The document outlines 21 ways to innovate in the automotive industry. It discusses various types of innovation including incremental, process, red ocean, service, business model, sustainable, frugal, blue ocean, and radical innovation. It also covers open innovation through crowd sourcing, experience innovation, social innovation, supply chain innovation, and getting innovation inspiration from the past. The document is intended to provide inspiration for analyzing opportunities for innovation in the automotive sector through an engaging presentation.
9. Red Oceans refer to the known market space, i.e. all the industries
in existence today. In red oceans, industry boundaries are defined
and accepted, and the competitive rules of the game are known
http://www.blueoceanstrategy.com/abo/Blue_Ocean_Strategy_Glossary_Lookup.php?Term=red-oceans
11. Service Innovation can be defined as “a new or considerably
changed service concept, client interaction channel, service
delivery system or technological concept that individually, but most
likely in combination, leads to one or more (re)new(ed) service
functions that are new to the firm.
http://en.wikipedia.org/wiki/Service_innovation
13. A business model innovation results in an entirely different type of
company that competes not only on the value proposition of its
offerings, but aligns its profit formula, resources and processes to
enhance that value proposition, capture new market segments and
alienate competitors.
http://en.wikipedia.org/wiki/Business_model_innovation
17. Frugal Innovation is about doing more with less. Entrepreneurs
and innovators in emerging markets have to devise low cost
strategies to either tap or circumvent institutional complexities and
resource limitations to innovate, develop and deliver products and
services to low income users
http://en.wikipedia.org/wiki/Frugal_engineering
19. Blue Oceans represent the unknown market space, i.e. all the
industries not in existence today. Blue oceans are defined by
untapped market space, demand creation, and the opportunity for
highly profitable growth. In blue oceans, competition is irrelevant
because the rules of the game are not set.
21. Radical innovations (breakthrough, discontinuous or disruptive
innovations) provide something new to the world that we live in by
uprooting industry conventions and by significantly changing
customer expectations in a positive way. Ultimately, they often end
up replacing existing methods / technologies.
23. In production and development, open source is a philosophy
or pragmatic methodology that promotes free redistribution and
access to an end product’s design and implementation details
http://www.gizmag.com/vw-crowdsources-its-way-to-a-hover-car/22439/
28. Social innovation refers to
new strategies, concepts, ideas and organizations that
meet social needs of all
http://en.wikipedia.org/wiki/Social_innovation
33. Supply chain innovation is about applying best practices and
technological innovations to your own supply chain in order to
reduce such cycle and wait times and other waste (to use a Lean
term) in your in-house processes
39. 16. - 21.
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40.
41. 21 ways to innovate
21 ways to innovate is a set of inspiration material for
analyzing & finding possible opportunities for innovation.
21 ways to innovate is an industry specific offering from
the innovation network 21 Lobsterstreet.
Combining the input with an interactive engaging
presentation or workshop clearly helps to come up with
new connections, great ideas and enriched concepts.
This set is compiled & presented by Marc Heleven,
Cyriel Kortleven & Ramon Vullings.
Enjoy the (slide)show!
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