1. P R O B O N O
Meals on Wheels
Association
of America
Annual Report

2. T R A D E S H O W F O L D E R : C O V E R
U.S. Restaurant Properties, Inc.
Trade Show Capabilities Hand-out
Sample Spread
Trade Publication Ads

3. T R A D E S H O W F O L D E R : I N S I D E S P R E A D A N D A D S

4. I N V E S T M E N T B R O C H U R E : C O V E R
National Rural Electric Cooperative Association
Member Brochure

5. I N V E S T M E N T B R O C H U R E : I N S I D E S P R E A D

6. A N N U A L R E P O R T : C O V E R A N D I N S I D E S P R E A D
Medical Mutual
Liability Insurance
Society of Maryland
Annual Report

7. A N N U A L R E P O R T : C O V E R A N D I N S I D E S P R E A D
Medical Mutual
Liability Insurance
Society of Maryland
Annual Report

8. A D S E R I E S
A brilliant new A brilliant new formula
concept in patient education for patient education
Bonus
n
Distributio
mier issue
Bonus of the pre
n OGY NOW
Distributio of NEUROL eting—
mier issue at AAN me 5!
of the pre
OGY NOW Spring 200
of NEUROL eting—
at AAN me 5!
Spring 200
The new direct-to-patient magazine from the AAN. The new direct-to-patient magazine from the AAN.
NEUROLOGY NOW is the first and only magazine written for neurological patients
NEUROLOGY NOW is the first and only magazine written for neurological patients and their caregivers. NEUROLOGY NOW will enable you to reach neurological
and their caregivers. NEUROLOGY NOW will enable you to reach neurological patients and their caregivers; as well as the neurologists who read the material their
patients and their caregivers; as well as the neurologists who read the material their patients are reading with each issue. That makes NEUROLOGY NOW the first super-
patients are reading with each issue. That makes NEUROLOGY NOW the first super- efficient advertising vehicle to reach your target audience!
efficient advertising vehicle to reach your target audience!
Features include plain-language articles on the latest developments in Alzheimer’s
Features include plain-language articles on the latest developments in Alzheimer’s Disease, epilepsy, migraine, multiple sclerosis, neuropathic pain, Parkinson’s Disease,
Disease, epilepsy, migraine, multiple sclerosis, neuropathic pain, Parkinson’s Disease, stroke and other neurological diseases and disorders. NEUROLOGY NOW engages
stroke and other neurological diseases and disorders. NEUROLOGY NOW engages readers with full-color illustrations and photography throughout, helping patients to
readers with full-color illustrations and photography throughout, helping patients to understand their conditions and to participate more effectively in the treatment process.
understand their conditions and to participate more effectively in the treatment process.
More than 300,000 copies of each issue of NEUROLOGY NOW will be distributed
More than 300,000 copies of each issue of NEUROLOGY NOW will be distributed quarterly to more than 11,000 neurologists’ offices who are active members of the AAN!
quarterly to more than 11,000 neurologists’ offices who are active members of the AAN!
Call Kelly Adamitis at 215.521.8402 or E-Mail at kadamiti@lww.com or Al
Call Kelly Adamitis at 215.521.8402 or E-Mail at kadamiti@lww.com or Al Lucchesi at 215.521.8409 or via E-Mail at alucches@lww.com to learn how you
Lucchesi at 215.521.8409 or via E-Mail at alucches@lww.com to learn how you can take advantage of this exciting new magazine!
can take advantage of this exciting new magazine!
A stunning breakthrough from the The world’s smartest patients read
patient education laboratory NEUROLOGY NOW
Bonus
n
Distributio
mier issue
of the pre
OGY NOW
of NEUROL eting—
at AAN me 5!
Spring 200
Bonus
n
Distributio
mier issue
of the pre
OGY NOW
of NEUROL eting—
at AAN me
5!
Spring 200
The new direct-to-patient magazine from the AAN. The new direct-to-patient magazine from the AAN.
NEUROLOGY NOW is the first and only magazine written for neurological patients
NEUROLOGY NOW is the first and only magazine written for neurological patients and their caregivers. NEUROLOGY NOW will enable you to reach neurological
and their caregivers. NEUROLOGY NOW will enable you to reach neurological patients and their caregivers; as well as the neurologists who read the material their
patients and their caregivers; as well as the neurologists who read the material their patients are reading with each issue. That makes NEUROLOGY NOW the first super-
patients are reading with each issue. That makes NEUROLOGY NOW the first super- efficient advertising vehicle to reach your target audience!
efficient advertising vehicle to reach your target audience!
Features include plain-language articles on the latest developments in Alzheimer’s
Features include plain-language articles on the latest developments in Alzheimer’s Disease, epilepsy, migraine, multiple sclerosis, neuropathic pain, Parkinson’s Disease,
Disease, epilepsy, migraine, multiple sclerosis, neuropathic pain, Parkinson’s Disease, stroke and other neurological diseases and disorders. NEUROLOGY NOW engages
stroke and other neurological diseases and disorders. NEUROLOGY NOW engages readers with full-color illustrations and photography throughout, helping patients to
readers with full-color illustrations and photography throughout, helping patients to understand their conditions and to participate more effectively in the treatment process.
understand their conditions and to participate more effectively in the treatment process.
More than 300,000 copies of each issue of NEUROLOGY NOW will be distributed
More than 300,000 copies of each issue of NEUROLOGY NOW will be distributed quarterly to more than 11,000 neurologists’ offices who are active members of the AAN!
quarterly to more than 11,000 neurologists’ offices who are active members of the AAN!
Call Kelly Adamitis at 215.521.8402 or E-Mail at kadamiti@lww.com or Al
Call Kelly Adamitis at 215.521.8402 or E-Mail at kadamiti@lww.com or Al Lucchesi at 215.521.8409 or via E-Mail at alucches@lww.com to learn how you
Lucchesi at 215.521.8409 or via E-Mail at alucches@lww.com to learn how you can take advantage of this exciting new magazine!
can take advantage of this exciting new magazine!
Lippincott Williams & Wilkins
Neurology Now Magazine Intro Ads

