Bangladesh Vitamins and Minerals Market Report and Forecast

About IMARC
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About The Report

IMARC’s new report “Bangladesh Vitamins & Minerals Market Report & Forecasts” provides
an analytical and statistical insight into the Bangladesh vitamins and minerals market. The
report provides both current and future trends in the value and volume sales of vitamins in
Bangladesh. The study has segmented the Bangladesh vitamins and minerals market into
twenty three classes. For each of these classes, value and volume sales of the entire class,
key molecules, key brands and key players have been provided.

The research study serves as an exceptional tool to understand the drivers, restraints,
regulations, market trends, therapeutic structure, competitive structure and the outlook of
the vitamins and minerals market in Bangladesh till 2015. This report can serve as an
excellent guide for investors, researchers, consultants, marketing strategists and all those
who are planning to foray into the Bangladesh vitamins and minerals market in some form or
the other.

Key Questions Answered in this Report:

What are the key drivers of the vitamins and minerals market?
What is the size and breakup of the vitamins and minerals market?
What is the size and breakup of various vitamin and mineral classes?
Who are the leading players in various vitamin and mineral classes?
What are the leading molecules in various vitamin and mineral classes?
What are the leading brands in various vitamin and mineral classes?
What are the key regulations in the Bangladesh vitamins and minerals market?
What are the portfolios of key players in the Bangladesh vitamins and minerals market?

Why should you buy this report?

Gain a deeper understanding about the size, structure and the competitive landscape of the
Bangladesh vitamins and minerals market.
Analyze the historical, current and future trends in the various vitamin and mineral classes to
identify potential classes, drugs, partners and competitors for market entry and expansion
plans.
Develop investment strategies by identifying companies that have been the biggest winners
and losers in the Bangladesh vitamins and minerals market.

© IMARC® Page 3 of 148

Classes Covered:

Vitamins
Multivitamins with Minerals
Multivitamins without Minerals
Vitamin A and D including the combination of the two
Vitamin B1 and Combinations
Vitamin B Complex
Plain Vitamin B12
Vitamin C including combination with minerals
Other Vitamins

Mineral Supplements
Calcium Products
Potassium Products
Other Mineral Supplements

Information Sources:
Information has been sourced from both primary and secondary sources:
Primary sources include industry surveys and face to face/telephonic interviews with
physicians and industry experts.
Secondary sources include proprietary databases and search engines. These sources
include company websites and reports, books, trade journals, magazines, white
papers, Industry Portals, government sources and access to more than 4000 paid
databases.

Forecasting Methodology:
IMARC generates its product and market forecasts utilizing its extensive database of
macroeconomic and sector specific data. The initial baseline forecast is generated with the
most recent market data. After an initial baseline forecast, all future macroeconomic and
sector specific events and assumptions are taken into account to generate the final forecast.


Table of Contents

1. Research Methodology & Market Definitions ................................................................................ 15
2. Executive Summary .......................................................................................................................... 18
3. Market Drivers: Why is the Vitamin Market so Lucrative in Bangladesh .................................... 21
3.1 Huge Consumer Base ................................................................................................................. 21
3.2 Increasing Affordability of Healthcare ......................................................................................... 21
3.3 Awareness of Preventive Medicine ............................................................................................. 23
3.4 High Prevalence of Lifestyle Diseases ........................................................................................ 23
4. The Market for Vitamins in Bangladesh.......................................................................................... 25
4.1 Market Trends ............................................................................................................................. 25
4.2 Sales Breakup by Class .............................................................................................................. 26
4.3 Competitive Landscape ............................................................................................................... 31
4.4 Market Forecasts ........................................................................................................................ 33
5. Vitamins: Market Breakup by Class ................................................................................................ 35
5.1 Multivitamins with Minerals ......................................................................................................... 35
5.1.1 Prenatal ............................................................................................................................... 35
5.1.1.1 Market Overview ............................................................................................................. 35
5.1.1.2 Market Segmentation by Molecule .................................................................................. 36
5.1.1.3 Competitive Landscape ................................................................................................... 36
5.1.2 Pediatric .............................................................................................................................. 39
5.1.2.1 Market Trends ................................................................................................................. 39
5.1.3 Geriatric ............................................................................................................................... 42
5.1.3.1 Market Trends ................................................................................................................. 42
5.1.4 Other Multivitamins with Minerals ....................................................................................... 45
5.1.4.1 Market Trends ................................................................................................................. 45
5.2 Multivitamins without Minerals .................................................................................................... 50
5.2.1 Pediatric .............................................................................................................................. 50
5.2.1.1 Market Trends ................................................................................................................. 50
5.2.2 Other Multivitamins without Minerals .................................................................................. 55
5.2.2.1 Market Trends ................................................................................................................. 55
5.3 Vitamin A and D, Including Combinations of the Two ................................................................. 61
5.3.1 Vitamin A ............................................................................................................................. 61
5.3.1.1 Market Trends ................................................................................................................. 61
5.3.2 Vitamin D ............................................................................................................................. 65
5.3.2.1 Market Trends ................................................................................................................. 65


