1. Explanations of
Attachment
- Behaviourism
- Psychoanalytical

2. The Behaviourist Approach - Learning
We are all born a
blank slate…..
We learn how to behave or respond, nothing is
innate.

3. Classical Conditioning
 Learning occurs through
association.
 Food (unconditioned
stimulus) produces a
sense of pleasure
(unconditioned
response). The person
who feeds the infant
becomes associated
with the response and
becomes the
conditioned stimulus.
 Association between the
individual and a sense of
pleasure creates
attachment.
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4. Little Albert (Watson 1920)
What was the UCS, UCR, CS and the CR?
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5. Operant Conditioning
 Learning occurs through reinforcement.
 If we are positively reinforced (rewarded) for
behaving in a certain way, we will repeat the
behaviour.
 We learn through the consequences of our
behaviour.
 An experience which is unpleasant is a
punishment and should decrease the likelihood
that the behaviour will be repeated.
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6. Supernanny
Classical or operant conditioning?
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7. Psychoanalytical Approach
 Infants are born with an innate
drive to seek pleasure – pleasure
principle.
 They demand immediate
satisfaction and the person
providing this satisfaction
becomes the love object.
 Attachment is therefore formed
with this person.

8. Cupboard Love Theories
Do we only form
attachments to
the people who
feed us?

9. Activities – Pages 3-5
1. How did Dollard and Miller (1950) explain
attachment?
2. Complete an evaluation of the
Behaviourist and Psychoanalytical
Approach.
3. Write an overview of Harlow’s (1959)
study – why does it challenge the
cupboard love view?
4. Copy down key terms.