Since you only get once chance to make a good first impression, it is critical that some thought is put into the design of your business website. Today, more and more people will visit your website prior to stepping foot into your storefront or before they pick up the phone and call you. If your website is poorly designed, chances are that you have lost a few potential customers - forever. So what constitutes a “good” design when it comes to a website?

1. LOGO
10 Website Tips for
Your Local Business
Presented by: Logan Wenger logan@loganwenger.com
logan@loganwenger.com
917-677-9937 www.loganwenger.com
www.loganwenger.com

2. Tip #1
Make Sure Your Site is Easy to Navigate
Make sure your site is
easy to get around and
that your visitors can
find what they need
Don’t make them have
to “figure out” your
website

3. Tip #2
Use Professional and Clean Color Schemes
Keep the colors easy on
the eyes
Loud clashing colors
and distracting objects
can distract or irritate
some website visitors

4. Tip #3
Avoid Loud, Hard-to-Read Fonts
Choose professional,
easy to read fonts
Being able to read the
content on your website
is crucial – traditional
fonts are better.

5. Tip #4
Make Your Site Easy for Visitors to Use
Visitors want to know
how your business can
help them… and they
want to find out fast
Make the sure the
important information is
visible and easy to find

6. Tip #5
Place a Strong Call-to-Action on Every Page
Place a call-to-action
above the fold on every
page
Tell your visitors exactly
what you want them to
do – be specific

7. Tip #6
Integrate Social Media Icons
Your social media profiles
should be accessible from
your website
Add the icons, link them
up, and encourage visitors
to follow you on these
platforms

8. Tip #7
Make Sure Your Site Doesn’t Have Hang-ups
Make sure you have a reliable
hosting company
Avoid an over-abundance of
photos and videos

9. Tip #8
Make Your Website Mobile-Friendly
Millions of people surf the
web on their mobile
devices
Could be losing potential
customers due to
frustration
Avoid Flash

10. Tip #9
Provide Informative/Quality Content
Your website content
must be valuable,
helpful and entertaining
to visitors
Focus on providing
content that shows how
your business can help
your target audience

11. Tip #10
Perform On-going SEO
Keep SEO in mind
when designing your
website and make sure
it is implemented on
your site
Helps your site gain
better rankings in the
search engine for local
search terms

12. LOGO
If you would like more information about Website
Design, contact me at 917-677-9937
For a FREE Consultation
Logan Wenger
917-677-9937
logan@loganwenger.com
www.loganwenger.com