5.3.3 Vitamin A & D Combinations ............................................................................................... 71
5.3.3.1 Market Trends ................................................................................................................. 71
5.4 Vitamin B1 & Combinations ........................................................................................................ 76
5.4.1 Vitamin B1 Plain .................................................................................................................. 76
5.4.1.1 Market Trends ................................................................................................................. 76
5.4.2 Vitamin B1 combinations with vitamin B6 and vitamin B12 ................................................ 80
5.4.2.1 Market Trends ................................................................................................................. 80
5.4.3 Other vitamin B1 combinations ........................................................................................... 84
5.4.3.1 Market Trends ................................................................................................................. 84
5.5 Vitamin B Complex ...................................................................................................................... 91
5.5.1 Plain Vitamin B Complex ..................................................................................................... 91
5.5.1.1 Market Trends ................................................................................................................. 91
5.5.2 Vitamin B Complex with Vitamin C...................................................................................... 96
5.5.2.1 Market Trends ................................................................................................................. 96
5.5.3 Vitamin B Complex with Other Drugs................................................................................ 100
5.5.3.1 Market Trends ............................................................................................................... 100
5.5.3.2 Market Segmentation by Molecule ................................................................................ 101
5.5.3.3 Competitive Landscape ................................................................................................. 102
5.6 Plain Vitamin B12 ...................................................................................................................... 103
5.6.1 Market Trends ................................................................................................................... 103
5.6.2 Market Segmentation by Molecule .................................................................................... 104
5.6.3 Competitive Landscape ..................................................................................................... 105
5.7 Vitamin C, including Combinations with Minerals ..................................................................... 108
5.7.1 Plain vitamin C (including vitamin C salts) ........................................................................ 108
5.7.1.1 Market Trends ............................................................................................................... 108
5.7.2 Vitamin C combinations .................................................................................................... 111
5.7.2.1 Market Trends ............................................................................................................... 111
5.8 Other Vitamins........................................................................................................................... 113
5.8.1 Nicotinamide (vitamin B3), Plain ....................................................................................... 113
5.8.1.1 Market Trends ............................................................................................................... 113
5.8.2 Vitamin B6 (Pyridoxine), Plain ........................................................................................... 116
5.8.2.1 Market Trends ............................................................................................................... 116
5.8.3 Vitamin E, Plain ................................................................................................................. 119


5.8.3.1 Market Trends ............................................................................................................... 119
5.8.4 All Other Vitamins, Plain and in Combination ................................................................... 122
5.8.4.1 Market Trends ............................................................................................................... 122
6. Minerals ............................................................................................................................................ 125
6.1 Market Trends ........................................................................................................................... 125
6.2 Market Segmentation by Molecule ............................................................................................ 126
6.3 Competitive Landscape ............................................................................................................. 127
6.4 Market Forecasts ...................................................................................................................... 129
7. Import Regulations ......................................................................................................................... 131
7.1 Import Requirements ................................................................................................................. 131
7.2 Duty Structure ........................................................................................................................... 132
8. Key Company Profiles .................................................................................................................... 133
8.1 Square Pharmaceuticals Ltd. .................................................................................................... 133
8.2 Drug international Ltd. ............................................................................................................... 135
8.3 Incepta Pharmaceuticals Ltd. .................................................................................................... 137
8.4 Beximco Pharmaceuticals Ltd. .................................................................................................. 140
8.5 Aristopharma Ltd. ...................................................................................................................... 144