9. A D S E R I E S
N
0 to 3rd
in 12 months flat.
Our fastest new publication off the starting line. Ever.
It’s big. It’s bold. It’s credible—an official publication of the American Academy of
Neurology (AAN).
We are first to report breaking developments in the field of neurology. And, with peer-
reviewed cutting-edge articles, and an exceptional editorial team, it’s no surprise we’re
ranked #3 in percentage of ad exposures by PERQ/HCI FOCUSTM report.*
If you want to put your advertising message where the action really is, put it in the
publication that’s lapping the field.
We might have been newcomers last year, but watch our dust.
For more information on what all the excitement’s about, contact:
Steve Close or Carol Levine at Pharmaceutical Media, Inc. 212-685-5010.
*Based on the December 2002 FOCUS survey.
Lippincott Williams & Wilkins
Neurology Today Magazine Ads
D i r e c t M a i l
W e d n e s d a y, D e c e m b e r 1 8 , 2 0 0 2 , 8 p m / S u n d a y, D e c e m b e r 2 2 , 2 0 0 2 , 3 p m
W e d n e s d a y, F e b r u a r y 1 9 , 2 0 0 3 , 8 p m • K r a u s h a a r A u d i t o r i u m , G o u c h e r C o l l e g e Second Presbyterian Church
H O M A G E T O T H E M A S T E R S
PUT YOUR SHOPPING LIST DOWN, and feel the true
spirit of the season. Hear Albinoni as performed by the
Baltimore Chamber Orchestra in its first season, and
festive renaissance dances by Susato, arranged for the
Baltimore Chamber Orchestra by local composer
W e d n e s d a y, M a r c h 1 9 , 2 0 0 3 , 8 p m • Kraushaar Auditorium, Goucher College
Theldon Myers. And you won’t want to miss the
musical/narrative performance of A Christmas Carol,
back by popular demand.
Baltimore Chamber Orchestra
Hear Vivaldi in an intimate setting Also featured will be the Baltimore
20th Anniversary Season Postcards that brings The Four Seasons to life, Symphony Orchestra’s new
under the baton of world-renowned concertmaster, Jonathan Carney.
conductor, Isaiah Jackson.

