BECOME AN AUTHORITY THROUGH ASSOCIATION TO YOUR IDEAS, OBSERVATIONS AND CLIENT RESULTS
- 221. DENT.GLOBAL/START ITāS NOT ABOUT YOUā¦
- 222. DENT.GLOBAL/START ITāS ABOUT WHAT YOU HAVE TO SHARE
- 224. S A L TSOCIAL AWARDS / ACCOLADES LIVE TALKS 3rd PARTY MEDIA
- 225. DENT.GLOBAL/START
- 226. DENT.GLOBAL/START SOCIAL MEDIA!! SYSTEMS āFUNNEL HACKING' NEW WEBSITE FACEBOOK ADS MARKETING EXPERT NOTHING WORKS
- 227. DENT.GLOBAL/START EVERYTHING WORKS WINNNERSOCIAL MEDIA SYSTEMS FUNNEL NEW WEBSITE FACEBOOK ADS MARKETING EXPERT
- 228. watch read listen do
- 229. āOne of the worlds foremost cyber security experts.ā
- 230. LIVE APPEARANCES THIRD PARTY MEDIA
- 231. DENT.GLOBAL/START
- 232. DENT.GLOBAL/START BEING A FACELESS OPERATOR IS HARD WORK AND EXHAUSTING
- 233. DENT.GLOBAL/START YOUR CLIENTS WANT TO GET TO KNOW, LIKE AND TRUST YOU.
- 234. DENT.GLOBAL/START WITHOUT A VISIBLE PROFILE, YOUāRE NOT SEEN AS CREDIBLE AND THEY WILL GO TO SOMEONE WHO IS
- 235. DENT.GLOBAL/START YOU HAVE CONTROL OF THISā¦
- 236. DENT.GLOBAL/START ALL THE TOOLS ARE THEREā¦BUT YOU NEED TO DEVELOP THE RIGHT ASSETS TO USE THEM
- 238. DENT.GLOBAL/START 1 5 2 34 You need a Youneedto Yo u needtoYouneed to Youneedgreat PERFECT PITCH P UBLISHyourideasPRODUC TISEyourvalueraiseyourPR OFILE PARTNERSHIPS ASSETSā¦
- 239. PARTNERSHIPS the ultimate force multiplier
- 240. I L R
- 241. THE MAGIC TRIANGLE
- 242. THE MAGIC TRIANGLE
- 243. THE MAGIC TRIANGLE
- 244. THE MAGIC TRIANGLE
- 245. DENT.GLOBAL/START Personal brand = Becoming a shameless self promoter. My story, skills and talents arenāt unique - Iām not an āexpertā. I donāt have enough. I canāt replicate me. Itās too hard to train people on what I do. 3 MISCONCEPTIONS MYTH 1 MYTH 2 MYTH 3
- 246. DENT.GLOBAL/START WEāVE COVERED A LOT IN THIS WEBINAR THANKS FOR STICKING WITH ME
- 248. IDEAS ARE WORTHLESS IMPLEMENTATION IS EVERYTHING Dent Maxim 024
- 249. DENT.GLOBAL/START HOPEFULLY BY NOW YOU CAN SEEā¦
- 250. DENT.GLOBAL/START UNTIL SUCH TIME AS YOU ARE A KEY PERSON OF INFLUENCE IN YOUR INDUSTRYā¦
- 251. DENT.GLOBAL/START YOUR FULL-TIME JOB IS TO BECOME ONE
- 252. DENT.GLOBAL/START THIS IS WHERE THE PAY-OFF HAPPENS.
- 253. DENT.GLOBAL/START SO LET ME ASK YOU?
- 254. DENT.GLOBAL/START ARE YOU READY TO START YOUR JOURNEY AND BECOME ONE?
