3. Programs Governance Training Matching Assessments Webinars NP Directory Funding Search Best Practices Office Space Conference Space IT Support Social Media Donor Database Web-based Email
4. NEW’s blog includes thoughts from NEW CEO, Neel Hajra, interviews with nonprofit board members, volunteers, community partners and other NEW experts. http://new.org/blog/ Follow NEW’s Twitter updates for the down-low on events, news, special announcements and breaking news items. www.twitter.com/new_org Become a fan of NEW to get information about special events, workshops & webinars, exchange ideas with other people in the nonprofit sector, and see photos and videos. http://www.facebook.com/group.php?gid=60978461809&ref=ts
5. What is social media? http://informationarchitects.jp/webtrends2007/
65. Google, Your Guide 1. How many people visit my web sites each day. 2. How long the average visitor stays. 3. How many pages the average visitor views before leaving. 4. How many visitors stay longer than 3-5 minutes. 5. How many "New" visitors there are on a weekly basis. 6. I like to see where my traffic comes from (Twitter, Facebook, Google, etc.,) 7. Which pages are the most popular. 8. If certain popular pages in particular get a high percentage of traffic from referral sites like Twitter. 9. How long people tend to stay on my most popular pages (and to compare that with the average for the site in general). 10. Which times of day are the busiest.
Take photos Post them on facebook after the event Email/FB/Tweet “Come back and tag your photos” The first time we did this, we saw an uptick in fans (about 40 new fans) and over 1,100 page views in a day Reinforce the good time that people have, show how UMS is “cool,” show others who missed the event what our audiences look like Photos are embedded with our logo so that as they go out over people’s newsfeeds they see the UMS brand
Digital Concert House In the past we might have used these incentives to drive ticket sales (we didn’t need to this) Reinforcing value; asking people to DO something to GET something Modeling what we’d like to see on our page
http://www.micropersuasion.com/2009/03/social-networking-demographics.html Increased reading blogs and listening to podcasts by 67 percent year over year; nearly 80 times faster than Gen Y (1 percent) Posted a 59 percent increase in using social networking sites—more than 30 times faster than Gen Y (2 percent) Increased watching/posting videos on the Internet by 35 percent—while Gen Y usage decreased slightly (-2 percent) Accelerated playing video games on the go via mobile devices by 52 percent— 20 times faster than Gen Y (2 percent) Increased listening to music on an iPod or other portable music player by 49 percent—more than four times faster than Gen Y (12 percent) Meanwhile, Gen Y... Participation slipped in virtual worlds from 23 percent to 19 percent Consumed no more video online than they did last year Blogged and contributed to wikis less (it's down from 35 to 33 percent)
Highest growth rate is age 45 and over. Non-Orthodox Jews aged 25-39 larger than ever before, most pivotal demographic for Judaism in US (“Uncoupled: How our Singles are Reshaping Jewish Engagement”, Cohen and Kelman)
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