Background information on Edward Howard, a nationally recognized, award-winning independent public relations firm

1. INTRODUCING EDWARD HOWARD A public relations industry leader in every regard … … but, let’s start with a few basic facts February 2009

6. WHAT THE INDUSTRY SAYS COMMUNITY LEADERS  ‘ #1 PR Firm in U.S. for Pro Bono Charitable Support’  GREAT PLACE TO WORK  Named in nation’s ‘Top 10 PR Agencies to Work For’  LEADING REPUTATION  ‘ Most highly regarded PR firm in the state of Ohio’  ACCOMPLISHED PROS  ‘ More APRs per capita than any agency of any size in the U.S.’  AWARD WINNING  ‘ 22 Silver Anvils (Oscars of PR) ... more than any other Ohio PR firm’ 

7. WHAT CLIENTS SAY “… you adopted our mission & became ambassadors for our brand … a top notch PR/communications firm.” “ .. EH is in-tune to emerging consumer trends … your insightful, creative recommendations netted great results with editors.” “… you reached out with a great opportunity ... the result is a fantastic piece that hit on all key messages.” “… a major strength is how well creative & writers work in tandem to generate strong ideas … you’ve become totally immersed in our business.” “… nothing short of brilliant … we couldn’t have achieved these results had we used our money only on advertising.”

8. WHAT CLIENTS SAY “… we were pleased with your strategies to develop and launch our new brand identity and logo. Your work helped reposition us, reflecting transformations in our business.” “ .. thanks for the quick, quality, thorough work on the Florida Medicaid crisis over the holidays. We really appreciate how you can jump on anything with just about zero ramp up time.” “… thank you for your hard work on President Obama’s visit. Your game plan, responsiveness & advice provided us maximum exposure made the occasion memorable. “… your perspective and support were invaluable as we navigated controversies. Thank you for being here.” “… your team did an awesome job. Everything exceeded my wildest dreams.”

9. HOW WE WORK We balance disciplined, structured approaches with flexibility and creativity Our goals? Measurable results and satisfied clients

10. FULCRUM: OUR MODEL FOR STRATEGIC PLANNING

15. ABOUT OUR EXPERIENCE Honored to work with some of the largest, best-known organizations in the world … … as well as with small, intriguing start-ups Intentionally diverse in industries served … … you benefit from expertise derived from a wide range of sources

16. CONSUMER BRANDS

17. RETAILING

18. CONSUMER BRANDS TECHNOLOGY / TELECOM

19. INDUSTRIAL / MANUFACTURING

20. FINANCIAL SERVICES

21. HEALTH CARE

22. ENTERTAINMENT / TRAVEL

23. EDUCATION

24. CONSUMER BRANDS ASSOCIATIONS / ORGANIZATIONS Lead Paint Communications STEEL WINDOW INSTITUTE

25. MORE ABOUT HOW WE HELP Further details about how we leverage the power of communication to achieve goals in specific functional areas

27. SAMPLE PUBLICITY SUCCESSES

28. SAMPLE PUBLICITY SUCCESSES

34. RECENT SUCCESSES We’re proud to share in the accomplishments of our clients … … here’s a few recent samples of how we’ve helped deliver results

41. A WORD ABOUT INTELLECTUAL PROPERTY This proposal, and the public relations ideas, concepts or graphic designs contained herein, are the exclusive intellectual property of Edward Howard until purchased by another entity. This document and any accompanying materials - including budget estimates -are confidential and intended only for the use of company personnel. They may not be transferred to others, and are loaned solely for confidential consideration in the selection of a public relations, investor relations, marketing communications or graphic design firm, and with the mutual understanding that they will not be implemented without appropriate compensation or used in any manner detrimental to the interests of Edward Howard and its affiliates. Information contained herein is part of a working review and may be incomplete without accompanying verbal comments. © 2009, Edward Howard