From the previous discussion, we talked about the basics of copywriting. Now let’s take a look at copywriting for advertising and direct marketing. Ad copy is the text of an advertisement and is delivered through several methods, with the end goal of a completed conversion. Figure out the Who, What, When, Where, How and Why of whom you are targeting: what you are offering, where the ad will be seen, when the ad will be displayed, how the message will be delivered, and why the reader would benefit from your offer. The goal of an advertising script is to give the commercial producer the copy needed to sell a product or service. Good copy gets consumers attention, builds brand recognition and urges the audience to buy the advertised product or service. ---- Learn More from Our Website: https://liasidik.com Be sure to follow us: https://www.instagram.com/liasidik https://www.facebook.com/liasidik.branding https://twitter.com/liasidik Or contact our team via WhatsApp +62 89 659 108 869 If you have any additional questions, please leave a comment. Thank You!