10. F O L D E R
Saint Catherine’s
Nursing Center
Folder

11. F O L D E R
Saint Elizabeth Home
for Nursing Care
Folder

12. C A T A L O G
National Rural Electric Cooperative Association
Book and product catalog

13. A D S E R I E S
How to cut
out the waste
in medical
marketing
LET LW&W HELP YOU REACH EACH SPECIALTY WITH SURGICAL PRECISION
We publish 217 prestigious medical journals, each focused on a single medical or
nursing specialty. Which means you can zero in on your exact target market with
virtually no media waste.
And not only is each vehicle perfectly focused on a single audience; each also
enjoys an uncommon level of professional respect. These scientifically accurate
books are where practitioners come for reliable information on important
developments in their fields. Which gives your message an extra measure of
credibility, at no extra charge.
For more information on how to remove the waste from your medical media buys,
contact your Lippencott Williams & Wilkins Advertising Sales Representative, or
log on to our hugely improved and greatly expanded Web site.
LASER FOCUS
Wolters Kluwer Health
Medical Marketing Ads
How to reach each medical specialty
with surgical precision
Imagine 217 prestigious medical journals, each locked on to a
single medical or nursing specialty. Imagine being able to
zero in on your exact target market with that kind of
accuracy. You’ve just imagined the Lippincott Williams &
Wilkins Wolters Kluwer family of publications.
And not only is each vehicle perfectly focused on
a single audience; each also enjoys an uncommon
level of professional respect. These scientifically
accurate books are where practitioners come for
reliable information on important developments
in their fields. Imagine that kind of extra
credibility, at no extra charge.
For more information, on how to
surgically remove the waste from your
medical media buys, contact your
Wolters Kluwer Advertising Sales
Representative, or log on to: (web
addresses)

14. A D
Wolters Kluwer Health
Promotional ad for The Nurse Practitioner journal special
rates after hurricanes Rita and Katrina.

15. A D
Wolters Kluwer Health
Promotional ad for The Nurse Practitioner journal special
rates after hurricanes Rita and Katrina.

16. A D
A Commitment to Education
Demonstrate your commitment to the treatment and education of Epilepsy with
The Brainstorms Series.
This innovative collection of books by Steven C. Schachter, M.D. is dedicated to the
community of individuals with epilepsy, their families and friends, as well as those
who care for them. Each book reveals personal experiences in the words of those
most affected by this disorder, providing greater understanding and sensitivity of
a patient’s emotions and experiences.
Show your support of continued research efforts and breakthroughs in the
treatment of Epilepsy through sponsorship of one or all of the books in this highly
celebrated series, essential for every physician's library of resources for their patients.
Brainstorms: Epilepsy in Our Words
The Brainstorms Companion: Epilepsy in Our View
The Brainstorms Family: Epilepsy on Our Terms
The Brainstorms Healer: Epilepsy in Our Experience
The Brainstorms Woman: Epilepsy in Our Lives
From the forward:
“The Brainstorms Healer: Epilepsy in Our
Experience reveals the wide range of emotions
experienced by those who work with epilepsy
patients and their families—the frustration of
failing to control seizures, the inspiration of
patients who persevere despite all odds, the
sadness of losing a patient, the gratitude
towards patients who bring meaning into the
lives of their care providers, and the elation of
enabling patients to live up to their potential.
The book also records, for the first time, the
profound, uplifting, and often heartbreaking
experiences of practitioners with seizures who
come to understand first-hand the perspective
of patients with epilepsy.”
–Steven C. Schachter, M.D.
Comments on the series:
“This is a wonderful book. Dr. Schachter
has done a great service to epilepsy patients
and their doctors, particularly the former, in
compiling this comprehensive collection of
the experiences of those suffering this unique
disorder… and in their own words. The
seizure descriptions detail the rich fabric
of human experience as reflected in the
epileptic process… [they] attest to the often
bizarre nature of epileptic symptoms, the pain
inflicted, the loneliness of the experience, and
the remarkable courage of these patients.”
–A. James Brown, Professor of Neurology
Mount Sinai School of Medicine
Chief, Neurology Service
Bronx DVA Medical Center
Wolters Kluwer Health
Promotional ad for The Brainstorms Series
book collection.

