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Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
PRIVACY IN SOCIAL
    NETWORK SITES
 55th UIA Miami Congress - November 3rd, 2011
    Comission on Right’s of the digital person

                                                  Marc Gallardo


Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
SUMMARY




Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
SUMMARY

1. INTRODUCTION
2. CONCEPT & TYPES & MAIN THREATS
3. EU LEGAL FRAMEWORK
4. REVIEW OF SOME PRINCIPLES
5. LAW APPLICABLE
6. CONCLUSION




 Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
“CHANGE OF PARADIGM”




Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
“CHANGE OF PARADIGM”




Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
SOCIAL NETWORK
         SITES (SNS)

  EU: Information Society Services
  Web 2.0 service.
  SNS Subcategories:
         Generalist or leisure SNS
         Proffesional SNS



Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
SNS OPERATE IN 3
PHASES:
(common threats)
1. Registration:
   - opacity of private policies
   - complicated legal or technical jargon
   - collecting too much data
   - no information about secondary uses
   - privacy policies pre-set by default are
   the less protective for users
   - no age verification systems
   - identity thief

2. Usage:
   - invisible data processing (cookies, ip...)
   - user acting as a data collector
   - weakness of sns security measures
   - Rights on access, rectification & refusal

3. Deletion:
   - data not eliminated & “hotel california
   effect” in a on line environment such as
   SNS
      Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
ROLES INVOLVED
IN SNS

  SNS Providers
                                                                                          Data Collector
  Application
  Providers
                                                                                             Data Subject
  Users of SNS



 Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
EU LEGAL
FRAMEWORK
(data protection perspective)
     ECHR (Art. 8): DP as a “Fundamental Right”.
     General Data Protection Directive (95/46/EC)
     e-Privacy Directive (2002/58/EC as ammended by
     Directive 2009/136/EC)
     Data Retention Directive (2006/24/EC)
     Electronic Commerce Directive (2000/31/EC)
     National laws implementing the said Directives.

   Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
EU GENERAL BASIC RULES
FOR SNS PROVIDERS
     Register personal data files before DP Authorities
     Inform users, inter alia, on their identity and purposes for
     which they process personal data
     Process data according with data quality principle
     Process data under a legal ground (e.g. consent)
     Adopt technical and organisational mesures to ensure
     security and confidentiality of the information
     Guarantee exercise of users’ rights of access,
     rectification, cancellation and object.

 Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
REVISING DATA PROTECTION
PRINCIPLES: CONSENT
REQUIREMENTS
 Freely Given
 Specific
                                                                                        WP187: Opinion 15/2011, 13.07.2011

 Informed                                                                                  on the definition of consent

                                                                                       WP163: Opinion 5/2009, 12.06.2009 on
                                                                                            online social networking
 Unambiguous
 Express
 ¿Other legal grounds?

 Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
REVISING DATA PROTECTION
PRINCIPLES: CONSENT
REQUIREMENTS
 Storage of cookies or similar devices and subsequent
 use of any information will have to comply with art.
 5(3) of e-Privacy Directive
 Need for users’ informed prior consent
 Consent by means of browser settings do not meet
 the requirements of art. 5(3) specially because major
 browsers allow all cookies as a default setting
 Prior “opt-in” consent is more in line with art. 5(3)


 Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
REVISING DATA PROTECTION
PRINCIPLES: ¿USER OF AN
SNS AS DATA CONTROLLER?

 When a SNS user publishes data concerning third
 parties without their consent (video, picture, etc.)
 Not acting in the course of a purely personal
 activity (household exemption)
 The ECJ Lindquist standard as a possible criterion
 Decisions of Spanish Data Protection Agency
 (AEPD) on unlawful treatment of data in SNS.


 Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
REVISING DATA
PROTECTION PRINCIPLES:
MINORS OF AGE
 Particularly vulnerable group.
 In Spain some specific rules apply to the treatment
 of data affecting minors of age (art. 13 RD
 1720/2007)
 Recommendations issued by AEPD (since 2010)
 International and EU iniciatives (Montevideo
 Memorandum, Safer Internet Program and Self-
 Regulation fostered by EU Commission)

 Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
APPLICABLE LAW


   Facebook (Delaware)                                                               Art. 4 Directive 95/46
                                                                                     (relevant connection)
   Google+ (California)
                                                                                               Establishment
   Linkedin (California)                                                                              +
                                                                                                 Activities
   Twitter (California)
                                                                                                            (or)
   My Space (New York)
                                                                                     Instruments or Means

Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
CONCLUSION

  SNS poses serious risks for Privacy
  Full compliance to current EU legislation is
  required (EU based SNS & not EU based SNS
  under certain circumstances)
  Law revision + Self-Regulation Systems
  Responsible and safe use




Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
THANK YOU




Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com

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Privacy on SNS

  • 1. Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 2. PRIVACY IN SOCIAL NETWORK SITES 55th UIA Miami Congress - November 3rd, 2011 Comission on Right’s of the digital person Marc Gallardo Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 3. SUMMARY Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 4. SUMMARY 1. INTRODUCTION 2. CONCEPT & TYPES & MAIN THREATS 3. EU LEGAL FRAMEWORK 4. REVIEW OF SOME PRINCIPLES 5. LAW APPLICABLE 6. CONCLUSION Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 5. “CHANGE OF PARADIGM” Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 6. “CHANGE OF PARADIGM” Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 7. SOCIAL NETWORK SITES (SNS) EU: Information Society Services Web 2.0 service. SNS Subcategories: Generalist or leisure SNS Proffesional SNS Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 8. SNS OPERATE IN 3 PHASES: (common threats) 1. Registration: - opacity of private policies - complicated legal or technical jargon - collecting too much data - no information about secondary uses - privacy policies pre-set by default are the less protective for users - no age verification systems - identity thief 2. Usage: - invisible data processing (cookies, ip...) - user acting as a data collector - weakness of sns security measures - Rights on access, rectification & refusal 3. Deletion: - data not eliminated & “hotel california effect” in a on line environment such as SNS Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 9. ROLES INVOLVED IN SNS SNS Providers Data Collector Application Providers Data Subject Users of SNS Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 10. EU LEGAL FRAMEWORK (data protection perspective) ECHR (Art. 8): DP as a “Fundamental Right”. General Data Protection Directive (95/46/EC) e-Privacy Directive (2002/58/EC as ammended by Directive 2009/136/EC) Data Retention Directive (2006/24/EC) Electronic Commerce Directive (2000/31/EC) National laws implementing the said Directives. Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 11. EU GENERAL BASIC RULES FOR SNS PROVIDERS Register personal data files before DP Authorities Inform users, inter alia, on their identity and purposes for which they process personal data Process data according with data quality principle Process data under a legal ground (e.g. consent) Adopt technical and organisational mesures to ensure security and confidentiality of the information Guarantee exercise of users’ rights of access, rectification, cancellation and object. Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 12. REVISING DATA PROTECTION PRINCIPLES: CONSENT REQUIREMENTS Freely Given Specific WP187: Opinion 15/2011, 13.07.2011 Informed on the definition of consent WP163: Opinion 5/2009, 12.06.2009 on online social networking Unambiguous Express ¿Other legal grounds? Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 13. REVISING DATA PROTECTION PRINCIPLES: CONSENT REQUIREMENTS Storage of cookies or similar devices and subsequent use of any information will have to comply with art. 5(3) of e-Privacy Directive Need for users’ informed prior consent Consent by means of browser settings do not meet the requirements of art. 5(3) specially because major browsers allow all cookies as a default setting Prior “opt-in” consent is more in line with art. 5(3) Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 14. REVISING DATA PROTECTION PRINCIPLES: ¿USER OF AN SNS AS DATA CONTROLLER? When a SNS user publishes data concerning third parties without their consent (video, picture, etc.) Not acting in the course of a purely personal activity (household exemption) The ECJ Lindquist standard as a possible criterion Decisions of Spanish Data Protection Agency (AEPD) on unlawful treatment of data in SNS. Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 15. REVISING DATA PROTECTION PRINCIPLES: MINORS OF AGE Particularly vulnerable group. In Spain some specific rules apply to the treatment of data affecting minors of age (art. 13 RD 1720/2007) Recommendations issued by AEPD (since 2010) International and EU iniciatives (Montevideo Memorandum, Safer Internet Program and Self- Regulation fostered by EU Commission) Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 16. APPLICABLE LAW Facebook (Delaware) Art. 4 Directive 95/46 (relevant connection) Google+ (California) Establishment Linkedin (California) + Activities Twitter (California) (or) My Space (New York) Instruments or Means Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 17. CONCLUSION SNS poses serious risks for Privacy Full compliance to current EU legislation is required (EU based SNS & not EU based SNS under certain circumstances) Law revision + Self-Regulation Systems Responsible and safe use Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com
  • 18. THANK YOU Gran Vía de les Corts Catalanes, 702 Pral. 1ª Barcelona 08010 || t. 34 93.265.58.42 f.34 93.265.52.90 || info@alliantabogados.com www.alliantabogados.com

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