Justin Lees's Talk on Microsoft Developer Day 2001 at TICC (http://www.bnext.com.tw/edm/2011Developer/index.html)

1. Design Decade

2. Justin Lee
UiGathering
blog: www.lis186.com

9. The Terminator (1984)

10. Knight Rider (1984)

11. Minority Report (2002)

12. Iron Man 2 (2010)

14. http://www.engadget.com/photos/weather-channel-and-history-channel-apps-for-windows-phone-mango-hands-on/#4158771

17. 1999

24. HTML Animation
Web 3D Panorama
Streaming Video GIS
Streaming Audio
Maps

26. WOW!

31. Why do users
never come back?

32. We only focus on
the technology

33. http://www.flickr.com/photos/jeffanddayna/2637637797/

34. http://www.flickr.com/photos/jeffanddayna/2637637797/

35. Fail in the field
http://www.ft.com/intl/cms/s/2/e185bce2-b76a-11df-839a-00144feabdc0.html http://www.hypertag.com/museum-guide-solutions.html

36. “People don’t want technology ,
they do want solutions.”

40. “Ugly things sell badly.”
Raymond Loewy
the Father of Industrial Design

41. Design

42. Design is styling.

43. Design is styling.
NOT

44. “ Design ing not for art’s sake,
but for the benefit of the customer.“
Phillipe Starck

45. “ Design ing not for art’s sake,
but for the benefit of the customer.“
Phillipe Starck

49. Design begins with
understanding people’s needs

50. User Experience Design
cover all aspects of the
person’s experience
with the system.
Don Norman
Co-Founder and Principal
Nielsen Norman Group

51. The Elements of User Experience
Jesse James Garrett (2000)

52. The Elements of User Experience
Jesse James Garrett (2000)

53. The Elements of User Experience
Jesse James Garrett (2000)

54. The Elements of User Experience
Jesse James Garrett (2000)

55. The Elements of User Experience
Jesse James Garrett (2000)

56. The Elements of User Experience
Jesse James Garrett (2000)

57. The Elements of User Experience
Jesse James Garrett (2000)

60. Rich User Experience

61. AJAX

62. IXMLHTTPRequest was shipped with IE5 in 1999

63. Experience is a journey
User Experience
customer loyalty
start using it
purchase
discuss with friends visit store
online research
respond to campaign
time

64. User Experience

65. User Experience
it is a subjective feeling.

66. User Experience Design

68. Depends on
inspiration?

69. Data Structures Representations
+ +
Algorithms Processes
Running Thinking
Programs
http://www.smartgirl.org/brain-food/career-hubs/human-computer-interaction.html

70. Data Structures Representations
+ +
Algorithms Processes
Running
Programs
http://www.smartgirl.org/brain-food/career-hubs/human-computer-interaction.html

74. "To design is to solve human
problems by identifying them and
executing the best solution."
Ivan Chermayeff

79. 1. Know your users

82. How do you help people to
find the book?

83. Search
title
language
author
publisher
price

86. Search & Browse
title suit age
language purpose
author ...
publisher
price

87. 1. Know your users

88. 1. Know your users
2. Test early, test often

89. http://uxmag.com/uploads/pulidopaperinscreen/Step1.jpg

90. http://husk.eecs.berkeley.edu/courses/cs160-sp11/images/d/d4/John_Kwon_Design1_Test1.jpg

91. http://site.layar.com/company/blog/a-look-into-our-user-testing-process/

92. 1. Know your users
2. Test early, test often

93. 1. Know your users
2. Test early, test often
3. Bad UX is a bug

94. “Hey, this click transition is “But it’s not broken;
not a good experience for I just tested the code.”
the user.”

95. No matter how good your backend
systems are, the users will only
remember your front end. Fail there
and you will fail.
-Tristan Louis

96. Summary

97. “People don’t want technology
they do want solutions.”

98. "To design is to solve human
problems by identifying them and
executing the best solution."

100. Technology

101. Feature
Technology

102. Experience
Feature
Technology

103. Thank You!