List of figures

Figure 3-1: Bangladesh: Population of Various Consumer Segments, (in Lakhs), 2010 .............................................. 21
Figure 3-2: Bangladesh – Per Capita Annual Disposable National Incomes (in INR), ................................................. 22
Figure 3-3: Bangladesh – Per Capita Expenditure on Healthcare (in INR), 2000-2010 ............................................... 22
Figure 3-4: Bangladesh – Annual Per Capita Expenditure on Vitamins (in INR), 2005-2009 ....................................... 23
Figure 3-5: Bangladesh: Patient Population Suffering from Various Chronic Diseases, (in Lakhs), 2010 .................... 24
Figure 4-1: Bangladesh: Vitamins Market, Sales Value (in Crore INR), 2005 to 2009 ................................................. 25
Figure 4-2: Bangladesh: Vitamins Market, Sales Volume (in Crore Doses), 2005 to 2009 .......................................... 25
Figure 4-3: Bangladesh: Vitamins Market, Value Share of Key Classes (in %), 2005 to 2009 ..................................... 26
Figure 4-4: Bangladesh: Vitamins Market, Volume Share of Key Classes (in %), 2005 to 2009 .................................. 28
Figure 4-5: Bangladesh: Vitamins Market, Sales Breakup of Plain and Combination Vitamins*, (in Lakh INR) 2005 &
2009 ............................................................................................................................................................................. 30
Figure 4-6: Bangladesh: Vitamins Market, Sales Breakup of Single and Combination Vitamins, ................................ 30
Figure 4-7: Bangladesh: Vitamins Market, Value Share of Key Players (in %), 2005 to 2009 ..................................... 32
Figure 4-8: Bangladesh: Vitamins Market, Volume Share of Key Players (in %), 2005 to 2009 .................................. 32
Figure 4-9: Bangladesh: Vitamins Market, Sales Value Forecast (in Lakh INR), 2010 to 2015 ................................... 33
Figure 4-10: Bangladesh: Vitamins Market, Sales Volume Forecast (in Lakh Doses), 2010 to 2015........................... 34
Figure 5-1: Bangladesh: Multivitamins with Minerals Market (Prenatal), Sales Value (in Lakh INR), 2005 to 2009 ..... 36
Figure 5-2: Bangladesh: Multivitamins with Minerals Market (Prenatal), Sales Volume (in Lakh Doses), 2005 to 2009
..................................................................................................................................................................................... 36
Figure 5-3: Bangladesh: Multivitamins with Minerals Market (Prenatal), Value Share of Key Players (in %), 2005 to
2009 ............................................................................................................................................................................. 37
Figure 5-4: Bangladesh: Multivitamins with Minerals (Parental), Volume Share of Key Players (in %), 2005 to 2009 . 38
Figure 5-5: Bangladesh: Multivitamins with Minerals Market (Pediatric), Sales Value (in Lakh INR), 2005 to 2009 .... 39
Figure 5-6: Bangladesh: Multivitamins with Minerals Market (Pediatric), Sales Volume (in Lakh Doses), 2005 to 2009
..................................................................................................................................................................................... 39
Figure 5-7: Bangladesh: Multivitamins with Minerals Market (Pediatric), Value Share of Key Players (in %), 2005 to
2009 ............................................................................................................................................................................. 40
Figure 5-8: Bangladesh: Multivitamins with Minerals Market (Pediatric), Volume Share of Key Players (in %), 2005 to
2009 ............................................................................................................................................................................. 41
Figure 5-9: Bangladesh: Multivitamins with Minerals Market (Geriatric), Sales Value .................................................. 42
Figure 5-10: Bangladesh: Multivitamins with Minerals Market (Geriatric), Sales Volume ............................................. 42
Figure 5-11: Bangladesh: Multivitamins with Minerals Market (Geriatric), Value Share of Key Players (in %), 2005 to
2009 ............................................................................................................................................................................. 43
Figure 5-12: Bangladesh: Multivitamins with Minerals Market (Geriatric), Volume Share of Key Players (in %), 2005 to
2009 ............................................................................................................................................................................. 44
Figure 5-13: Bangladesh: Other Multivitamins with Minerals Market, Sales Value (in Lakh INR), ............................... 45
Figure 5-14: Bangladesh: Other Multivitamins with Minerals, Sales Volume (in Lakh Doses), .................................... 45
Figure 5-15: Bangladesh: Other Multivitamins with Minerals Market, Value Share of Key Players .............................. 48
Figure 5-16: Bangladesh: Other Multivitamins with Minerals Market, Volume Share of Key Players (in %), 2005 to
2009 ............................................................................................................................................................................. 49


Figure 5-17: Bangladesh: Multivitamins without Minerals Market (Pediatric), Sales Value (in Lakh INR), 2005 to 2009
..................................................................................................................................................................................... 50
Figure 5-18: Bangladesh: Multivitamins without Minerals Market (Pediatric), Sales Volume (in Lakh Doses), 2005 to
2009 ............................................................................................................................................................................. 50
Figure 5-19: Bangladesh: Multivitamins without Minerals Market (Pediatric), Value Share of Molecule (in %), 2005 to
2009 ............................................................................................................................................................................. 51
Figure 5-20: Bangladesh: Multivitamins without Minerals market (Pediatric), Volume Share of Molecules (in %), 2005
to 2009 ......................................................................................................................................................................... 52
Figure 5-21: Bangladesh: Multivitamins without Minerals Market (Pediatric), Value Share of Key Players (in %), 2005
to 2009 ......................................................................................................................................................................... 53
Figure 5-22: Bangladesh: Multivitamins without Minerals Market (Pediatric), Volume Share of Key Players (in %),
2005 to 2009 ................................................................................................................................................................ 54
Figure 5-23: Bangladesh: Other Multivitamins without Minerals Market, Sales Value (in Lakh INR), 2005 to 2009 ..... 55
Figure 5-24: Bangladesh: Other Multivitamins without Minerals Market, Sales Volume (in Lakh Doses), 2005 to 2009
..................................................................................................................................................................................... 55
Figure 5-25: Bangladesh: Other Multivitamins without Minerals Market, Value Share of Molecule .............................. 56
Figure 5-26: Bangladesh: Other Multivitamins without Minerals Market, Volume Share of Molecules (in %), 2005 to
2009 ............................................................................................................................................................................. 57
Figure 5-27: Bangladesh: Other Multivitamins without Minerals Market, Value Share of Key Players (in %), 2005 to
2009 ............................................................................................................................................................................. 59
Figure 5-28: Bangladesh: Other Multivitamins without Minerals Market, Volume Share of Key Players (in %), 2005 to
2009 ............................................................................................................................................................................. 60
Figure 5-29: Bangladesh: Vitamin A Market, Sales Value (in Lakh INR), 2005 to 2009 ............................................... 62
Figure 5-30: Bangladesh: Vitamin A Market, Sales Volume (in Lakh Doses), 2005 to 2009 ........................................ 62
Figure 5-31: Bangladesh: Vitamin A Market, Value Share of Key Players (in %), 2005 to 2009 .................................. 63
Figure 5-32: Bangladesh: Vitamin A Market, Volume Share of Key Players (in Lakh Doses), 2005 to 2009 ............... 64
Figure 5-33: Bangladesh: Vitamin D Market, Sales Value (in Lakh INR), 2005 to 2009 ............................................... 65
Figure 5-34: Bangladesh: Vitamin D Market, Sales Volume (in Lakh Doses), 2005 to 2009 ........................................ 66
Figure 5-35: Bangladesh: Vitamin D Market, Value Share of Key Molecules (in %), 2005 to 2009 ............................. 67
Figure 5-36: Bangladesh: Vitamin D Market, Volume Share of Key Molecules (in Lakh Doses), ................................. 67
Figure 5-37: Bangladesh: Vitamin D Market, Value Share of Key Players (in %), 2005 to 2009 .................................. 69
Figure 5-38: Bangladesh: Vitamin D Market, Volume Share of Key Players (in Lakh Doses), ..................................... 69
Figure 5-39: Bangladesh: Vitamin A+D Market, Sales Value (in Lakh INR), 2005 to 2009 .......................................... 71
Figure 5-40: Bangladesh: Vitamin A+D Market, Sales Volume (in Lakh Doses), 2005 to 2009 ................................... 71
Figure 5-41: Bangladesh: Vitamin A+D Market, Value Share of Key Molecules (in %), 2005 to 2009 ......................... 72
Figure 5-42: Bangladesh: Vitamin A+D Market, Volume Share of Key Molecules (in Lakh Doses), 2005 to 2009 ...... 73
Figure 5-43: Bangladesh: Vitamin A+D Market, Value Share of Key Players (in %), 2005 to 2009 ............................. 74
Figure 5-44: Bangladesh: Vitamin A+D Market, Volume Share of Key Players (in Lakh Doses), ................................ 75
Figure 5-45: Bangladesh: Vitamin B1 Market, Sales Value (in Lakh INR), 2005 to 2009 ............................................. 76
Figure 5-46: Bangladesh: Vitamin B1 Market, Sales Volume (in Lakh Doses), 2005 to 2009 ...................................... 77
Figure 5-47: Bangladesh: Vitamin B1 Market, Value Share of Key Players (in %), 2005 to 2009 ................................ 78
Figure 5-48: Bangladesh: Vitamin B1 Market, Volume Share of Key Players (in %), 2005 to 2009 ............................. 78
Figure 5-49: Bangladesh: Vitamin B1+B6+B12 Market, Sales Value (in Lakh INR), 2005 to 2009 .............................. 80