- 255. DENT.GLOBAL/START STRATEGY SESSION 2hrs ā¦ Small Group ā¦ Interactive ā¦ Toronto
- 256. DENT.GLOBAL/START THESE ENTREPRENEURS WERE A LOT CLOSER THAN THEY REALISED
- 257. Authored āCamels, Sheikhs and Billionairesā Featured in Boss, Women's Agenda, SBS Radio, English in Arabic, Radio National with Geraldine Doogue Invited by Federal Trade Minister Andrew Robb to go on CEO delegation to Middle East Speaking gigs with ANZ Bank, Australian Food and Grocery Council, NSW Government Approached by large corporates and no difļ¬cult "price" discussions. CASE STUDY BEFOREā¦ Consultant Struggling to deļ¬ne service offerings and niche Hence struggling to get clients No deļ¬ned direction/goals or ways to get there - feeling āstuck" AFTERā¦
- 258. Winner of BP International Safety Award 2 TED Talks and 200pax+ conferences Partner with BMW, Guggenhiem NY, Walt Disney Authored āDecongestionā - door opener into mayors ofļ¬ces. Increased demand from magazines, radio and TV Blogs: readership increased to 5000/ month. CASE STUDY BEFOREā¦ 15 years in engineering consultancies Was in demand for talks and presentations - but didn't convert to actual work Blog read by family and friends 100 visitors/month. AFTERā¦
- 259. Authored āGet Well, Stay Wellā Been on Channel 9 āToday Showā, multiple radio stations - 3AW 693 News talk, ABC Featured in articles in āGood Healthā, āWell Beingā, āNature & Healthā, Cover of āWell Spring Magazineā Implemented ļ¬rst āmembershipā based health clinic - Clients pay a fortnightly retainer instead of per appointment 30% increase in new clients now recurring CASE STUDY BEFOREā¦ Naturopath for 10 years 5000 clients Brisbaneās leading wellness center Not enough reach and impact Spending a lot of time on new client acquisition AFTERā¦
- 260. Authored āA life. A ļ¬nger. A pea up a nose: A Practical Guide to Baby and Child First Aidā Featured in āThe Daily Telegraphā, āTodayā, āThe Morning Showā, āABC Radioā, āPractical Parentingā, Smoothfm 95.3ā, āHope 103.2ā, āBaby Hints & Tipsā, ā2UE 954 News Talkā Partnered with Westpac to create lifesaving kids rash vest. 800% Revenue Growth CASE STUDY BEFOREā¦ Burning out with the typical time for money billing model Felt like had a lot of potential in biz, but not connecting it with market AFTERā¦
- 261. Authored āRock Her Worldā Winner of āWeddings and Events of Australia Excellence Awards: Jeweller of the Yearā in 2014 Went from working one-on-one with clients to larger audience by writing the book Featured in āThe Sunday Mailā on Channel 9 and Channel 10 News Already doing 7 ļ¬gures, increased revenue 40%. CASE STUDY BEFOREā¦ AFTERā¦ MD of 39-year old family owned diamond business 21 years experience Working crazy hours - burnt out Not being rewarded enough for the effort put in
- 262. Started a blog, āHappy Family Lawyerā - 25,000 views Monthly regular on ABC radio 50% increase in client engagement Authored book, āSplitsvilleā Hosts a popular podcast for lawyers that has established her as a inļ¬uencer amongst peers CASE STUDY BEFOREā¦ AFTERā¦ Running a busy legal practice for 8 years No way of articulating how she was different from other lawyers Did 2 new-year-resolutions to write a book to help clients
- 263. 80% close rate even after tripling rates Authored āBook Blueprint: How any Entrepreneur can write an Awesome Bookā Average client spend rose from $300 to $4000 CASE STUDY BEFOREā¦ AFTERā¦ Worked with 100 entrepreneurs - helping them publish their books Writing was a side-gig to corporate job Getting low paying small projects which werenāt enough difļ¬culty articulating value during pitch
- 264. 100% strike rate with book in hand Authored 2 books āHoney, letās buy a BOAT!ā and āHoney, letās go Boatingā Book won award from boating industry Weekly radio slot on 3AW āThe Boat Guyā Engaged for 96 paid radio spots $100K additional NET proļ¬t in ļ¬rst 12 months after producing book Sold business for multiple 7-ļ¬gures in 2017 and now runs Wyndham Harbour - VICās premier boating destination CASE STUDY BEFOREā¦ AFTERā¦ 12 years in business - sold 100ās of boats Services and repairs 300 boats/year During GFC business was tough
- 265. Saw fast growth when they āEducatedā instead of āSellingā their market - hence ability to scale Developed a 5-part program for franchisees to double their income while working less Featured in āBRWā, āFinancial Reviewā and āFranchise Businessā Opening 9th franchise - growing at 1 franchise/month - expect to do 2 franchises/month over next year. Reached $1,000,000 income and targeting $10,000,000 in 2 years CASE STUDY BEFOREā¦ AFTERā¦ 19 years with big corporates 20 years in drag-racing pit crew Low conversion - wanted to improve but didnāt know how Had only 1 franchise
- 266. DENT.GLOBAL/START YOU HAVE TWO OPTIONSā¦
- 267. DENT.GLOBAL/START DO IT ON YOUR OWN
- 268. DENT.GLOBAL/START USE TRIAL & ERROR
- 272. 1 Strategy & Best Practice 5 Common Goal4Tools & Resources 3 Formal Accountability 2 Select Peer Group
- 273. Accelerate your ENTREPRENEUR JOURNEY WILDERNESS CONCEPT OS OS OSVALUE 3 ā 7 years Get the series by Daniel Priestley at Amazon INFLUENCE ASSETS STRUGGLING BOUTIQUE LIFESTYLE BOUTIQUE DESERT CopyrightofDentGlobal.Allrightsreserved.Notforreuse. 3 1 12 50 250+
- 274. DENT ACCELERATORS āā ROBERT F. KENNEDY Youāre happiest when youāre making the greatest contribution. COMMON GOAL5 RESOURCES TECH & SYSTEMS MEDIA & ADVERTISING ACCOUNTING & LEGAL RECRUITMENT & TRAINING 4STRATEGY & BEST PRACTCE LIVE MASTERCLASSES ONLINE PERSONAL COACHING Ā§ World Class Mentors Ā§ Flipped Learning Ā§ Strategy & Implementation Ā§ Tools & Resources Ā§ Templates Ā§ Case Studies Ā§ Strategy Integration Ā§ Q&A Ā§ Focus 1 SELECT PEER GROUP 60+ INDUSTRIES LEADERS IN THEIR FIELD Medical, Financial, Fitness, Engineering, Technology, Training, Real Estate, Natural Therapies, Aviation, Retail, Consulting, etc Business Owners, Authors, TV Personalities, TEDx Speakers, Award Winners, Fast Growth Companies, Thought Leaders, etc. 2 FORMAL ACCOUNTABILITY ACCOUNTABILITY GROUPS STRUCTURED FORMAT PROGRESS TRACKING Ā§ Face to Face Ā§ High Standards Ā§ Vital Feedback Ā§ No Room to Hide Ā§ Efficient & Focused Ā§ No Excuses Ā§ Asset Production Ā§ KPIs Ā§ ROI 3 Should we work together?
