This document discusses the need to change urban mobility and make it more sustainable. It notes that by 2025, 60% of the global population will live in cities, and traffic jams alone cost €100 billion every year in the EU. The document proposes installing a cycling infrastructure network similar to Copenhagen's, which took less than a year to build, as a faster and more cost-effective alternative to traditional urban planning. It introduces a company called Bikway that provides such cycling infrastructure and consulting services to cities.