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44.Title slide.pdf
44.Title slide.pdf
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49.Call to action.pdf
49.Call to action.pdf
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48.Questions.pdf
48.Questions.pdf
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42.Coordinate System.pdf
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50.Last slide.pdf
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45.Second slides.pdf
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Smell cms
1.
~ CMS I CAN SMELL
YOUR @PHILHAWKSWORTH
2.
~ AVOID LOCK-IN TECHNOLOGY / AGENCY
3.
CMS LAYOUT CONTENT USERS
4.
~ PARADOX THE CMS
5.
proportional to CHANGES COST OF SYSTEM COST
OF
6.
CHOICE~ PARALYSIS
7.
versus POWERFUL WORKFLOW GETTING SHIT DONE
8.
Marrissa Mayer Google Greg Linden Amazon 100
MS OF EXTRA LOAD TIME CAUSED 1% DROP IN SALES 500 MS OF EXTRA LOAD TIME CAUSED 20% FEWER SEARCHES PERFORMANCE
9.
WYSIWTF
10.
Rachel Andrew THE POWER
TO RUIN THEIR SITE
11.
~ HYGIENE URL minty fresh
12.
CONSTRAINTS CAN BE ENABLERS
13.
MANAGE not CONTENT DESIGN
14.
SIMPLICITY
15.
Government Digital Service 22
MILLIONUNIQUES PER MONTH 110 MILLIONPAGE VIEWS PER MONTH
16.
MARKDOWN 55941 PUBLISHED DOCUMENTS 778 AUTHORS GLOBALLY
17.
all the THINGS AUTOMATE
18.
~ ENTERPRISE LEVEL
19.
TO FINISH 1. WHAT
REALLY NEEDS TO BE DYNAMIC? 2. YOU DESIGN THE SITE, THE CMS DOESN’T 3. MANAGE CONTENT, NOT DESIGN 4. MAKE IT INVISIBLE THANKS
20.
THANKS @PHILHAWKSWORTH http://hawksworx.com/blog/i-can-smell-your-cms-a-talk-at-fronteers http://digital.cabinetoffice.gov.uk/2012/11/22/seo-compare-govuk-directgov https://www.gov.uk/designprinciples https://www.gov.uk/performance/dashboard http://jekyllrb.com http://grabaperch.com
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