comparison between two software companies

2. History
• The word "software" was coined as a prank as early as
1953, but did not appear in print until the 1960s. Before
this time, computers were programmed either by
customers, or the few commercial computer vendors of
the time, such as UNIVAC and IBM. The first company
founded to provide software products and services
was Computer Usage Company in 1955
• The industry expanded greatly with the rise of
the personal computer ("PC") in the mid-1970s, which
brought desktop computing to the office worker for the
first time. In the following years, it also created a
growing market for games, applications, and
utilities. DOS, Microsoft's first operating
system product, was the dominant operating system at
the time.

3. Size Of Industry
According to industry analyst Gartner, the size
of the worldwide software industry in 2013
was US$407.3 billion, an increase of 4.8% over
2012. As in past years, the largest four
software vendors were Microsoft, Oracle
Corporation, IBM, and SAP respectively

4. Facts and Figures
• ENGINE OF EMPLOYMENT
• GOOD, HIGH-PAYING JOBS
• CONTRIBUTING TO NATIONAL PROSPERITY
• OUTPERFORMING THE ECONOMY

5. Benefits of software industry
• SOLUTIONS TO BUSINESS CHALLENGES
Software drives productivity and innovation in almost
every economic sector. top 15 industry users of information
technology (IT) are manufacturing, telecoms, financial
services, construction, health, and utilities.
• IT LEADS PRODUCTIVITY GROWTH
In the United States, IT was responsible for two-thirds of
total factor growth in productivity between 1995 and 2002,
and virtually all of the growth in labor productivity

6. Challenges in software industry
• Language
• Costs
• Pricing
• Global Functionality
• Culture

7. Dealing
The infrastructure required for setting up software
industries . The software industry includes
companies dealing with various fields like:
• telecommunication,
• banking software,
• avionics,
• database,
• automotive,
• networking
• semiconductors
• mobile handsets
• internet applications
• business process outsourcing

9. I
N
T
R
O
D
U
C
T
I
O
N
Microsoft Corporation is an American multinational
software corporation headquartered in Redmond,
Washington that develops, manufactures, licenses, and
supports a wide range of products and services related
to computing.
The company was founded by Bill Gates and Paul Allen
on April 4, 1975.
Microsoft is the world’s largest software maker
measured by revenues. It is also one of the world’s most
valuable company.

10. 1975
• Microsoft is founded by Bill Gates and Paul Allen; they sell BASIC, the first
PC computer language program to MITS Computer, Microsoft's first
customer.
1981
• Microsoft, Inc. is incorporated; IBM uses Microsoft's 16-bit operating
system for its first personal computer.
1983
• Paul Allen resigns as executive vice-president but remains on the board;
Jon Shirley is made president of Microsoft (he later becomes CEO);
Microsoft introduces the Microsoft Mouse and Word for MS-DOS 1.00. .
1985
• Microsoft and IBM forge a joint development agreement. They launch
Windows 1.0 ( first window based OS) and after that in 1986 Bill gates
become youngest billionaire at the age of just 31.
1989
• Microsoft co-develop SQL server 1.0.
History of
Microsoft
Contd….

11. 1990
• Jon Shirley retires as president and CEO; Michael R. Hallman is promoted in
Shirley's place; the company becomes the first PC software firm to surpass
$1 billion of sales in a single year.
1992
• The company introduces Windows 3.1. Windows now has over 25 million
licenced users.
1994
• In this year Microsoft released Windows NT.
1995
• In, 1995 Microsoft launch windows 95 and sell 1 million copies in 4 days.
1997
• The Justice Department alleges that Microsoft violated a 1994 consent
decree concerning licensing the Windows operating system to computer
manufacturers
•The U.S. Department of Justice files two antitrust cases against Microsoft,
alleging the company had violated the Sherman Act.199
8
Contd….

12. 2001
• Microsoft Windows XP is released internationally. In 2002, Great plain
software is acquired by Microsoft.
2003
• Microsoft launches Windows Server.
2004
• Microsoft announces a five-country pilot program for Windows XP Starter
Edition, a low-cost introduction to Windows XP designed for first-time
desktop PC users in developing technology markets.
2005
• MSN launches a new Search service, available in 25 markets and 10
languages. The new MSN Search service delivers results of greater relevance,
instant answers to specific questions, and a collection of tools that give
Internet users greater control in targeting and refining searches.
2007
• Windows Vista was released to consumers along with a new version of its
Office suite, called Microsoft Office 2007
•First beta of .NET framework released.200
0
Contd….

13. 2008
• Bill gates leaves Microsoft to pursue charity work.
2009
• In this year Microsoft released windows 7. Beats all previous records of
sales.
2010
• For the first time, Apple comes close to Microsoft and becoming the most
valuable technology company in America.
2012
• Microsoft launch windows 8 ( for all people ), .NET framework 4.5,
Internet Explorer 10 etc.
2013
• Windows 8.1 was released to consumers along with Office 2013.