Figure 5-50: Bangladesh: Vitamin B1+B6+B12 Market, Sales Volume (in Lakh Doses), 2005 to 2009 ....................... 80
Figure 5-51: Bangladesh: Vitamin B1+B6+B12 Market, Value Share of Key Players, 2005 to 2009 ........................... 82
Figure 5-52: Bangladesh: Vitamin B1+B6+B12 Market, Volume Share of Key Players (in %), .................................... 82
Figure 5-53: Bangladesh: Other Vitamin B1 Combinations Market, Sales Value (in Lakh INR), .................................. 84
Figure 5-54: Bangladesh: Other Vitamin B1 Combinations Market, Sales Volume (in Lakh Doses), ........................... 84
Figure 5-55: Bangladesh: Other Vitamin B1 Combinations Market, Value Share of Molecules (in %), 2005 to 2009 .. 85
Figure 5-56: Bangladesh: Other Vitamin B1 Combinations Market, Volume Share of Molecules (in %), 2005 to 2009
..................................................................................................................................................................................... 86
Figure 5-57: Bangladesh: Other Vitamin B1 Combinations Market, Value Share of Key Players (in %) 2005 to 2009 89
Figure 5-58: Bangladesh: Other Vitamin B1 Combinations Market, Volume Share of Key Players ............................. 90
Figure 5-59: Bangladesh: Plain Vitamin B Complex Market, Sales Value (in Lakh INR), 2005 to 2009 ....................... 91
Figure 5-60: Bangladesh: Plain Vitamin B Complex Market, Sales Volume (in Lakh Doses), 2005 to 2009 ................ 91
Figure 5-61: Bangladesh: Plain Vitamin B Complex Market, Value Share of Molecules .............................................. 92
Figure 5-62: Bangladesh: Plain Vitamin B Complex Market, Volume Share of Molecules (in %), ................................ 93
Figure 5-63: Bangladesh: Plain Vitamin B Complex Market, Sales Volume of Molecules ............................................ 93
Figure 5-64: Bangladesh: Plain Vitamin B Complex Market, Value Share of Key Players (in %), 2005 to 2009 .......... 94
Figure 5-65: Bangladesh: Plain Vitamin B Complex Market, Volume Share of Key Players (in %), 2005 to 2009 ....... 95
Figure 5-66: Bangladesh: Vitamin B Complex with Vitamin C Market, Sales Value (in INR Lakh), 2008 to 2009 ........ 96
Figure 5-67: Bangladesh: Vitamin B Complex with Vitamin C Market, Sales Volume (in Lakh Doses), 2008 to 2009 . 96
Figure 5-68: Bangladesh: Vitamin B Complex with Vitamin C Market, Value Share of Molecule (in %), 2008 to 2009 97
Figure 5-69: Bangladesh: Vitamin B Complex with Vitamin C Market, Volume Share of Molecules (in %), 2008 to
2009 ............................................................................................................................................................................. 97
Figure 5-70: Bangladesh: Vitamin B Complex with Vitamin C Market, Value Share of Key Players (in %), 2008 to
2009 ............................................................................................................................................................................. 98
Figure 5-71: Bangladesh: Vitamin B Complex with Vitamin C Market, Volume Share of Key Players (in %), 2008 to
2009 ............................................................................................................................................................................. 99
Figure 5-72: Bangladesh: Vitamin B Complex with Other Drugs Market, Sales Value (in Lakh INR), 2005 to 2009 .. 100
Figure 5-73: Bangladesh: Vitamin B Complex with Other Drugs Market, Sales Volume ............................................ 100
Figure 5-74: Bangladesh: Vitamin B Complex with Other Drugs Market, Value Share of Molecule (in %), 2005 to 2009
................................................................................................................................................................................... 101
Figure 5-75: Bangladesh: Vitamin B Complex with Other Drugs Market, Volume Share of Molecules (in %), 2005 to
2009 ........................................................................................................................................................................... 102
Figure 5-76: Bangladesh: Plain Vitamin B12 Market, Sales Value (in Lakh INR), 2005 to 2009 ................................ 103
Figure 5-77: Bangladesh: Plain Vitamin B12 Market, Sales Volume (in Lakh Doses), 2005 to 2009 ......................... 103
Figure 5-78: Bangladesh: Plain Vitamin B12 Market, Value Share of Molecule (in %), 2005 to 2009 ........................ 104
Figure 5-79: Bangladesh: Plain Vitamin B12 Market, Volume Share of Molecules (in %), ......................................... 105
Figure 5-80: Bangladesh: Plain Vitamin B12 Market, Value Share of Key Players (in %), 2005 to 2009 ................... 106
Figure 5-81: Bangladesh: Plain Vitamin B12 Market, Volume Share of Key Players (in %), ...................................... 107
Figure 5-82: Bangladesh: Plain Vitamin C Market, Sales Value (in Lakh INR), 2005 to 2009 .................................... 108
Figure 5-83: Bangladesh: Plain Vitamin C Market, Sales Volume (in Lakh Doses), 2005 to 2009 ............................. 108
Figure 5-84: Bangladesh: Plain Vitamin C Market, Value Share of Key Players (in %), ............................................. 110
Figure 5-85: Bangladesh: Plain vitamin C, Volume Share of Key Players (in %), 2005 to 2009 ................................ 110
Figure 5-86: Bangladesh: Vitamin C Combinations Market, Sales Value (in Lakh INR), 2005 to 2009 ...................... 111


