Evolve or Die: How Purpose and Authenticity are the Future of Brands
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Growth requires a very different approach in the digital age. Your organization you must understand its purpose, how that's relevant to your customers and employees, and do the work to prove you are worth their time and attention. The path to growth is different. Purpose is not the only component to an organization’s success, but it’s a big one. It’s time to evolve and lead from purpose.
