This document discusses common problems with data science projects and provides recommendations for developing an effective data strategy and infrastructure. Key points include: - 71% of data science projects fail due to a lack of early involvement from data scientists, clear strategy and goals, and issues with data quality. - Developing a data strategy involves understanding organizational goals, current infrastructure, a roadmap for building out platforms and tools, and ensuring collaboration across teams. - Data quality issues are more common than assumed and make data science projects untestable. Proper instrumentation and quality data is critical. - Data must be treated as a product with dedicated teams, goals, and budgets to drive innovation and success of projects.