This document discusses how technology and social media are enabling more people to participate and connect in society. Some key points: - 50% of Americans have a social media account and usage is growing - Location-based services are becoming more popular, with 4% of Americans using services like Foursquare - Nearly all online users now have access to information, community, and can participate or passively engage through technology - Digital tools can help scale assistance and make personal stories/experiences more accessible to overcome stigma

1. Technology and
Enablement in the
Social Age
An exploratory discussion with Kemp Edmonds
@KempEdmonds @DRNBC

2. It’s young. It’s growing.
• 50% of Americans have an account on
• 8% of online Americans use
• 4% are using location based services like…
Sources:
InsideFacebook.com (US) Feb. 2011
Pew Internet Research (US) Feb. 2011
Pew Internet Research (US) Nov. 2010

3. Nearly 100% of online users:

4. A new accessibility

5. Access to information

6. Access to community

7. Participate or Passive
lost potential, lost opportunity.

8. Scale assistance with...
digital assets and DAM.

9. exercise one
This exercise is to both expose you to this
concept of Google Forms and to try to
gather some of the massive brain trust in this
room and beyond for the benefit of those
present and not present today.

10. exercise two
Start by thinking of people you’d want to join
our survey people who may also be
interested in the results. Do you have a way
to communications with them? email?
twitter? text message? Now pull out any
connect devices: laptops, smartphone or cell
phone.

11. exercise two
• http://j.mp/drnbcstorm
• http://j.mp/drnbstorm+

12. My friend Cathy

14. Community Member

15. Friends & Family

16. Support Network

17. My friend Cathy

19. People only know what
you tell them

20. My friend Stef

21. Sharing as therapy

22. You’d never know...
because it doesn’t matter.

23. My Story

25. Self-directed Learning

27. exercise three:
Costs & Challenges
• http://j.mp/drnbc-ke
• http://j.mp/drnbc-ke+

28. Ending Stigmas
The Digital Social Barrier prevents initial
prejudices of common folk.

29. Hearing Impairment
• Challenges removed in a text only environment
• Abilities are enhanced through technology and equipment

30. Visual Impairment
• Bigger screens are often better
• Accessibility mode on iPhone

31. Speaking Challenges

33. Technology creating
opportunities
Please share your
stories. Feel free to
leave out or change
names.

34. Thanks!
Kemp Edmonds, HootSuite University Coordinator
Twitter: @KempEdmonds & @HootSuite_U
learn.hootsuite.com