ComercialHead of Strategic Planning at McCann Erickson
Setor Advertising / Marketing / PR
Sobre My major commitment is to facilitate the integration of different communication expertises from a strategic point of view thus to boost innovative engagement approaches by exploiting all different disciplines.
I aim to play a leading role in the strategic and innovation department of an international company that allows me to consolidate and strengthen my professional experience in the field of branding, visioning and social trends. I wish to be able to freely express my talents and to meet career-growing opportunities.
Specialties: - Strategic thinking
- Brand strategy: brand vision platform (positioning, message, personality, tone of voice); brand architecture, corporate mission and v...