SlideShare uma empresa Scribd logo
1 de 15
TOP 2 Learning Concepts Ch 3: Gathering Information and Scanning the Environment Ma. Katrina S. Avellana April 2011 http://kavellana.blogspot.com
Outline of the Presentation 2 ,[object Object]
What are some emerging trends in business?http://kavellana.blogspot.com
Marketing Information System (MIS) ,[object Object],3 http://kavellana.blogspot.com
Marketing Information System (MIS) ,[object Object],4 http://kavellana.blogspot.com
Marketing Information System (MIS) ,[object Object],5 http://kavellana.blogspot.com
Marketing Information System (MIS) ,[object Object],6 http://kavellana.blogspot.com
Marketing Information System (MIS) ,[object Object],7 http://kavellana.blogspot.com
Some Emerging Business Trends ,[object Object],8 http://kavellana.blogspot.com
Some Emerging Business Trends ,[object Object],9 http://kavellana.blogspot.com
Some Emerging Business Trends ,[object Object],10 http://kavellana.blogspot.com
Emerging Business Trends ,[object Object],11 http://kavellana.blogspot.com
Emerging Business Trends ,[object Object],12 http://kavellana.blogspot.com
Emerging Business Trends ,[object Object],13 http://kavellana.blogspot.com
Summary ,[object Object]

Mais conteúdo relacionado

Semelhante a Marketing Information Systems and Emerging Business Trends

Ch. 3 Collecting Information and Forecasting Demand by Rica Baltazar v88
Ch. 3 Collecting Information and Forecasting Demand by Rica Baltazar v88 Ch. 3 Collecting Information and Forecasting Demand by Rica Baltazar v88
Ch. 3 Collecting Information and Forecasting Demand by Rica Baltazar v88 Rica Baltazar
 
Ch 3 collecting information and forecasting demand by rica baltazar v88
Ch 3 collecting information and forecasting demand by rica baltazar v88Ch 3 collecting information and forecasting demand by rica baltazar v88
Ch 3 collecting information and forecasting demand by rica baltazar v88Rica Baltazar
 
Basic components of MIS, its applications and outcomes
Basic components of MIS, its applications and outcomesBasic components of MIS, its applications and outcomes
Basic components of MIS, its applications and outcomesRolling Plans Pvt. Ltd.
 
19019495 4-marketing-research-and-information-systems-philip-kotler-and-gary-...
19019495 4-marketing-research-and-information-systems-philip-kotler-and-gary-...19019495 4-marketing-research-and-information-systems-philip-kotler-and-gary-...
19019495 4-marketing-research-and-information-systems-philip-kotler-and-gary-...Sonraj Tawde
 
Mis gathering information
Mis gathering informationMis gathering information
Mis gathering informationKanz Desh
 
IMPLICATIONS OF ‎MARKETING ‎INFORMATION SYSTEM
IMPLICATIONS OF ‎MARKETING ‎INFORMATION SYSTEMIMPLICATIONS OF ‎MARKETING ‎INFORMATION SYSTEM
IMPLICATIONS OF ‎MARKETING ‎INFORMATION SYSTEMLibcorpio
 
Ch 3 collecting information and forecasting demand by rica baltazar v88
Ch 3 collecting information and forecasting demand by rica baltazar v88Ch 3 collecting information and forecasting demand by rica baltazar v88
Ch 3 collecting information and forecasting demand by rica baltazar v88Rica Baltazar
 
BrandsLab Marketing Performance Optimization Session 1 | Off the Beaten Path ...
BrandsLab Marketing Performance Optimization Session 1 | Off the Beaten Path ...BrandsLab Marketing Performance Optimization Session 1 | Off the Beaten Path ...
BrandsLab Marketing Performance Optimization Session 1 | Off the Beaten Path ...Ebiquity-NA
 
Managing marketing information to gain customer insights. Marketing
Managing marketing information to gain customer insights. MarketingManaging marketing information to gain customer insights. Marketing
Managing marketing information to gain customer insights. MarketingDearMudassir
 
Unit_1_MRI_LITM.pdf
Unit_1_MRI_LITM.pdfUnit_1_MRI_LITM.pdf
Unit_1_MRI_LITM.pdfSilky Gaur
 
What are the components of a modern marketing information system
What are the components of a modern marketing information systemWhat are the components of a modern marketing information system
What are the components of a modern marketing information systemSameer Mathur
 
What are the components of a modern marketing information system
What are the components of a modern marketing information systemWhat are the components of a modern marketing information system
What are the components of a modern marketing information systemSameer Mathur
 
Marketing information system
Marketing information systemMarketing information system
Marketing information systemRajThakuri
 
Chapter 2 Defining and Understanding the Consumer (Tourism and Hospitality Ma...
Chapter 2 Defining and Understanding the Consumer (Tourism and Hospitality Ma...Chapter 2 Defining and Understanding the Consumer (Tourism and Hospitality Ma...
Chapter 2 Defining and Understanding the Consumer (Tourism and Hospitality Ma...Md Shaifullar Rabbi
 
