This document provides an overview of the services offered by Team Blair Tahoe, a real estate team based in Lake Tahoe, California. The team has over 30 years of experience in the Lake Tahoe market. They offer comprehensive marketing and sales services, including listing properties on MLS and various real estate websites, creating virtual tours and brochures, and utilizing print, web, and social media marketing. They also coordinate all aspects of the real estate transaction and work to ensure a smooth closing process. The document outlines their process for preparing, marketing, and selling homes as well as maintaining communication with clients throughout the process.
2. We, at Team Blair Tahoe, have a keen understanding of each other’s strengths.
Together we blend our positive attributes, creating a team that is savvy to the
ever changing Lake Tahoe real estate market.
Collectively, the extended Blair family has been nurturing and preserving quality
real estate relationships since 1982.
Meet the Team!
Emma - Graphic Designer/Marketing
Lauren - Listing Analyst
Suzanne - Client Care Specialist
Nicole - Broker, Real Estate Attorney
Jamison - Broker, Marketing Expert
Lisa - Escrow Coordinator
Annette - Broker
Jeannine - Bookkeeping/Accounting
Gayle (not pictured) - 32+ Year Luxury Home Expert
There is something truly special about Lake Tahoe...
3. Nicole Blair
Nicole is one of the leading realtors in the
Tahoe area. Her expertise in Lake Tahoe
specific law enabled her to be an effective
and knowledgeable consultant.
The Blairs
The memories created here last a lifetime.
Gayle Blair
With years of experience, Gayle expertly
focuses on high-end home sales. A 32+ year
Luxury home sales veteran, Gayle is extremely
knowledgable of Lake Tahoe real estate.
Jamison Blair
Jamison grew up in Lake Tahoe and has 30+
years of local knowledge and experience to
help guide his clients toward their goals.
4. Preparing Your Home
Pre-sale Procedures
Thoroughly inspect your home and outline all the important features and upgrades.•
Determine the Fair Market Value of your property by doing a detailed market analysis.•
Provide an estimate of the selling expenses to show your net proceeds.•
Execute and explain the terms of the listing agreement authorizing us to market your property.•
At Team Blair Tahoe our Marketing Plan has been proven to be successful. With our carefully thought out system, we
have sold luxury homes, lakefronts, and ski resort penthouses. This plan will demonstrate the comprehensive approach
we implement to accomplish this, and at the same time show you an example of all that we will do for you.
5. Property Staging & Upgrades
Prepare a written home enhancement proposal (if necessary) and budget for your approval.•
Recommend repairs and improvements to sell your property for the highest price and in shortest time.•
Schedule and supervise any work or improvement which has been agreed upon.•
Preparing Your Home
6. Pre-Listing Procedures
Professionally photograph your property for the MLS and Internet websites.•
Install a high-security, computerized lock box to facilitate showings.•
Personally walk the property with our sales staff and other agents by hosting a broker open house.•
Promote your property by networking with Tahoe Real Estate Group, Top agents from other companies, past clients, past•
renters and current buyers.
Create a custom color photo brochure outlining the key property features.•
Install a “For Sale” sign on your property to generate buyer calls.•
Create custom flyers with your personal QR code directed towards a virtual tour of your home.•
Preparing Your Home
7. Introducing Your Home...
to the Real Estate Market
Multiple Listing Service
The first step in introducing your home to the
real estate market is listing it on the MLS. An
MLS subscriber may search an MLS and
retrieve information about all homes for sale
by all participating brokers. MLS systems
contain hundreds of fields of information
about the features of a property. These fields
are determined by real estate professionals
who are knowledgeable and experienced in
that local marketplace, whereas public real
estate web sites contain only a small subset of
property data.
Broker Tour
Your home will be featured in our broker
home tour, highlighting your property for all
area agents to view. We will educate the
local broker community about your listing so
they are able to successfully represent your
home to their clients. This will exponentially
broaden our reach towards a successful sale.
8. Member News
Reaching thousands of realtors, the Tahoe Sierra Board of
Realtors sends out daily emails highlighting the latest listings. This
feature is available only to active members and Team Blair Tahoe
has found this service to be of great value to our clients.