14. P
R
O
D
U
C
T
S
@
Computers
Surface
All-in-ones +
desktops
Laptops +
Ultrabooks
Accessories
Tablets +
convertibles
PC games
Office
Office for
Windows
Office for
Mac
Office
University
All Office
apps
Windows
Windows 8
Windows 8
Pro
Xbox
Xbox One
Xbox 360
Xbox LIVE
Windows Phone
Windows Phone for
AT&T
Windows Phone for
Verizon
Windows Phone for T-
Mobile
Accessories
Computer accessories
Xbox 360 accessories
Windows Phone
accessories
PC gaming
Audio accessories
Additional software
Visual Studio
Visio
Project
Mapping
PC games

15. Microsoft
Apple
Oracle

16. Microsoft SWOT analysis 2013
Strengths Weaknesses
Brand loyalty
Brand reputation
Easy to use software
Strong distribution channels
Robust financial performance
Acquisition of Skype
Poor acquisitions and investments
Dependence on hardware manufacturers
Criticism over security flaws
Mature PC markets
Slow to innovate
Opportunities Threats
Cloud based services
Mobile advertising
Mobile device industry
Growth through acquisitions
Intense competition in software products
Changing consumer needs and habits
Open source projects
Potential lawsuits
SWOT ANALYSIS

17. Presentation on
HCL Infosystems

18. History
• In 1975, Shiv Nadar, Arjun Malhotra,
Subhash Arora, Badam Kishore
Kumar, T.V Bharadwaj and Arun
Kumar H jointly started a company
named Microcomp Limited.
• The venture was focused on
designing and manufacturing of
scientific calculators, it provided its
founders money to start a company
that focused on manufacturing
computers.
• Hindustan Computers
Limited was set up in Aug. 11,
1976.

19. About HCL
• The company name "HCL"
used to stand for
"Hindustan Computer
Limited" but now HCL is the
only one name that the
company goes by.
• HCL is a global technology
and IT Enterprise that
operates in 31 countries. Its
headquarters is in Noida,
India.

20. Growth History
1976
• Hindustan Computers Limited (HCL) is Born.
1978
• HCL successfully ships in-house designed Micro-computer at the same time as Apple.
1983
• HCL Indigenously developed microprocessor architecture, at the same time as global
IT peers.
1988
• HCL introduces fine grained, Multiprocessor Unix – 3 years ahead of “Sun” and “HP”.
1990
• Data Quest marks HCL No.1 amongst top 10 computer giants.
1991
• HCL – Hewlett Packward JV Develops multi-processor Unix for HP and heralds HCL into
contract R&D.

21. 1994
• Distribution alliances with Ericsson Switches and Nokia Cell Phones.
• HCL sets up core group to define software development methodologies
1997
• HCL’s R&D spun – off as HCL Technologies – mark advent in software services
1999
• Initial Public Offering made by HCL Technologies Ltd.
2002
• Software business of HCL infosystems and HCL Technologies were merged.
2003
• HCL becomes the first company to cross the 100,000 unit milestone in Indian Desktop
PC market.
2005
• JV with NEC Japan
• Launch of HCL PC for India, a fully functional PC priced at Rs. 9,990/-
2006
• HCL Infosystems ties up with Apple for iPod distribution.
• Nokia Corporation and HCL Infosystems announce a long term distribution strategy
2007
• HCL Infosystems Breaks the one terabyte storage barrier in computers by launching
India’s first ‘one terabyte’ personal computer
Growth History

22. Growth History
2008
• JAN: HCL unveils next generation, ultra portable, sub Rs. 14,000/-
laptops for the first time in India.
• April: HCL recognized the Britain's top employer.
• Oct: Wins 2008 Optimas award for innovation.
• HCL completes acquisition of AXON Group plc, the largest acquisition in
the Tech space by an Indian company.
2009
• NOKIA Corporation announces to setup a Joint Venture with HCL to sell
mobile value added services directly to consumers in India.
• HCL – BSNL to work together on National Broadband Penetration
Program.
2011
• Ajay Chowdhry conferred with the Prestigious Padma Bhushan .

23. Business Lines
• Hardware and Solutions Business
– IT solutions and Services
– Computing Business
– Mobility Business
– Middle East Business (HCL Infosystems MEA)
• Services Business
– Infrastructure Management Services
– Enterprise Application Services
– Infrastructure solutions Business
– HCL care
• Learning Business
– HCL Learning Business
• Distribution Business
– Digilife Distribution and Marketing Services

24. Products
HCL ME Sync
1.0 (U3)
Tablet
Rs. 5199
HCL MyEdu Tab (X1) - K12 With Class
12 Course Content Tablet
Rs. 9999
Me Champ tablet
Rs. 7,999
Price Range: Rs. 22,565
to 41,990
ME Laptops
Rs. 20000 to 51000

25. Competitors
• Laptops & PC:
– DELL
– IBM
– LENOVO
– HP-COMPAQ
– ACER
– SAHARA
– INTEX
– SONY
• Tablets:
– MICROMAX
– APPLE
– SAMSUNG
– KARBONN

26. SWOT Analysis
Strengths
• One Point solution provider.
• Enough Financial Resources for deploying
any amount of hardware and Human
Resources.
• Pan India Presence for executing onsite
projects in any part of the India.
• Ability to understand customers business
and offer right technology Excellent service
& support infrastructure
• Fast paced and flexible work culture.
Weakness
• No proper marketing channels and
strategies
• After sales services are not customers
satisfactory
• Poor customer relationship
• Less promotional campaigns

27. SWOT Analysis
Opportunities
• Expanding disposable income of
people
• A large number of Untapped SMBs
are realizing the importance of I.T
solutions to gain an edge in their
business.
• Increasing consumer awareness
about IT and its use
• Tremendous untapped potential of
IT products in India
• Increasing competition
• Tie-ups with various MNCs enable to
extract their core competencies
Threats
• Small Players and manufactures are
trying to enter into the segment where
they can provide much cheaper
products then HCL which will be a
rising competition for HCl to stand.
• Less franchise models
• Local assemblers are biggest menace
for the company
• Advent of global players entering into
India and setting up their
manufacturing plants
• Entry of MNCs giving direct
competition

28. Thank You!