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SLIDESHARE

  1. 1. PRESENTING ON KIM MAMISAO SLIDESHAR E 11 - GAUSS
  2. 2. What is SLIDESHARE? A free media website which enables you to upload your professional videos and slideshow presentations. Unlike YouTube, the emphasis is more on presentations though professional video is permitted and shared.
  3. 3. Why use SLIDESHARE? Slideshare is a respected network known for its quality and emphasis on tutorials and presentations. It even currently ranks #2 in Google for the search term “presentation”!
  4. 4. HOW TO USE SLIDESHARE
  5. 5. How to use SLIDESHARE Create presentations out of your best blog posts on your site in PowerPoint.
  6. 6. STEP 1:Sign up, fill out profile • In your profile you can include a link back to your website's URL • Choose some tags to describe you, include an image for you/your company/site, etc.
  7. 7. STEP 2:Create a must-read title • The title to your SlideShare presentation is just as important as an email subject line. Your audience could decide whether or not to open your presentation based on your title.
  8. 8. Tip: Don’t forget to add a detailed description to make your content more discoverable in search. Write a clear, yet enticing, title. Make sure your title accurately describes— and sells—your content.
  9. 9. STEP 3:Go and Find Great Visuals • Visual is viral: Images are processed by the brain 60,000x faster than text, and get shared more on social media. • SlideShare is the only place that allows you to share your expertise in a visual manner, so that it truly resonates with your audience.
  10. 10. STEP 4:Create Slides & Content • Whatever your topic, make sure the information you provide is worthy of another person’s time. • Create content that you’re proud to share and your presentation will get noticed.
  11. 11. Give your audience a carrot SlideShares that inform, inspire and educate attract the most views. Give your audience something they can learn from. Tip: Make sure your content can be understood on its own, without the aid of a live speaker. Share your insights, stories, ideasand knowledge View& join topical Upload Campaigns. Write on popular or trending topics
  12. 12. Breathe new life into your existing contentYou likely have content -- whether it be blog posts and newsletters or white papers and data -- already published. Turn them into visual SlideShares to give them new life! Here are tips for repurposing content on SlideShare: Tip: Use your new content to promote your old. Include links back to the original content and vice versa. 1. Customize your content 2. Don’t replace —supplement 3. Create a theme Use visuals and large text that’s readable in the SlideShare player to transform your old content into something that will excel on SlideShare. Online readers like to quickly view visual content. Tease out interesting stats, key points and quotes to share on SlideShare. Create a consistent visual theme your viewers can recognize and associate with you.
  13. 13. STEP 5: Add call to action links • At the end of your presentation, you should add several clickable links to serve as calls to action. • You can encourage people to visit your website, suggest that people follow you on social media or ask people to sign up for your email list.
  14. 14. STEP 6: Share & Go Viral • When it’s time to upload your presentation, make sure that you fill out all the information like the tags and description. • Apparently the more keywords you enter, the better.
  15. 15. Spread Your Content Far and Wide Great content is not great until it reaches the right audience. Embed on the Web Expand your reach by embedding your SlideShares in blog articles, company websites, LinkedIn posts and more Be Social Reach more viewers by sharing your SlideShare content on other social media platforms, like LinkedIn, Facebook, Twitter and more Tip: Connect your social media accounts to your SlideShare account so your network can see your updates and help your content go viral!
  16. 16. Increase Your Virality Once you’re done sharing on social media channels, try these additional tips to give your deck that extra boost of virality: 1. Include a CTA. Promote and link to your other content on SlideShare at the end of your presentations. 2. Engage with your audience. Respond to comments and engage with your fans -- it’ll help you gain more followers! 3. Resurface your SlideShares. Your content likely has lasting appeal. Keeping re- sharing it, especially when it relates to a current trend.
  17. 17. 1. Resonate with your audience 2. Reach a wide audience 3. Capture professional opportunities Visual is viral. Amplify your message with compelling visual content that sets you apart and captures the attention of your audience. Leverage SlideShare’s SEO muscle power to boost your search visibility. Benefit from ongoing reach that goes beyond the initial share. Over 70% of SlideShare traffic comes via targeted search. Connect with people actively seeking your content, and drive business leads, traffic for your blog or website, and speaking or professional opportunities. 70% SLIDESHARE can help you:

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