MEMBER NEWS
New Listing
CONDO ON THE 7TH GREEN!! -
An exquisite home with every upgrade imaginable overlooking the 7th green. This residence is the only move-
in-ready Mountain Lodge currenty for sale in Schaffer's Mill. Located within walking distance of the up-coming
Clubhouse & Sports Village (to be completed 6/13) this home is perfect for a full-time residence or vacation
oasis. Owner is offering one year of HOA dues to be credited to Buyer. Upgrade list & SM Digital Brochure in
Associated Docs. Renderings of clubhouse available upon request.
MLS No.: 20122296
Price: 950,000
Community: Martis Valley
Address: 10244 Valmont Trail
Posted by: Nicole Blair
Email address: Nblair@schaffersmill.com
Phone: 530-414-1719
Office: 530-414-1719
Related Link: http://www.tahoerealtor.com/listings/10244-valmont-trail/
Member news is service intended for member communication only. The Tahoe Sierra Board of REALTORS®
and the Tahoe Sierra Multiple Listing Service, Inc. do not sponsor or endorse any open house, tour or event
published in member news that is not specifically deemed an event of the Tahoe Sierra Board of REALTORS®
or the Tahoe Sierra Multiple Listing Service, Inc.
Contact Information:
Tahoe Sierra Board of Realtors
(530) 583-0275
www.tahoemls.com
roxanne@tsbor.com
MEMBER NEWS
Incentive
Stop by on tour and enter to win! -
Stop by my listing at 14259 Skislope Way and leave your card. You will be entered to win a weekend stay at the
most adorable cabin/Yurt at Virginia Lakes. Leave your card anytime during the next 3 weeks for a chance to
win. If you bring more clients leave your card mulitple times!
MLS No.: 20122178
Price: $795,000
Community: Tahoe Donner
Address: 14259 Skislope
Posted by: Barbara Hartley
Email address: bh@realestatetruckeeca.com
Phone: (530) 412-1469
Office: Keller Williams
Member news is service intended for member communication only. The Tahoe Sierra Board of REALTORS®
and the Tahoe Sierra Multiple Listing Service, Inc. do not sponsor or endorse any open house, tour or event
published in member news that is not specifically deemed an event of the Tahoe Sierra Board of REALTORS®
or the Tahoe Sierra Multiple Listing Service, Inc.
Contact Information:
Tahoe Sierra Board of Realtors
(530) 583-0275
www.tahoemls.com
roxanne@tsbor.com
MEMBER NEWS
Timeless “Old Tahoe” Beachfront Home
No expense was spared when this lovely lakefront log home was remodeled and redesigned for the current
owner. Flawless attention to detail and high end-finishes give this property the perfect combination of modern
convenience and Old Tahoe nostalgia.
MLS No.: 20122296
Price: $1,890,000
Community: North Shore
Address: 3970 North Lake Boulevard
Posted by: Jamison Blair
Email address: Jamison@TeamBlairTahoe.com
Phone: 530-277-8654
Office: 530-277-8654
Related Link: http://www.NorthShoreLakefront.com
Member news is service intended for member communication only. The Tahoe Sierra Board of REALTORS®
and the Tahoe Sierra Multiple Listing Service, Inc. do not sponsor or endorse any open house, tour or event
published in member news that is not specifically deemed an event of the Tahoe Sierra Board of REALTORS®
or the Tahoe Sierra Multiple Listing Service, Inc.
Contact Information:
Tahoe Sierra Board of Realtors
(530) 583-0275
www.tahoemls.com
roxanne@tsbor.com
Introducing Your Home...
to the Real Estate Market
9. Web Marketing
Our Reach
At Team Blair Tahoe, we know how important a web presence can be
and utilize this to the fullest. Not only do we post blogs on Facebook,
Twitter, Linkedin and on our website, but we also syndicate virtual tours of
your property to YouTube, Tour Factory, and Craigslist.
Video Content
Tahoe Home Tours
Email Marketing Distributed Blog/Website
Property Content
10. TeamBlairTahoe.com &
TahoeRealEstateGroup.com
When it comes to web marketing, Team Blair Tahoe
utilizes all the latest technology to reach our 3,000+
client base as well as potential clients through:
Featured listings on TeamBlairTahoe.com•
TahoeRealEstateGroup.com•
Real Estate Websites
Your property will be highlighted on the latest and most
widely used real estate sites:
Web Marketing
Realtor.com•
Trulia.com•
Zillow.com•
11. Virtual Tours
Through TourFactory we are able to create
professional virtual tours of your property and
syndicate your listing to multiple sites such as:
Web Marketing
YouTube.com•
Craigslist.com•
Realtor.com•
Front Door•
Trulia.com•
Yahoo - Real Estate•
Classifieds
Zillow.com•
12. Social Media
By using social media, we are able to
reach a broader database through
our daily blog posts and social
outreach on:
Web Marketing
TeamBlairTahoe.com•
Facebook•
LinkedIn•
Twitter•
Google+•
Pinterest•
13. Just Listed | Lake Tahoe, CA
West Shore Lakefront
Team Blair Tahoe (530) 227-8654
www.WestShoreLakefront.com
Looking for a
lakefront deal?
