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Mobile Matters Accommodating the Mobile Masses Laura Solomon Library Services Manager OPLIN [email_address]

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Things mobiles have made, or will make, obsolete

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<ul><li>“ Mobile devices -- and the many types of services that run on them -- are more widespread than any other digital information technology. “ </li></ul><ul><li>http://www.theatlantic.com/technology/archive/2011/09/10-charts-everything-you-need-to-know-about-mobile/244974/#slide5 </li></ul>

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82%

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Still lots of landlines (Yes, I had one of these)

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It’s all about the smartphone … <ul><li>50 MILLION </li></ul>Going down…

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There’s an app for that

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Texting is for kids…right? Nope.

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31%

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“ More and more smartphone users are leaving their desktops, laptops and even their TVs in the dark, and looking to mobile devices to satisfy all their basic technological needs. “ http://www.cnn.com/2010/TECH/mobile/10/21/smartphones.as.computers/index.html

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… and the tablet …

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… and the laptop (still)

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<ul><li>5000% </li></ul>Holy cow!!

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What should we do? <ul><li>Change perspective. </li></ul>http://www.flickr.com/photos/wvs/280384849/

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Mobile-friendly catalogs <ul><li>PASS </li></ul><ul><li>SOPAC </li></ul><ul><li>Koha </li></ul><ul><li>Evergreen </li></ul><ul><li>FAIL </li></ul><ul><li>Innovative </li></ul><ul><li>Voyager </li></ul><ul><li>SirsiDynix </li></ul>Notice any pattern here?

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Mobile friendly databases <ul><li>EBSCO </li></ul><ul><li>Biography Reference Bank </li></ul><ul><li>Mango Languages </li></ul>Only three 

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Pay fines via mobile ? http://www.flickr.com/photos/thijsjacobs/3745445404/

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What can libraries do NOW?

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Scan Jose

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Revamp your website

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Mobile site essentials <ul><li>Hours </li></ul><ul><li>Contact Us </li></ul><ul><li>Directories </li></ul><ul><li>Directions </li></ul><ul><li>Floor maps </li></ul><ul><li>Search </li></ul><ul><li>Catalog </li></ul><ul><li>Social media </li></ul>

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Mobile-friendly reference <ul><li>@Twitter </li></ul><ul><li>SMS specific reference </li></ul><ul><li>Instant messaging? </li></ul>Don’t count on this last one

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Think about QR codes

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http://www.actionlibrarian.com/archives/124

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Don’t forget …

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Mobile-friendly libraries

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http://www.flickr.com/photos/barnaby_jeans/5120809972/

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Marketing mobile http://www.flickr.com/photos/daviderickson/2765981920/

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What about library apps ?

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What does this mean to me, Laura?

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Gadgets are ephemeral

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Screen size doesn’t matter <ul><li>http://www.flickr.com/photos/panarmenian_photo/4932197300/ </li></ul>

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You mean it makes PHONE CALLS???

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“ Mobile is as different from the Internet as TV is from radio” - -Tomi T. Ahonen

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The new information ecology

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http://www.flickr.com/photos/jwgustavson/4951025955/ Not a strategy

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<ul><li>Twitter : @laurasolomon </li></ul><ul><li>Facebook : Facebook.com/laurasolomon </li></ul><ul><li>Blog : What Does This Mean to Me, Laura? </li></ul><ul><li>( http://www.meanlaura.com ) </li></ul><ul><li>Email : [email_address] </li></ul>Contact me: