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Louis Richardson

A session I gave to the Technology Association of Georgia Summer 2014. See https://ibm.biz/mailnextyoutube for demo

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Social media today moves at a mind-blowing pace. As soon as we feel like we’ve gotten the hang of one thing, something new flies onto the radar. It’s tough to keep up with it all. For example, it’s likely you’ve heard of hashtags. Suddenly, they’ve become part of our everyday lives, but many of us don’t truly understand how to use them. Never fear! In this #Hashtag 101 infographic, our adorable friend the hashbot has fun teaching exactly what you need to know about optimizing the usage of hashtags for business.

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Need a little help to inspire your team? Whether it's your office, your youth group, your classroom, your executive staff or just for yourself - Fun Team Building is here to help. We're providing you with 52 inspirational, and motivational quotes to help you get through the year. Everyday can be a challenge, but you can get through it. When you're looking for a few words to help inspire you, check back to see what we're featuring for this week. And feel free to share with us, your favorite motivational quote - we'll share it with the rest of our audience and team!

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Successful panhandling is a lot like content marketing; it's reaching a jaded audience in a saturated market by finding a message that jumps out and moves you to action. This presentation looks at tactics and quotes taken from interviews with panhandlers and street performers and see what we can learn to make our content as effective as their cardboard signs. This presentation was given at Content Jam 2013 http://www.http://contentjam.com/

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How would you like to come across during a presentation? Check all that apply — Lazy? Safe? Unimaginative? A rule-follower? If you use a bullet slide, you are checking all those boxes. That's what bullets on a slide sub-consciously say about you. "But," I hear you say, "That's what the template made me do…" or "I had to get these points across, bullets are the best way." See more at http://makeapowerfulpoint.com/2012/03/18/the-non-bullet-bullet-slide/ ‎

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Using icons is a great way to add visuals to your presentation. There are many ways to get icons online, some are even free. But if you need a specific icon that you can’t find or if you want a special spin to your icon (color, shadow etc) – you can use PowerPoint’s great (and somewhat hidden) “Merge Shapes” commands to create your own icons. Using these commands you can combine basic shapes into other shapes. You can union and subtract shapes. You can intersect and combine. All while still working natively inside PowerPoint. Once you have created an icon you can change the color, filling and add shadows as needed. It is just as fun as building with Lego blocks! Well, almost.. This is a guide in 15 steps showing you how you can use these commands to create your own icon - the example we are using is a calendar icon.

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As they clock up the 10,000 hours that Malcolm Gladwell says make a master, comedians learn a lot the hard way. Here are their top tips so you don't have to. 1. Use the Rule of 3 2. Draw Upon Your Real-Life Experiences 3. Identify the Key Part and Get There Fast 4. Find the Funny in Pain Points 5. Think Fails and Firsts 6. Listen and repeat. 7. Think Fun Over Funny 8. Screen Your Jokes 9. Tell a Joke 10. Like Jerry Seinfeld Does, Use Inherently Funny Words 11. Paint a Picture for Others to See 12. Do Something Memorable 13. Jokes are: 1, 2 … 4! 14. Use the Art of Misdirection 15. Put the Word the Joke Hinges on at the End of the Sentence 16. Use Tension 17. Avoid Ever Going Blank Onstage 18. Use Your Hands 19. Use Metaphors and Analogies Combined With Hyperbole (Exaggeration) 20. If the Energy Is Down, Bring It Up 21. Trust Your Funny Bits 22. Proper Planning Prevents Poor Performance And last but not least, from Irish comedian Dylan Moran: 23. Don’t Rely on Potential “Don’t do it! Stay away from your potential,” Moran says. “You’ll mess it up. It’s potential; leave it. Anyway, it’s like your bank balance–you always have a lot less than you think.” As Mark Twain said, “The human race has only one really effective weapon and that is laughter.” That type of arms race may be one worth all our time. Most presentations are really boring. With applications of these tips, yours will not be. These tips are taken from the bestselling book Do You Talk Funny and Hacking Public Speaking. http://hackingpublicspeaking.com/

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In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"

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The countdown to the end of third-party cookies has begun in Google Chrome, and the impact will be big for those reliant on them for data collection. Are you ready? Check out the experts from CallRail and Workshop Digital as we dive into the impending changes driven by Google Chrome's upcoming phase-out, and how you can navigate the challenges of a post-third-party cookie world. You’ll learn: - What the death of third-party cookies means for your current marketing strategies. - What marketers should be doing to prepare for these changes. - Strategies for success and the importance of utilizing marketing tools with zero- or first-party cookie collection. Watch Ryan Johnson and Andrew Miller as they explore the differences between third- and first-party cookies, analyze the profound implications of this transition for marketers, and introduce innovative solutions and strategies for what you should do next. If you’re reliant on third-party data and want to unlock the secrets to navigating a world without third-party cookies, then this webinar is for you. Stay ahead of the game with the best marketing tools and ensure your tactics are primed for success in this new era of digital marketing.

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I didn’t remix this one. I assumed you would use it as is.

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