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Emotion & Storytelling
Five talks that inspired me at #SXSW
Karen Fewell @DigitalBlonde
Copyright Digital Blonde Ltd
Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde
“I've learned that people will forget
what you said, people will forget what
you did, but people will never forget
how you made them feel.”
Maya Angelou
#SXSW @DigitalBlonde
Emotion & Storytelling
Five talks that inspired me at #SXSW
1. How Austen Conquered Social Storytelling
2. Lets Fuck Cancer
3. Do we love brands as much as we love people?
4. Neural Hacking: Programming Happiness
5. TOMS & the Future of the One for One Movement
Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde
#SXSW @DigitalBlonde
@BernieSu @JayBushman #theLBD
How Austen Conquered Social Storytelling
#SXSW
@DigitalBlonde
Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde
“I've learned that people will forget
what you said, people will forget what
you did, but people will never forget
how you made them feel.”
Maya Angelou
#SXSW
@DigitalBlonde
@Yael #FuckCancer
www.letsfcancer.com
Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde
@pauljzak @uweg #BloodBrand
http://www.fastcocreate.com/3027563/the-story-button-in-your-brain-neuroscience-study-sheds-light-on-brand-human-love
"There is no 'Buy' button in the brain. There is a 'Story' button."
#SXSW
@DigitalBlonde
Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde
#SXSW @DigitalBlonde
@TheSmileCEO @JenLeighMoss #Plasticity
www.thesmileepidemic.com www.plasticitysoft.com
“Gratitude is the single
easiest way to change
your mood”
Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde
#SXSW @DigitalBlonde
@BlakeMycoskie @TOMS #onedecision #TOMSxSXSW
http://www.toms.co.uk/our-movement/l
“We’re in business to help change lives”
Karen Fewell @DigitalBlonde
@DigitalBlonde

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Emotion & Storytelling - 5 Inspirational Talks at #SXSW

  • 1. Emotion & Storytelling Five talks that inspired me at #SXSW Karen Fewell @DigitalBlonde Copyright Digital Blonde Ltd
  • 2. Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde “I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Maya Angelou
  • 3. #SXSW @DigitalBlonde Emotion & Storytelling Five talks that inspired me at #SXSW 1. How Austen Conquered Social Storytelling 2. Lets Fuck Cancer 3. Do we love brands as much as we love people? 4. Neural Hacking: Programming Happiness 5. TOMS & the Future of the One for One Movement
  • 4. Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde #SXSW @DigitalBlonde @BernieSu @JayBushman #theLBD How Austen Conquered Social Storytelling #SXSW @DigitalBlonde
  • 5. Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde “I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Maya Angelou #SXSW @DigitalBlonde @Yael #FuckCancer www.letsfcancer.com
  • 6. Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde @pauljzak @uweg #BloodBrand http://www.fastcocreate.com/3027563/the-story-button-in-your-brain-neuroscience-study-sheds-light-on-brand-human-love "There is no 'Buy' button in the brain. There is a 'Story' button." #SXSW @DigitalBlonde
  • 7. Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde #SXSW @DigitalBlonde @TheSmileCEO @JenLeighMoss #Plasticity www.thesmileepidemic.com www.plasticitysoft.com “Gratitude is the single easiest way to change your mood”
  • 8. Karen Fewell @DigitalBlonde#SXSW @DigitalBlonde #SXSW @DigitalBlonde @BlakeMycoskie @TOMS #onedecision #TOMSxSXSW http://www.toms.co.uk/our-movement/l “We’re in business to help change lives”