1.
Mini Project-II
On
(Industry Analysis/Title)
(KMBN - 252)
Submitted To:- Submitted By:-
Mr. Pawan Omer Student Name:
Assistant Professor AKTU Roll No:
MBA Department Batch MBA-2021-2023
ACKNOWLEDGEMENT

2.
Preparing a project of this nature is an arduous task and I was fortunate
Enough to get support from a targe number of people to whom I shall always remain grateful.
I would like to record my gratitude to "JAYPEE CEMENT allowing
To undertake this project.
I take this opportunity to thank MR, SANDEEL KUMAR, HR MANAGER for
Providing us an opportunity to work for "JAYPEE CEMENT
I am also desirous of placing on record profound indebtedness to MR.
ASSISTANT PROFESSOR of DNIVERSITY, ROORKEE for the valuable
Advice, guidance, precious Time and support that he offered.
Last but not least i would also like to thank all the respondents for giving
Us their precious time and relevant information and expenence as and
When required without which this project would not have been possible.
Sign:-
Name: - Your Name
AKTU Roll No.:- 00000000
INDEX

3.
Sr.No. Topics Page No.
1 Type of Industry
2 Size of the Industry
3 Industry Objective
4 Industry Contribution to Nations GDP
5 Govt. policies, regulatory bodies for the
Industry
6 Framework for analysis- SWOT
analysis, Porter’s five force
Model.
7 Industry Specifications – Price, Energy &
Manpower
8 Carbon Footprints of the Industry
9 Industry Investment – FDI
10 Industry structure – Organized or
Unorganized
11 Entry Barriers - How easy or difficult is to
enter into the industry
12 Types of Producers
Primary producers – with examples
Secondary producers – with examples
13 Demand supply dynamics
14 Industry Growth Drivers

4.
15 Technological Influence
16 Social Contribution/Impact of the
Industry
17 Employment generated by the sector
18 Major Players in the Industry (Top 5
with reference to followings:
1. Market Share
2. Product/Service offered
3. Their Logo and Punch line
4. Latest Media presence – Print and Video
5. Future Growth prospects - Trends
1. Type of Industry

5.
The cement industry is one of the main industries necessary for sustainable development. It
can be considered the backbone for development. The main pollution source generated from
cement industry is the solid waste called cement by-pass dust, which is collected from the
bottom of the dust filter.
2.Size of the Industry
3.Industry Objective

6.
Cement industry is the second most important primary and basic industry for
the economic development of India, second only after iron and steel industry the
cement industry is basic industry and makes an important contribution to the
development of the other factory industry, to the construction and even to the
4. Industry Contribution to Nations GDP
As of 2018, the ratio of profits from the cement sector to India's GDP stood at 0.06
percent. This was a decrease from 2013, when the sector's contribution to the GDP
was 0.10 percent.

7.
5. Govt. policies, regulatory bodies for the Industry
⮚ Government policies
In recent times, most companies are sitting on idle capacity due to low demand. Cement was
one of the government controlled industries earlier. Partial decontrol was introduced in 1982
and with 1991 policy reforms, all controls were withdrawn. Today, Government allows 100%
FDI in cement industry.
⮚ regulatory bodies for the Industry
Builders Association of India (BAI), the apex body of the construction industry with over
20,000 business entities, has stated in its letter that such regulatory authority will prevent
manufactures from indulging in unethical trade practices
6. Framework for analysis- SWOT analysis, Porter’s
five forces Model.

8.
7. Industry Specifications – Price, Energy & Manpower

9.
8. Carbon Footprints of the Industry
Cement manufacturing emissions in India have experienced a steep climb in recent
decades, and in 2019 reached a high of 144 million metric tons of carbon dioxide
(MtCO2)
Carbon dioxide emissions from the manufacture of
cement in India from 1960 to 2020(in million metric tons)

10.
9. Industry Investment – FDI
The cement sector was liberalized and 100 percent foreign direct investment (FDI) is permitted
in the cement industry. By March 2016, the foreign direct investments flown into the cement
and gypsum products is INR14,776.62 crores which stands at 1.08 percent of the total inflows
during 2000 to 2016.
10. Industry structure – Organized or Unorganized
⮚ Organized
Management
Management of NCB is entrusted to a Board of Governors, which consists of representatives of cement
manufacturers, government of India and consumers of cement.

11.
⮚ Unorganized

12.
11. Entry Barriers - How easy or difficult is to enter
into the industry