17. B R O C H U R E C O V E R S
Educational Textbook Program E d u c a t i o n a l Te x t b o o k P r o g r a m
ORTHOPEDIC & RHEUMATOLOGY ORTHOPEDIC & RHEUMATOLOGY
2006 R OCHE M EDIC AL T EXTBOOK P ROGRAM
TRANSPLANTATION • NEPHROLOGY • SURGERY
MEDICAL TEXTBOOK PROGRAM
R E S P I R ATO RY G E N I TA L U R I N A RY / U RO L O G Y H O S P I TA L I S T S
Brought to you by
Wolters Kluwer Health
Voucher program covers

18. P O S T E R S : B R A N D I D E N T I T Y
WoltersKluwer Health
Customer Focus Posters

19. H A N D - O U T A N D F O L D E R S : B R A N D I D E N T I T Y
WoltersKluwer Health
Pharmaceutical Representative Hand-out
WoltersKluwer Health
Product Folders

20. W E B S I T E
WoltersKluwer Health
Pharmaceutical Representative Website
Studio 111
Hair Sttyling Website

21. A N N U A L R E P O R T
National Rural Electric Cooperative Association
Annual Report

22. K I T F O L D E R
National Rural Electric Cooperative Association
Kit Folder with Inserts

23. B R O C H U R E
National Rural Electric Cooperative Association
Legislative Brochure for Rural Health Care

24. K I T F O L D E R
National Council of Teachers of Mathematics
Kit Folder Cover

25. C A L E N D A R A N D B R O C H U R E
National Rural Electric Cooperative Association
Benefits Update Conference Mailer
Middle Atlantic Milk Marketing Association
Cynthia Kereluk Workout Planner

26. L O G O A N D K I T F O L D E R
National Rural Electric Cooperative Association
Logo and Direct Mail for Advantage Planner Software

27. L O G O S
Applied Internet Technology Group
Logo / Identity
International Diagnostics
Logo / Identity
CATALYSTCOMMUNICATIONS
INC
C R E A T I V E M A R K E T I N G S E R V I C E S A N D S O L U T I O N S
Catalyst Communications, Inc.
Logo / Identity
Baltimore Chamber Orchestra 20th Anniversary
Logo / Identity
WK Health marketing group
Logo
Ted Provenza Group
Logo / Identity
J
Calvert School
S H OWI N G H OW P OWE R F U L WO M E N CAN B E
Curriculum Models for Success Remembering Sabrina Bugay-Willis
Community Law Center Logo / Identity Sabrina’s Dream
Logo / Identity Logo / Identity for Women’s
Running Group

28. C D J E W E L C A S E I N S E R T S
Calvert School ATS
Calvert School Ancient Greece
Educational CD
Educational CD
Jewel Box Cover
Jewel Box Cover
Everybody’s Got a Place Hard Bop Café
Children’s Song Collection Jazz CD
Jewel Box Cover Jewel Box Cover

29. N E W S L E T T E R S
Newsletter series Newsletter series
Newsletter–2 color Newsletter–4 color

30. D i r e c t M a i l F o l d e r s : C o v e r s a n d N e w s p a p e r A D
Provenza Group Financial Advisors
PG logo, Direct Mail Folders (covers and interior)
and Black & White Ad

31. K i t F o l d e r, A d a n d C D J e w e l C a s e I n s e r t
Escrow Accounting Procedures
for the Land Title Industry
Kit Folder
Trade Publication Ad
CD-ROM Jewel Box Insert

32. L O B B Y E X H I B I T
University of Maryland Yesterday and Today Exhibit
Lobby display

33. B R O C H U R E S
Johnson & Johnson Vision Care
Brochure—2 versions of cover