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5 Steps to a Social Strategy
- 2. 5 W’s Engagement
1.Who is Talking?
2.What are the Talking about?
3.Where are they Talking?
4.When are the Talking?
5.Why are the Talking?
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- 4. 5 Topics of Conversation
1.Discover
2.Select
3.Validate
4.Purchase
5.Use
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- 6. 5 Elements of Strategy
1.Financial
2.People
3.Conversations
4.Platforms
5.Internal
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