Just Listed | Lake Tahoe
West Shore Lakefront
Team Blair Tahoe (530) 227-8654
WestShoreLakefront.com
Looking for a
lakefront deal?
Jamison Blair
Nicole Blair
Gayle Blair
LAKE TAHOE
www.WestShoreLakefront.com www.NorthShoreLakefront.com
Remarkable Spectacular
4 bedroom
4 bathroom
Ranch Style Lakefront
Tahoe City
$3,950,000
4 bedroom
3.5 bathroom
“Old Tahoe” Beach Front
Carnelian Bay
$1,950,000
3 bedroom
2.5 bathroom
Lodge Style Home
Homewood
$875,000
ready for a
5 bedroom
3 bathroom
Remodeled Retreat
Homewood
$750,000
www.TeamBlairTahoe.com | (530)277-8654
PeacefulMasterpiece
retreat?
Print Advertising
After much research, Team Blair Tahoe has pinpointed the most
effective print advertising for Lake Tahoe’s real estate market.
India West•
San Jose Business Journal•
Silicone Valley Journal•
Listing Flyers
Listing flyers are created specifically for each listing to be on
display in our offices in Tahoe City and Homewood.
Mailed to our database•
Displayed at open houses•
In “For Sale” sign boxes•
Custom QR Code to view Virtual Tour•
Print Marketing
14. (530)277-8654
TahoeRealtor@gmail.com
www.TeamBlairTahoe.com
North Shore Lakefront
Another spectacular Lakefront listing by Team Blair Tahoe!
Visit www.LakefrontMarketingPlan.com for a FREE copy of
our comprehensive marketing strategy. Or call us to see
how we can successfully market and sell your luxury home.
Coming Soon!
Just Listed Timeless
“Old Tahoe”
Lakefront
No expense was spared when this lakefront log home was
remodeled and redesigned. Flawless attention to detail and
high end-finishes give this property the perfect combination of
modern convenience and Old Tahoe nostalgia.
Another Lakefront listing by Team Blair Tahoe.
www.NorthShoreLakefront.com
For details on this listing please contact us or visit:
Under 2 million
Just Sold
West Shore Lakefront Estate
$11,000,000Sunnyside Lane
We know your lakefront
buyers...
Are you ready to sell?
TEAM BLAIR TAHOE is now the number one sales agent
in the Tahoe Sierra Board of Realtors. Contact us to see
how we did it.
www.TeamBlairTahoe.com
Team Blair Tahoe
Selling the finest Tahoe
properties since 1982.
Gayle Blair
32-Year Luxury Home Sales
Veteran
Jamison Blair
Web & Marketing Expert
Nicole Blair
Real Estate Broker/Attorney
PO Box 5939
Tahoe City, CA 96145
(530) 277-8654
tahoerealtor@gmail.com
www.TeamBlairTahoe.com
We are currently working with Lakefront buyers.
Have you thought about selling?
www.LakefrontMarketingPlan.com
Just Listed
This sophisticated four bedroom, four bathroom ranch
style home in Lake Tahoe is located in the prestigious
Hurricane Bay area. Priced to sell.
www.WestShoreLakefront.comAnother Lakefront listing by Team Blair Tahoe.
Sold!
Our proven success in selling lakefronts is based on our use of target
marketing, strategic timing methods involving social media, Youtube,
Zillow, and easy to use virtual tours. We also incorporate staging, the
highest quality professional photographers, and good old fashion
networking. Give us a call to talk about how our unique approach can
SELL your Lakefront home.
(530) 277-8654 www.TeamBlairTahoe.com
Professionally marketed and sold by
Team Blair Tahoe.
West Shore Lakefront - $4,500,000
Print Marketing
Postcard Mailings
Our marketing team will create a custom
postcard highlighting your property reaching
our database of interested buyers.