Figure 5-87: Bangladesh: Vitamin C Combinations Market, Sales Volume (in Lakh Doses), 2005 to 2009 ............... 112
Figure 5-88: Bangladesh: Nicotinamide (Vitamin B3) Plain Market, Sales Value (in Lakh INR), ................................ 113
Figure 5-89: Bangladesh: Nicotinamide (Vitamin B3) Plain Market, Sales Volume (in Lakh Doses), 2005 to 2009 ... 113
Figure 5-90: Bangladesh: Nicotinamide (Vitamin B3) Plain Market, Value Share of Molecule (in %), 2005 to 2009 .. 114
Figure 5-91: Bangladesh: Nicotinamide (Vitamin B3) Plain Market, Volume Share of Molecules (in %), 2005 to 2009
................................................................................................................................................................................... 115
Figure 5-92: Bangladesh: Vitamin B6 (Pyridoxine) Plain Market, Sales Value (in Lakh INR), 2005 to 2009 .............. 116
Figure 5-93: Bangladesh: Vitamin B6 (Pyridoxine) Plain Market, Sales Volume (in Lakh Doses), 2005 to 2009 ....... 116
Figure 5-94: Bangladesh: Vitamin B6 (Pyridoxine) Plain Market, Value Share of Key Players (in %), 2005 to 2009 . 117
Figure 5-95: Bangladesh: Vitamin B6 (Pyridoxine) Plain Market, Volume Share of Key Players ............................... 118
Figure 5-96: Bangladesh: Vitamin E Plain Market, Sales Value (in Lakh INR), 2005 to 2009 .................................... 119
Figure 5-97: Bangladesh: Vitamin E Plain Market, Sales Volume (in Lakh Doses), 2005 to 2009 ............................. 119
Figure 5-98: Bangladesh: Vitamin E Plain Market, Value Share of Key Players (in %), 2005 to 2009 ....................... 120
Figure 5-99: Bangladesh: Vitamin E Plain Market, Volume Share of Key Players (in %), .......................................... 121
Figure 5-100: Bangladesh: All Other Vitamins, Plain and in Combination Market, Sales Value (in Lakh INR), 2005 to
2009 ........................................................................................................................................................................... 122
Figure 5-101: Bangladesh: All Other Vitamins, Plain and in Combination Market, Sales Volume (in Lakh Doses), 2005
to 2009 ....................................................................................................................................................................... 122
Figure 5-102: Bangladesh: All Other Vitamins, Plain and in Combination Market, Value Share of Molecule (in %),
2005 to 2009 .............................................................................................................................................................. 123
Figure 5-103: Bangladesh: All Other Vitamins, Plain and in Combination Market, Value Share of Key Players (in %),
2005 to 2009 .............................................................................................................................................................. 124
Figure 6-1: Bangladesh: Minerals Market, Sales Value (in Lakh INR), 2005 to 2009................................................. 125
Figure 6-2: Bangladesh: Minerals Market, Sales Volume (in Lakh Doses), 2005 to 2009 .......................................... 125
Figure 6-3: Bangladesh: Calcium Market, Value Share of Molecules (in %), 2005 to 2009 ....................................... 126
Figure 6-4: Bangladesh: Calcium Market, Volume Share of Molecules (in %), 2005 to 2009 .................................... 127
Figure 6-5: Bangladesh: Minerals Market, Value Share of Key Players (in %), 2005 to 2009 .................................... 128
Figure 6-6: Bangladesh: Minerals Market, Volume Share of Key Players (in %), 2005 to 2009 ................................. 128
Figure 6-7: Bangladesh: Minerals, Sales Value Forecast (in Lakh INR), 2010 to 2015.............................................. 129
Figure 6-8: Bangladesh: Minerals, Sales Volume Forecast (in Lakh Doses), 2010 to 2015 ....................................... 130
Figure 8-1: Square: Vitamin Sales Breakup by Class (in %), 2009 ............................................................................ 135
Figure 8-2: Drug International: Vitamin Sales Breakup by Class (in %), 2009 ........................................................... 137
Figure 8-3: Incepta Pharmaceuticals Ltd: Vitamin Sales Breakup By Class (in %), 2009 .......................................... 140
Figure 8-4: Beximco Pharmaceuticals: Vitamin Sales Breakup by Class (in %), 2009 ............................................... 143
Figure 8-5: Aristopharma Ltd.: Vitamin Sales Breakup by Class (in %), 2009 ........................................................... 146


