Case Study: Budget Reform=Better Schools
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A Merc Strategy Group, LLC case study of the successful integrated online marketing campaign managed by the firm for the State Government Leadership Foundation.
![[object Object],CASE STUDY: Budget Reform = Better Schools](https://image.slidesharecdn.com/betterschoolswisconsincasestudy-110801132330-phpapp02/85/Case-Study-Budget-Reform-Better-Schools-1-320.jpg)
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Case Study: Budget Reform=Better Schools
- 2. Overview The State Government Leadership Foundation hired us to engage in an integrated online marketing campaign designed to educate Wisconsin voters on the positive impacts of the recently-enacted budget reforms on the state’s schools.
- 3. The Bottom Line We delivered the “Budget Reform = Better Schools” message over 3.1 million times and garnered more than 124,000 engagements by Wisconsin voters/consumers.
- 10. Screen Shot: Expandable Ad, Opening Panel
- 11. Screen Shot: Expandable Ad, Expanded View
- 16. Contact Information Curt Mercadante Merc Strategy Group, LLC Principal 312-985-6372 [email_address]