15. Brochures
Custom full color 18” x 9” mailable brochures
reaching 600+ of your target market. Viewers will
gain an inside look at your property, which will be
portrayed at its fullest potential.
90 feet of Lake Tahoe frontage... Time to move forward...
and begin creating lifelong memories.
This sophisticated four bedroom, four bathroom
ranch style West Shore home is located in the
prestigious Hurricane Bay area. An elegant
home that boasts fine craftsmanship and
perfectly level lake access. A breezeway
covers the front entrance, while well-manicured
lawns and a splendid deck and patio invite
memorable outdoor occasions with family and
friends. This home offers an open, spacious living
room, dining room, and kitchen with access to
the patio offering glorious Lake Tahoe views.
2750 West Lake Boulevard | Tahoe City, CA
www.WestShoreLakefront.com
Privacy
TahoeWest Shore Lakefront
Lakefront living in the heart of Hurricane Bay
TeamBlairTahoe
SellingthefinestTahoe
propertiessince1982.
GayleBlair
32-YearLuxuryHomeSales
Veteran
JamisonBlair
Web&MarketingExpert
NicoleBlair
RealEstateBroker/Attorney
POBox5939
TahoeCity,CA96145
(530)277-8654
tahoerealtor@gmail.com
www.TeamBlairTahoe.com
Spectacular views...
from the comfort of your own private beach.
www.WestShoreLakefront.com
www.WestShoreLakefront.com
Print Marketing
16. Print Marketing
Inserts into Weekly Publications
Print advertising with national home buying magazine -Homes and Land Magazine.•
Put your home in our Tahoe Real Estate Group HOMES GUIDE which is distributed•
through The Weekly magazine.
Tahoe Real Estate Group is the only company that inserts into the Tahoe Weekly•
magazine.
Our Brochures go into over 120,000-150,000 magazines beginning in early summer•
and also Christmas and New Years weeks.
17. Communication
Send you a printed copy and a link to the MLS presentation for•
your approval.
E-mail you links to all the Internet presentations for your approval.•
Visit your home frequently to check on showings and refill•
brochures.
E-mail you feedback from other agents... good or bad.•
Call or meet with you regularly to report on the activity and•
review market conditions.
Provide regular updated written market reports showing the•
latest market activity.
Constantly review our marketing strategy and adjust as needed•
to get your home sold.
Managing the Sale
Carefully review and present all offers for your•
consideration.
Qualify the prospective buyers to be sure they are able to•
purchase your property.
Prepare a strong counter offer to create a solid•
transaction that will close on time with no surprises.
Determine an adequate purchase deposit to solidify the•
transaction.
Listing Maintenance
18. Transaction Coordination
Manage all the details of your real estate transaction.•
Open escrow and review the escrow instructions.•
Create an escrow time line so that everyone involved in the transaction is on the same page.•
Help facilitate the home, termite and other inspections.•
Supervise any agreed-upon home repairs.•
Provide and explain all disclosures, including the seller’s TDS, supplemental disclosures, smoke detector, hot water heater and•
environmental hazard disclosures.
Obtain buyer’s permission to oversee the loan approval process (if applicable) to be sure your transaction closes on time.•
Coordinate and supervise the appraisal process to ensure the proper value.•
Order the preliminary title report and review the condition of title.•
Order the HOA documents including the CC&Rs, budgets, by-laws and minutes of board meetings.•
Provide updated preliminary closing statements for your review.•
Stay on top of all other matters to be sure your real estate transaction closes on time.•
Service After the Sale
Help arrange to wire your net proceeds into your bank account.•
Review the final closing statement to ensure accuracy.•
Be available for any questions, comments or concerns.•
Sale Management
19. Why choose us?
Team Blair Tahoe
With our combined knowledge of the housing market, the
North Lake Tahoe area, and real estate law we will navigate
you towards your optimal goal with ease.
We value our clients as business partners and friends.
We hope to be celebrating with you at our next client
appreciation party at the North Lake Tahoe Yacht Club.
For client reviews of Team Blair Tahoe please visit Yelp.com
Team Blair Tahoe
845 North Lake Boulevard | Tahoe City, CA | (530) 277-8654
jamison@teamblairtahoe.com
nicole@teamblairtahoe.com
www.TeamBlairTahoe.com
TEAMBLAIRTAH E
real estate group