- 275. DENT.GLOBAL/START
- 276. MAP YOUR IP
- 278. WEEKLY FEEDBACK
- 280. DENT.GLOBAL/START
- 281. ACCOUNTABILITY
- 282. OUTPUT OVER LEARNING
- 283. RESOURCES
- 284. Big thinkers Pitchers Authors Leaders Makers Ambassadors TED Talkers Award Winners Givers INSPIRED PEER GROUP
- 285. DENT.GLOBAL/START YOUāRE CLOSER THAN YOU THINK WEEKLY Q&A / COACHING - $3,500 MONTHLY ACCOUNTABLITY - $4,500 ONLINE LEARNING - $2,500 PRIVATE COMMUNITY - $1000 6 MONTH PUBLISH PROGRAM - $7,000 $34,000 8 LIVE STRATEGY WORKSHOPS - $15,500
- 286. DENT.GLOBAL/START $34,000 WEEKLY Q&A / COACHING - $3,500 MONTHLY ACCOUNTABLITY - $4,500 ONLINE LEARNING - $2,500 PRIVATE COMMUNITY - $1000 6 MONTH PUBLISH PROGRAM - $7,000 8 LIVE STRATEGY WORKSHOPS - $15,500 YOUāRE CLOSER THAN YOU THINK
- 287. DENT.GLOBAL/START $34,000 $13,500 WEEKLY Q&A / COACHING - $3,500 MONTHLY ACCOUNTABLITY - $4,500 ONLINE LEARNING - $2,500 PRIVATE COMMUNITY - $1000 6 MONTH PUBLISH PROGRAM - $7,000 8 LIVE STRATEGY WORKSHOPS - $15,500 YOUāRE CLOSER THAN YOU THINK
- 288. DENT.GLOBAL/START APPLY AND ATTEND A STRATEGY SESSION TO DETERMINE ELIGIBILITY NEXT STEPS
- 289. DENT.GLOBAL/START STRATEGY SESSION 2hrs ā¦ Small Group ā¦ Interactive ā¦ Toronto
- 290. DENT.GLOBAL/START QUESTIONS? WHAT IF IāM IN A HIGHLY COMPETITIVE INDUSTRY? WHAT IF IāM ALREADY WORKING WITH A BUSINESS COACH? WHAT ADDITIONAL COSTS ARE THERE IN ASSET CREATION? IāM STUCK āINā THE BUSINESS - WHAT SHOULD I DO? IāM B2C, DOES THIS WORK? IāM ALREADY DOING THESE THINGS - WHATāS THE DIFFERENCE?
- 291. DENT.GLOBAL/START STRATEGY SESSION 2hrs ā¦ Small Group ā¦ Interactive ā¦ Toronto
- 293. DENT.GLOBAL/START āGetting retrenched after 25 years was tough and while I knew I was standing on a mountain of value, I felt I needed more clarity as to what it could look like as a business. The discovery process gave me the clarity and conļ¬dence to get on with it. Thanks guys!ā - Anneka Manning, Author & Founder of Bake Club WHO is the Strategy Session for? And How Do I Know If It's Right for Me? Insightful START-UP / SELF EMPLOYED Ā· You have the expertise, qualiļ¬cations and a track record. Ā· Based on your experience, youāve identiļ¬ed an opportunity. Ā· You want to fast track your way to a growing business.
- 294. DENT.GLOBAL/START āWe were already making waves in our industry and the Strategy Session really helped me see that there was still a lot of potential we werenāt tapping into. We are now!ā - Howard Tinker, Founder of Restaurant Proļ¬ts āWith a national business and a high performing team, the Strategy Session allowed me to explore how I could use my business as a platform for my personal brand.ā - Bianca Rothschild, Co-Founder of Magicdust Growing BUSINESS Ā· Your revenue is between $100K and $2M p.a. Ā· You want to elevate from a āfunctionalā to a āvitalā role in your business. Ā· Youāre conļ¬dent that your business could be signiļ¬cantly more rewarding. Established BUSINESS / Corporate LEADER Ā· Your business or division has revenue of more than $2M p.a. Ā· You see the business would beneļ¬t from you establishing your brand in the industry. Ā· Youāre looking to attract higher level opportunities.
- 295. A COMMON PURPOSE