List of Tables

Table 1-1: Bangladesh: Vitamins Market Definition...................................................................................................... 15
Table 1-2: Bangladesh: Minerals Market Definition ...................................................................................................... 16
Table 2-1: Bangladesh: Vitamins Market, Sales Performance by Class, 2005 & 2009 ................................................ 19
Table 4-1: Bangladesh: Vitamins Market, Sales Value Breakup by Class (in INR Lakhs), 2005 to 2009 ..................... 27
Table 4-2: Bangladesh: Vitamins Market, Sales Volume Breakup by Class (in Lakh Doses), ..................................... 29
Table 4-3: Bangladesh: Vitamins Market, Sales Performance by Class, 2005 & 2009 ................................................ 31
Table 4-4: Bangladesh: Vitamins Market, Sales Value of Key Players (in Lakh INR), 2005 to 2009 ........................... 32
Table 4-5: Bangladesh: Vitamins Market, Sales Volume of Key Players (in Lakh Doses), 2005 to 2009..................... 33
Table 5-1: Bangladesh: Multivitamins with Minerals Market (Prenatal), List of Key Brands ......................................... 37
Table 5-2: Bangladesh: Multivitamins with Minerals Market (Prenatal), Sales Value of Key Players (in Lakh INR),
2005 to 2009 ................................................................................................................................................................ 37
Table 5-3: Bangladesh: Multivitamins with Minerals Market (Prenatal), Sales Volume of Key Players (in Lakh Doses),
2005 to 2009 ................................................................................................................................................................ 38
Table 5-4: Bangladesh: Multivitamins with Minerals Market (Pediatric), List of Key Brands ........................................ 40
Table 5-5: Bangladesh: Multivitamins with Minerals Market (Pediatric), Sales Value of Key Players (in Lakh INR),
2005 to 2009 ................................................................................................................................................................ 41
Table 5-6: Bangladesh: Multivitamins with Minerals Market (Pediatric), Sales Volume of Key Players (in Lakh Doses),
2005 to 2009 ................................................................................................................................................................ 41
Table 5-7: Bangladesh: Multivitamins with Minerals Market (Geriatric), List of Key Brands ......................................... 43
Table 5-8: Bangladesh: Multivitamins with Minerals Market (Geriatric), Sales Value of Key Players (in Lakh INR),
2005 to 2009 ................................................................................................................................................................ 44
Table 5-9: Bangladesh: Multivitamins with Minerals Market (Geriatric), Sales Volume of Key Players (in Lakh Doses),
2005 to 2009 ................................................................................................................................................................ 44
Table 5-10: Bangladesh: Other Multivitamins with Minerals Market, List of Key Brands .............................................. 47
Table 5-11: Bangladesh: Other Multivitamins with Minerals Market, Sales Value of Key Players ................................ 48
Table 5-12: Bangladesh: Other Multivitamins with Minerals Market, Sales Volume of Key Players (in Lakh Doses),
2005 to 2009 ................................................................................................................................................................ 49
Table 5-13: Bangladesh Multivitamins without Minerals (Pediatric), Sales Value of Molecules (in Lakh INR), 2005 to
2009 ............................................................................................................................................................................. 51
Table 5-14: Bangladesh: Multivitamins without Minerals Market (Pediatric), Sales Volume of Molecules (in Lakh INR),
2005 to 2009 ................................................................................................................................................................ 52
Table 5-15: Bangladesh: Multivitamins without Minerals Market (Pediatric), List of Key Brands ................................. 53
Table 5-16: Bangladesh: Multivitamins without Minerals Market (Pediatric), Sales Value of Key Players (in Lakh INR),
2005 to 2009 ................................................................................................................................................................ 54
Table 5-17: Bangladesh: Multivitamins without Minerals Market (Pediatric), Sales Volume of Key Players (in Lakh
Doses), 2005 to 2009 ................................................................................................................................................... 54
Table 5-18: Bangladesh: Other Multivitamins without Minerals Market, Sales Value of Molecules (in Lakh INR), 2005
to 2009 ......................................................................................................................................................................... 56
Table 5-19: Bangladesh: Other Multivitamins without Minerals Market, Sales Volume of Molecules (in Lakh INR),
2005 to 2009 ................................................................................................................................................................ 57
Table 5-20: Bangladesh: Other Multivitamins without Minerals Market, List of Key Brands ......................................... 58


