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6 Key Trends for Today’s Recruitment Opportunities

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We held a recent webcast with LinkedIn's Account Executive, Fergal O'Keeffe, discussing the 6 Key Recruiting Trends for today's recruitment opportunities and how LinkedIn can help you implement them.

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6 Key Trends for Today’s Recruitment Opportunities

  1. 1. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 6 Key Trends for Today’s Recruitment Opportunities Fergal O’Keeffe Talent Solutions LinkedIn
  2. 2. • What stage of the recruiting journey are you on? • What 6 Key Recruiting Trends are we seeing? • Why will I work for you? • How does it all work? Agenda
  3. 3. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Elevating the Recruiting Function 3 Strategic Continuous pipelining Continuous multi- channel engagement Powerful talent brand Employer of choice Talent data guides business strategy True strategic leadership Developing Early shift toward passive talent Some social recruiting Building awareness Defined employer value proposition Traditional Post and pray Agency reliance Reactive Start from zero Foundational Strong sourcing capabilities Targeted engagement Employees as talent brand ambassadors Success metrics
  4. 4. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Elevating the Recruiting Function 4 Strategic Continuous pipelining Continuous multi- channel engagement Powerful talent brand Employer of choice Talent data guides business strategy True strategic leadership Developing Early shift toward passive talent Some social recruiting Building awareness Defined employer value proposition Traditional Post and pray Agency reliance Reactive Start from zero Foundational Strong sourcing capabilities Targeted engagement Employees as talent brand ambassadors Success metrics SourcingEngagingBrandingData
  5. 5. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 5 Strategic Internal and external talent engagement Engage everywhere, including mobile World class marketing of talent brand Talent data guides business strategy True strategic leadership Developing Early emphasis on passive talent Job board and social recruiting Defined employer value proposition Traditional Agency reliance, reactive Post-and-pray Foundational Sourcing excellence, team-wide pipelining Targeted engagement Employees as talent brand ambassadors Success metrics SourcingJobsBrandMetrics Where is your organization today? Where do you want to be? Elevating the Recruiting Function
  6. 6. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS NEW MINDSETS for today’s recruitment opportunities
  7. 7. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 1 2 3 4 5 6 1 Career Opportunities NOT Job Descriptions
  8. 8. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS  Challenge  Impact  Opportunity
  9. 9. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 3 4 5 6 2 Recruiting IS Marketing 1 Career Opportunities NOT Job Descriptions
  10. 10. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS
  11. 11. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Recruiting IS Sales 4 5 6 3 1 Career Opportunities NOT Job Descriptions 2 Recruiting IS Marketing
  12. 12. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS The recruiting funnel is no different 12 Hires Qualified Profiles Interviews Interested Responses
  13. 13. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 5 6 4 1 Career Opportunities NOT Job Descriptions 2 Recruiting IS Marketing Every Employee IS An Ambassador Recruiting IS Sales3
  14. 14. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Every Employee is a Brand Ambassador 14 Every Profile view is AN OPPORTUNITY
  15. 15. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 6 5 1 Career Opportunities NOT Job Descriptions 2 Recruiting IS Marketing Harness the POWER of Data Recruiting IS Sales3 4 Every employee IS an ambassador
  16. 16. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS If you measure it, you can manage it 16 Test different approaches when reaching out to passive talent Communicate Success throughout the organization Share best practices with your peers
  17. 17. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 6 1 Career Opportunities NOT Job Descriptions 2 Recruiting IS Marketing Be STRATEGIC Recruiting IS Sales3 4 Every employee IS an ambassador 5 Harness the POWER of data
  18. 18. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 1 Career Opportunities NOT Job Descriptions 2 3 4 5 Recruiting IS Marketing Recruiting IS Sales Every employee IS an ambassador Harness the POWER of data 6 Be STRATEGIC 6 Steps to Passive Talent Recruiting Excellence
  19. 19. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS How does it work?  Personalised targeting of all professional Jobs  Recruiter with Talent Pipeline for full team  Branding and jobs on employee profiles  Branded Career Page  Traffic-driving ads Strategic Sourcing and Pipelining Personalised Job Targeting Metrics and Analytics  Talent Brand Index  Product usage and impact  Talent insights 19 Talent Brand Development
  20. 20. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Elevating the Recruiting Function 20 Strategic Continuous pipelining Continuous multi- channel engagement Powerful talent brand Employer of choice Talent data guides business strategy True strategic leadership Developing Early shift toward passive talent Some social recruiting Building awareness Defined employer value proposition Traditional Post and pray Agency reliance Reactive Start from zero Foundational Strong sourcing capabilities Targeted engagement Employees as talent brand ambassadors Success metrics SourcingEngagingBrandingData
  21. 21. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Thank you Fergal O’Keeffe Talent Solutions LinkedIn

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