SlideShare a Scribd company logo
How You Can
Reach Millions
   of Targeted
    Customers
      Introduction to the
 Facebook Advertising
              Guide

                DigPublish©
Social Media Marketing
Featured in Chapter 2




                  What is Social Media Marketing and how you can
                  use it in your business?
Facebook Advertising
Featured in Chapter 3




                                What is Facebook
                                    Advertising?

                        What advertising options
                                  are available?

                           What are the Facebook
                        Presence Options for your
                                        business?
Facebook Advertising Campaign
Featured in Chapter 4




                             Running your first
                          Facebook Advertising
                                    Campaign

                            How to design your
                               Facebook Ads?

                        How to target your Ads?

                          Effective Facebook Ad
                                         pricing
Campaign Management
Featured in Chapter 5




         How to use the Facebook Ads Manager and create & report
         campaign results.
Effective Landing Pages
Featured in Chapter 6




         How to create better landing pages for your Facebook and other
         online advertising campaigns.
Facebook Pages
Featured in Chapter 7




                              What are Facebook
                                Business Pages?

                        Creating a Facebook Page
                                for Your Business

                        Advertising your Facebook
                                             Page

                          Using Facebook Insights
Facebook Offers
Featured in Chapter 8




                        What are Facebook Offers?

                              How you can create a
                                   Facebook Offer

                        How to use Facebook Offers
                                 for your Business?
Facebook News Feed Ads
Featured in Chapter 9




                           What is Facebook News
                                Feed Advertising?

                        How to create a News Feed
                             Ad for your business?

                          Facebook News Feed Ad
                                        samples
Facebook Groups
Featured in Chapter 10




                               How to create a
                             Facebook Group?

                         How to advertise your
                            Facebook Group?

                          Using Groups in your
                           business marketing.
Facebook Events
Featured in Chapter 11




                          What are Facebook Events
                           and how to use them in
                                   your marketing?

                         Creating your first Facebook
                                                 Event

                             Advertising your Events
Facebook Places
Featured in Chapter 12




        Creating and advertising your own Facebook Places.
Facebook Notes
Featured in Chapter 12




                         What are Facebook Notes
                          and how to use them in
                                 your marketing?

                          Creating and advertising
                                  Facebook Notes
Facebook Badges
Featured in Chapter 14




        Creating your own Facebook Badges.
Facebook Social Plugins
Featured in Chapter 15




                         What are Facebook Social
                           Plugins and how to use
                         them in your marketing?

                            Creating the Facebook
                                       Like button

                            How to use Facebook
                            Social Plugins on your
                                   website or blog
Improving Ad Performance
Featured in Chapter 16




                           Learn simple techniques
                              how to improve your
                         Facebook Ad performance.

                             How to write effective
                           Facebook Ads and avoid
                                  costly mistakes?

                             Lots of great Facebook
                                        Ad samples!
Now You Know
                You Too Can
              Reach Millions
                 of Targeted
                  Customers
               This Book Will Show You How.
                   Facebook Advertising Guide is
                   available here: www.fbag.info

DigPublish©

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Facebook Advertising Guide

  • 1. How You Can Reach Millions of Targeted Customers Introduction to the Facebook Advertising Guide DigPublish©
  • 2. Social Media Marketing Featured in Chapter 2 What is Social Media Marketing and how you can use it in your business?
  • 3. Facebook Advertising Featured in Chapter 3 What is Facebook Advertising? What advertising options are available? What are the Facebook Presence Options for your business?
  • 4. Facebook Advertising Campaign Featured in Chapter 4 Running your first Facebook Advertising Campaign How to design your Facebook Ads? How to target your Ads? Effective Facebook Ad pricing
  • 5. Campaign Management Featured in Chapter 5 How to use the Facebook Ads Manager and create & report campaign results.
  • 6. Effective Landing Pages Featured in Chapter 6 How to create better landing pages for your Facebook and other online advertising campaigns.
  • 7. Facebook Pages Featured in Chapter 7 What are Facebook Business Pages? Creating a Facebook Page for Your Business Advertising your Facebook Page Using Facebook Insights
  • 8. Facebook Offers Featured in Chapter 8 What are Facebook Offers? How you can create a Facebook Offer How to use Facebook Offers for your Business?
  • 9. Facebook News Feed Ads Featured in Chapter 9 What is Facebook News Feed Advertising? How to create a News Feed Ad for your business? Facebook News Feed Ad samples
  • 10. Facebook Groups Featured in Chapter 10 How to create a Facebook Group? How to advertise your Facebook Group? Using Groups in your business marketing.
  • 11. Facebook Events Featured in Chapter 11 What are Facebook Events and how to use them in your marketing? Creating your first Facebook Event Advertising your Events
  • 12. Facebook Places Featured in Chapter 12 Creating and advertising your own Facebook Places.
  • 13. Facebook Notes Featured in Chapter 12 What are Facebook Notes and how to use them in your marketing? Creating and advertising Facebook Notes
  • 14. Facebook Badges Featured in Chapter 14 Creating your own Facebook Badges.
  • 15. Facebook Social Plugins Featured in Chapter 15 What are Facebook Social Plugins and how to use them in your marketing? Creating the Facebook Like button How to use Facebook Social Plugins on your website or blog
  • 16. Improving Ad Performance Featured in Chapter 16 Learn simple techniques how to improve your Facebook Ad performance. How to write effective Facebook Ads and avoid costly mistakes? Lots of great Facebook Ad samples!
  • 17. Now You Know You Too Can Reach Millions of Targeted Customers This Book Will Show You How. Facebook Advertising Guide is available here: www.fbag.info DigPublish©