Mais conteúdo relacionado Semelhante a Introduction to Gamification (20) Mais de Media Evolution (11) Introduction to Gamification1. GAMI-
FICA-
TION
– a presentation about how
we can use game mechanics
in areas that aren’t a game
Martin Thörnkvist, @thornkvist
www.mediaevolution.se
C’n’B, Cologne, 23 June 2011
4. ”The process of applying
the basic elements that
make games fun and
engaging to things that
aren’t considered a game.”
Gamification
32. ”It’s the process of
implementing game mechanics
into non-gaming scenarios in
order to better engage
audiences and solve problems”
Gamification
42. ”while the last decade
was the decade of social,
this decade will be the
decade when the game
framework is built”
- Seth Priebatsch
43. ”By 2015, more than 50
percent of organizations
that manage innovation
processes will gamify
those processes”
- Gartner
44. ”Anywhere there are
people to be motivated,
you can use gamification.
I you’re not, you’re leaving
money on the table”
- Rajat Paharia
45. =
Summary
Call on the basic human need to compete and play
It’s not only about points and badges
Think before you implement