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RESEARCH INTO FILM WEBSITES
 Here I have looked at a film website of a similar genre of the film I will be producing. I look at
 the what the audience gain from looking at these websites and information concerning the
 visual style of the site and what interactive features it has to appeal to the target audience.
TRANSFORMERS
• This website presents many features that will attract the target audience, a simple
  one being that the viewer is asked which side they would like to support, if they
  would like to 'protect or 'destroy’ (As seen on the screen shot on the previous page).
  This simple yet effective feature gives a more personal feel to the viewer and helps
  them to interact more with the film itself. When looking at the visual style of the
  website you can see a consistent style, font and colour scheme that is seen on all
  other aspects of the film including the trailer, poster etc.



                                                                      The Transformers Poster (Same
                                                                      visual style as the website)




APPEAL TO TARGET AUDIENCE
• Once past the first stage a new screen
appears with multiple different features
for the audience to access, it consists of    Screenshot of the website
downloads, media extras, a gallery, ticket
links, about the video game for the
film, partners and extra information
about the film. All these detailed features
are used to attract and inform the fans of
the film, offering more than what they see
on screen. There is a consistent colour
scheme and special effects come up on the
screen that are used to 'wow' the
audience. Having a successful website is
an important aspect of the film
package, as it will be viewed everyday by
fans and ultimately is there to give an
extra insight look into film and show the
audience what they are buying into in
further detail.




   INTERACTIVE FEATURES

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Research into film websites

  • 1. RESEARCH INTO FILM WEBSITES Here I have looked at a film website of a similar genre of the film I will be producing. I look at the what the audience gain from looking at these websites and information concerning the visual style of the site and what interactive features it has to appeal to the target audience.
  • 3. • This website presents many features that will attract the target audience, a simple one being that the viewer is asked which side they would like to support, if they would like to 'protect or 'destroy’ (As seen on the screen shot on the previous page). This simple yet effective feature gives a more personal feel to the viewer and helps them to interact more with the film itself. When looking at the visual style of the website you can see a consistent style, font and colour scheme that is seen on all other aspects of the film including the trailer, poster etc. The Transformers Poster (Same visual style as the website) APPEAL TO TARGET AUDIENCE
  • 4. • Once past the first stage a new screen appears with multiple different features for the audience to access, it consists of Screenshot of the website downloads, media extras, a gallery, ticket links, about the video game for the film, partners and extra information about the film. All these detailed features are used to attract and inform the fans of the film, offering more than what they see on screen. There is a consistent colour scheme and special effects come up on the screen that are used to 'wow' the audience. Having a successful website is an important aspect of the film package, as it will be viewed everyday by fans and ultimately is there to give an extra insight look into film and show the audience what they are buying into in further detail. INTERACTIVE FEATURES