Table 5-21: Bangladesh: Other Multivitamins without Minerals, Sales Value of Key Players (in Lakh INR), 2005 to
2009 ............................................................................................................................................................................. 59
Table 5-22: Bangladesh: Other Multivitamins without Minerals Market, Sales Volume of Key Players (in Lakh Doses),
2005 to 2009 ................................................................................................................................................................ 60
Table 5-23: Bangladesh: Vitamin A Market, List of Key Brands ................................................................................... 63
Table 5-24: Bangladesh: Vitamin A Market, Sales Value of Key Players (in Lakh INR), 2005 to 2009 ........................ 63
Table 5-25: Bangladesh: Vitamin A Market, Sales Volume of Key Players (in Lakh Doses), 2005 to 2009 ................. 64
Table 5-26: Bangladesh: Vitamin D Market, Sales Value of Key Molecules (in INR Lakh), ......................................... 67
Table 5-27: Bangladesh: Vitamin D Market, Sales Volume of Key Molecules (in Lakh Doses), 2005 to 2009 ............. 68
Table 5-28: Bangladesh: Vitamin D Market, List of Key Brands ................................................................................... 68
Table 5-29: Bangladesh: Vitamin D Market, Sales Value of Key Players (in Lakh INR), 2005 to 2009 ........................ 69
Table 5-30: Bangladesh: Vitamin D Market, Sales Volume of Key Players (in Lakh Doses), ....................................... 70
Table 5-31: Bangladesh: Vitamin A+D Market, Sales Value of Key Molecules (in INR Lakh), 2005 to 2009 ............... 72
Table 5-32: Bangladesh: Vitamin A+D Market, Sales Volume of Key Molecules (in Lakh Doses), .............................. 73
Table 5-33: Bangladesh: Vitamin A+D Market, List of Key Brands .............................................................................. 74
Table 5-34: Bangladesh: Vitamin A+D Market, Sales Value of Key Players (in Lakh INR), ......................................... 75
Table 5-35: Bangladesh: Vitamin A+D Market, Sales Volume of Key Players (in Lakh Doses), .................................. 75
Table 5-36: Bangladesh: Vitamin B1 Market, List of Key Brands ................................................................................. 77
Table 5-37: Bangladesh: Vitamin B1 plain Market, Sales Value of Key Players (in Lakh INR), ................................... 78
Table 5-38: Bangladesh: Vitamin B1 plain Market, Sales Volume of Key Players (in Lakh Doses), 2005 to 2009 ...... 79
Table 5-39: Bangladesh: Vitamin B1+B6+B12 Market, List of Brands, 2009 ............................................................... 81
Table 5-40: Bangladesh: Vitamin B1+B6+B12 Market, Sales Value of Key Players (in Lakh INR), 2005 to 2009 ....... 82
Table 5-41: Bangladesh: Vitamin B1+B6+B12, Sales Volume of Key Players (in Lakh Doses), 2005 to 2009 ............ 83
Table 5-42: Bangladesh: Other Vitamin B1 Combinations Market, Sales Value of Molecules ..................................... 86
Table 5-43: Bangladesh: Other Vitamin B1 Combinations Market, Sales Volume of Molecules .................................. 87
Table 5-44: Bangladesh: Other Vitamin B1 Combinations Market, List of Brands, 2009 ............................................. 88
Table 5-45: Bangladesh: Other Vitamin B1 Combinations Market, Sales Value of Key Players .................................. 89
Table 5-46: Bangladesh: Other Vitamin B1 Combinations Market, Sales Volume of Key Players ............................... 90
Table 5-47: Bangladesh: Plain Vitamin B Complex Market, Sales Value of Molecules (in Lakh INR), 2005 to 2009 ... 92
Table 5-48: Bangladesh: Plain Vitamin B Complex Market, List of Brands, 2009 ........................................................ 94
Table 5-49: Bangladesh: Plain Vitamin B Complex Market, Sales Value of Key Players (in Lakh INR), 2005 to 2009 95
Table 5-50: Bangladesh: Plain Vitamin B Complex Market, Sales Volume of Key Players .......................................... 95
Table 5-51: Bangladesh: Vitamin B Complex with Vitamin C Market, Sales Value of Molecules ................................. 97
Table 5-52: Bangladesh: Vitamin B Complex with Vitamin C Market, Sales Volume of Molecules (in Lakh INR), 2008
to 2009 ......................................................................................................................................................................... 98
Table 5-53: Bangladesh: Vitamin B Complex with Vitamin C Market, List of Brands, 2009 ......................................... 98
Table 5-54: Bangladesh: Vitamin B Complex with Vitamin C Market, Sales Value of Key Players .............................. 99
Table 5-55: Bangladesh: Vitamin B Complex with Vitamin C Market, Sales Volume of Key Players (in Lakh Doses),
2008 to 2009 ................................................................................................................................................................ 99
Table 5-56: Bangladesh: Vitamin B Complex with Other Drugs Market, Sales Value of Molecules ........................... 101
Table 5-57: Bangladesh: Vitamin B Complex with Other Drugs Market, Sales Volume of Molecules (in Lakh INR),
2005 to 2009 .............................................................................................................................................................. 102
Table 5-58: Bangladesh: Vitamin B Complex with Other Drugs Market, List of Brands, 2009 ................................... 102


