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Org hacks!
  Luke Closs
    @lukec
  http://luk.ec
Open Data Biz Model
• Ways to think about possible
  businesses that use open data.

• See also: Business Model Generation

• (Pro-tip: you’re actually just building a
  company, the open data is just one of
  many inputs.)
Cost   Value
4 Business Models
Citizen Funded
• Requires marketing strength
 • Doesn’t require a sales team
• Hard to market to target customers
 • (Non-techie citizens)
• Few barriers to get started
City Funded
                 eueu
               eueu
• Sell to municipal decision makers
 • Requires sales team
 • Typically looooong sloooow sale
• City handles marketing
• Administration features, cost reduction
• Can’t be too cheap, or too expensive!
Infrastructure Service
• Market to developers, no sales team.
• Make it easy for hackers to use in their
  town.

• Create new innovations on the service
• Too niche?
Public Open Source
  Service (POSS)
POSS
• Idea by @Progrium - bit.ly/VJU1Mg
• Citizens collectively pitch in to cover
  costs
 • Donations => Bank account => Hosting fees
 • $$ / burn rate = months of service.
• No profit incentive to expand, enhance
• Good for small, very cheap services
Thank you!
Tweet me:   @lukec
Email me: me@luk.ec

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Open Data Biz Models - short!

  • 1. Org hacks! Luke Closs @lukec http://luk.ec
  • 2. Open Data Biz Model • Ways to think about possible businesses that use open data. • See also: Business Model Generation • (Pro-tip: you’re actually just building a company, the open data is just one of many inputs.)
  • 3. Cost Value
  • 5. Citizen Funded • Requires marketing strength • Doesn’t require a sales team • Hard to market to target customers • (Non-techie citizens) • Few barriers to get started
  • 6. City Funded eueu eueu • Sell to municipal decision makers • Requires sales team • Typically looooong sloooow sale • City handles marketing • Administration features, cost reduction • Can’t be too cheap, or too expensive!
  • 7. Infrastructure Service • Market to developers, no sales team. • Make it easy for hackers to use in their town. • Create new innovations on the service • Too niche?
  • 8. Public Open Source Service (POSS)
  • 9. POSS • Idea by @Progrium - bit.ly/VJU1Mg • Citizens collectively pitch in to cover costs • Donations => Bank account => Hosting fees • $$ / burn rate = months of service. • No profit incentive to expand, enhance • Good for small, very cheap services
  • 10. Thank you! Tweet me: @lukec Email me: me@luk.ec