LSC provides direct marketing services including mailing lists, email solutions, and digital campaigns. They have over 30 years of industry experience across various divisions including list management, data enhancement, and digital/service bureau. Their services include data hygiene, predictive modeling, email marketing, and an affiliate program. They aim to provide quality leads and stop poor leads from damaging reputations through technology that certifies leads and sources.

2. Who We Are List Services Corporation (LSC) has helped our clients to grow their businesses for over 30 years. Our recipe for success combines industry experience and an innovative approach to direct marketing. Whether you need a mailing list, an email solution or a PPC campaign, LSC has the people and access to the sources to provide top shelf solutions. Our service bureau provides the ability to close the loop of testing, analyzing and refining offline and digital campaigns. The LSC umbrella covers List Management, List Brokerage, Data Enhancement, Fundraising and LSC Digital/Service Bureau divisions. 1980 2010 Marketing Database Management Brokerage Merge/Purge Modeling Enhancement E-mail Marketing Digital Marketing

3. Client Sampling

4. Technology

5. Industry Affiliations

6. Services

8. USPS Hygiene Services – NCOA, DSF, DPV, CASS

9. Suppression – DMA, DNC, CAN-SPAM, Deceased, Proprietary

10. Merge-Purge – Consumer, Business, Residential, Hybrid

11. Database Services

12. Data management, automation and transformation services

13. Hosted access to data, promotion history and data enhancements

14. Predictive modeling / campaign selection

15. Data Enhancements

16. Over 300 Consumer data points

18. CPC

19. CPA / CPL

20. CPS

21. E-mail

22. E-mail Services

23. Complete e-mail management from concept and design to execution and reporting

24. Consulting

26. Approach to eMarketing Stop Taking Bad Leads!! Companies seem to focus customer acquisition strategy only on online lead generation. These high volume Internet-based programs frequently deliver low response rates, and often damage a company’s online reputation because the lead sources being used are unreliable or underperform.LSC Digital combats these challenges by utilizing technology to certify lead and lead source quality, while automatically stopping poor leads from being used, before they cause reputation problems

27. Approach to eMarketing Key Functionalities – Stop Taking Bad Leads!! APIs that import leads designated by source, medium, and name Initial lead cleansing, eliminating non-conforming email addresses Auto-responders for leads passing initial thresholds Conversion cascade that include auto-responder plus at least two more campaigns List cleansing for bounces, unsubscribes, and complaints during conversion cascade Detailed reporting to the source, medium, and name level Automated control panel that stops mailing immediately if thresholds are exceeded Certification for all leads and lead sources meeting thresholds

28. Program Reach

29. Program Reach LSC Digital can drive quality results and extend your reach by providing access to affiliate marketing's most productive network of publishers. Traffic profile is comprised of Email, Pay-Per-Click (PPC), Web Display and Cash Back/Coupon options all of which will be driving traffic to campaigns. Below is a representation of our typical annual traffic and breakout by category. Current Active Distribution Partners = 155,000+ Current Traffic Volume 20 Billion Impressions / 2 Billion Clicks

30. Distribution 45% - Email 30% - Pay-Per-Click 5% - Cash Back/Coupon 20% - Web Display

31. Access to Top Networks

32. Program Management

33. Lead Generation We understand that our client’s brand means everything to them. We also know there is a lot of pressure to build the brand and traffic through innovative digital programs. We manage our programs in a way that offers the ability to control all aspects of the entire channel: Offer the only certified accurate tracking platform - IAB certified Robust Fraud Management Feature Set Offer our Cross Publication Portal Accurate and Reliable suppression lists are key to maintaining optimal delivery rates while ensuring CAN-SPAM email compliance. Affiliate partners will receive the most current suppression lists possible while meeting current FTC guidelines: Central control of your entire channel