Table 5-59: Bangladesh: Plain Vitamin B12 Market, Sales Value of Molecules (in Lakh INR), ................................. 104
Table 5-60: Bangladesh: Plain Vitamin B12 Market, Sales Volume of Molecules (in Lakh INR), ............................... 105
Table 5-61: Bangladesh: Plain Vitamin B12 Market, List of Key Brands .................................................................... 106
Table 5-62: Bangladesh: Plain Vitamin B12 Market, Sales Value of Key Players (in Lakh INR), ............................... 106
Table 5-63: Bangladesh: Plain Vitamin B12 Market, Sales Volume of Key Players (in Lakh Doses), 2005 to 2009 .. 107
Table 5-64: Bangladesh: Plain Vitamin C Market, List of Key Brands ........................................................................ 109
Table 5-65: Bangladesh: Plain Vitamin C Market, Sales Value of Key Players (in Lakh INR), ................................... 110
Table 5-66: Bangladesh: Plain Vitamin C Market, Sales Volume of Key Players (in Lakh Doses), ............................ 111
Table 5-67: Vitamin C Combinations Market, List of Key Brands. 2009 ..................................................................... 112
Table 5-68: Bangladesh: Nicotinamide (Vitamin B3) Plain Market, Sales Value of Key Molecules (in Lakh INR), 2005
to 2009 ....................................................................................................................................................................... 114
Table 5-69: Bangladesh: Nicotinamide (Vitamin B3) Plain Market, Sales Volume of Key Molecules (in Lakh Doses),
2005 to 2009 .............................................................................................................................................................. 115
Table 5-70: Bangladesh: Nicotinamide (Vitamin B3) Plain Market, List of Key Brands .............................................. 115
Table 5-71: Bangladesh: Vitamin B6 (Pyridoxine) Plain Market, List of Key Brands .................................................. 117
Table 5-72: Bangladesh: Vitamin B6 (Pyridoxine) Plain Market, Sales Value of Key Players .................................... 117
Table 5-73: Bangladesh: Vitamin B6 (Pyridoxine) Plain Market, Sales Volume of Key Players ................................. 118
Table 5-74: Bangladesh: Vitamin E Plain Market, List of Key Brands ........................................................................ 120
Table 5-75: Bangladesh: Vitamin E Plain Market, Sales Value of Key Players (in Lakh INR), ................................... 121
Table 5-76: Bangladesh: Vitamin E Plain Market, Sales Volume of Key Players (in Lakh Doses), ............................ 121
Table 5-77: Bangladesh: All Other Vitamins, Plain and in Combination Market, Sales Value of Molecules (in Lakh
INR), 2005 to 2009 ..................................................................................................................................................... 123
Table 5-78: Bangladesh: All Other Vitamins, Plain and in Combination Market, List of Key Brands, 2009 ................ 124
Table 5-79: Bangladesh: All Other Vitamins, Plain and in Combination Market, Sales Value of Key Players (in Lakh
INR), 2005 to 2009 ..................................................................................................................................................... 124
Table 6-1: Bangladesh: Calcium Market, Sales Value of Molecules (in Lakh INR), 2005 to 2009 ............................. 126
Table 6-2: Bangladesh: Calcium Market, Sales Volume of Molecules (in Lakh INR), 2005 to 2009 .......................... 127
Table 6-3: Bangladesh: Minerals Market, Sales Value of Key Players (in Lakh INR), 2005 to 2009 .......................... 128
Table 6-4: Bangladesh: Minerals Market, Sales Volume of Key Players (in Lakh Doses),......................................... 129
Table 7-1: Bangladesh: Import/Export Duty Structure for Vitamins ............................................................................ 132
Table 8-1: Square Pharmaceuticals: Vitamin Portfolio ............................................................................................... 134
Table 8-2: Drug International: Vitamin Portfolio......................................................................................................... 136
Table 8-3: Incepta Pharmaceuticals: Vitamin Portfolio ............................................................................................... 139
Table 8-4: Beximaco Pharmaceuticals: Vitamin Portfolio ........................................................................................... 142
Table 8-5: Aristopharma: Vitamin Portfolio................................................................................................................. 145


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Bangladesh Vitamins and Minerals Market Report and Forecast