Lecture_3_Marketing Information System_Handout
Lecture_3_Marketing Information System_HandoutLecture_3_Marketing Information System_Handout
Lecture_3_Marketing Information System_HandoutPhD.c. Seymur M. GULIYEV
 

Semelhante a Marketing Information Systems and Emerging Business Trends (20)

Ch. 3 Collecting Information and Forecasting Demand by Rica Baltazar v88
Ch. 3 Collecting Information and Forecasting Demand by Rica Baltazar v88 Ch. 3 Collecting Information and Forecasting Demand by Rica Baltazar v88
Ch. 3 Collecting Information and Forecasting Demand by Rica Baltazar v88
 
Ch 3 collecting information and forecasting demand by rica baltazar v88
Ch 3 collecting information and forecasting demand by rica baltazar v88Ch 3 collecting information and forecasting demand by rica baltazar v88
Ch 3 collecting information and forecasting demand by rica baltazar v88
 
4
44
4
 
Basic components of MIS, its applications and outcomes
Basic components of MIS, its applications and outcomesBasic components of MIS, its applications and outcomes
Basic components of MIS, its applications and outcomes
 
19019495 4-marketing-research-and-information-systems-philip-kotler-and-gary-...
19019495 4-marketing-research-and-information-systems-philip-kotler-and-gary-...19019495 4-marketing-research-and-information-systems-philip-kotler-and-gary-...
19019495 4-marketing-research-and-information-systems-philip-kotler-and-gary-...
 
Mis gathering information
Mis gathering informationMis gathering information
Mis gathering information
 
IMPLICATIONS OF ‎MARKETING ‎INFORMATION SYSTEM
IMPLICATIONS OF ‎MARKETING ‎INFORMATION SYSTEMIMPLICATIONS OF ‎MARKETING ‎INFORMATION SYSTEM
IMPLICATIONS OF ‎MARKETING ‎INFORMATION SYSTEM
 
Marketing Research
Marketing ResearchMarketing Research
Marketing Research
 
Research
ResearchResearch
Research
 
Ch 3 collecting information and forecasting demand by rica baltazar v88
Ch 3 collecting information and forecasting demand by rica baltazar v88Ch 3 collecting information and forecasting demand by rica baltazar v88
Ch 3 collecting information and forecasting demand by rica baltazar v88
 
BrandsLab Marketing Performance Optimization Session 1 | Off the Beaten Path ...
BrandsLab Marketing Performance Optimization Session 1 | Off the Beaten Path ...BrandsLab Marketing Performance Optimization Session 1 | Off the Beaten Path ...
BrandsLab Marketing Performance Optimization Session 1 | Off the Beaten Path ...
 
Managing marketing information to gain customer insights. Marketing
Managing marketing information to gain customer insights. MarketingManaging marketing information to gain customer insights. Marketing
Managing marketing information to gain customer insights. Marketing
 
Unit_1_MRI_LITM.pdf
Unit_1_MRI_LITM.pdfUnit_1_MRI_LITM.pdf
Unit_1_MRI_LITM.pdf
 
MARKETING-CH3
MARKETING-CH3MARKETING-CH3
MARKETING-CH3
 
What are the components of a modern marketing information system
What are the components of a modern marketing information systemWhat are the components of a modern marketing information system
What are the components of a modern marketing information system
 
What are the components of a modern marketing information system
What are the components of a modern marketing information systemWhat are the components of a modern marketing information system
What are the components of a modern marketing information system
 
Marketing information system
Marketing information systemMarketing information system
Marketing information system
 
Chapter 2 Defining and Understanding the Consumer (Tourism and Hospitality Ma...
Chapter 2 Defining and Understanding the Consumer (Tourism and Hospitality Ma...Chapter 2 Defining and Understanding the Consumer (Tourism and Hospitality Ma...
Chapter 2 Defining and Understanding the Consumer (Tourism and Hospitality Ma...
 
Lecture_3_Marketing Information System_Handout
Lecture_3_Marketing Information System_HandoutLecture_3_Marketing Information System_Handout
Lecture_3_Marketing Information System_Handout
 
chp 1.pptx
chp 1.pptxchp 1.pptx
chp 1.pptx
 

Marketing Information Systems and Emerging Business Trends

  • 1. TOP 2 Learning Concepts Ch 3: Gathering Information and Scanning the Environment Ma. Katrina S. Avellana April 2011 http://kavellana.blogspot.com
  • 2.
  • 3. What are some emerging trends in business?http://kavellana.blogspot.com
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. Understanding marketing trends and factors affecting dynamic change is an essential part of management.14 http://kavellana.blogspot.com
  • 17. TOP 2 Learning Concepts Ch 3: Gathering Information and Scanning the Environment Ma. Katrina S. Avellana April 2011 http://kavellana.blogspot.com