The document discusses the new vision and strategy for FARE, an organization that works to combat discrimination in football. It outlines FARE's goals of having a clear joint vision, well-functioning operations through its secretariat, and being united in strategy. FARE aims to serve as a service center for its member organizations, focusing on strengthening smaller NGOs and development projects while maintaining stability with funders like UEFA. The summary also discusses FARE's funding base, including potential partnerships with corporate sponsors who rely on immigrant labor and youth engagement through social media.

1. The new FARE By Lari Kangas

2. The foundation for good work Clear jointly revised vision Well functioning operations – secretariat United in strategy FARE works as a Service Centre to it’s owners Stability with funders UEFA and others

3. Process for vision Learning  Agreeing on realities Vision: Four goals Dare to dream Leading to strategy process

4. Service Centre Lessons learned Publicity Networking Ad-hoc funding Servicing the funders, and United show of force

5. Service Centre What is most needed for the cause? – strengthening the member organisations Lessons learned – institutional memory Professional publishing services Forum for established national NGO’s – developing cooperation Development of smaller NGO’s & projects Guidelines and assistance for all levels of development Ad hoc- and micro-project funding Database for funding sources Service centre for funders – Core Partnerships

6. Funding base – core partnerships Two core partnerships (put the cause first) Core partnership with UEFA is essential Credibility and visibility are more important than money FIFA cooperation Host country “Shopping” for a home base – Willingness to profile* EU – MEP’s and “Friends of Football” *Examples: WIDER, IDEA

7. Funding base – projects Projects and institutional partnerships Service center fees (”own funding” for projects) CoE – European Commission Against Racism and Intolerance (ECRI) OSCE – Office of the Democratic Institutions and Human Rights (ODIHR) Media – public media EBU and it’s members

8. Funding base – corporate partnerships Corporate Social Responsibility Large European multinationals depend largely on immigrant labour Attracting qualified expertise market is global  anti-racism work is at the core of CSR programs

9. What’s new? Be where the fans are – Catch ’em early! Social Media Facebook Twitter IRC-gallery Chat rooms Games MTV and other youth media

10. ”We all have dreams. But in order to make dreams come into reality, it takes an awful lot of determination, dedication, self-discipline, and effort.” - Jesse Owens