1. CURRICULUM VITAE
Name: M. Kaleswar Reddy
Mobile: +91 805 067 4010
To pursue a career in marketing domain in a highly professional unit and utilize my creativity, organizational and
customer service skills in order to increase the productivity of the organization.
Areas of Interest:
Marketing / Business Development / Category Development / Category Management /
Sales/ Key Accounts Management.
Qualification College/ University Year of Passing Percentage
M B A (Marketing) CMS Business School-
B.E. (Computer Science
REVA Institute of Tech.
P U C Sri Chaitanya Bharathi
Arts & Science Jr.
SSC Chaitanya High School 2006-2007 68
Projects and Certifications Undertaken:
A study on ‘Business Development for Aurospaces Software Pvt. Ltd online services aggregator.’
Certification on IBM Cognos Insight
A project on “EAACK a Secure Intrusion Detection System for MANETs” as a part of engineering.
2. Professional Experience:
Name: TV Shopping India - MD Media Corp.
Duration: 3 months.
Profile: Business Development Manager.
Roles & Responsibility:
Generating new business both in face to face meetings and over phone.
Negotiated with clients on behalf of firm.
Introduced new categories and clients by effective research and negotiation in different categories.
Developed business for the firm by building corporate relationships with the clients.
Introduced improvements in the business strategies based on customer feedback.
Played key role in company initiatives for developing new projects for future use.
Responsible for developing and maintaining commercially productive relationships with both new and old
Summer Internship Project:
Name: AUROSPACES Software Pvt. Ltd., Bangalore, Karnataka.
Duration: 2 months.
Roles & Responsibility:
Assisted the marketing team in various product category development processes.
Identified various service vendors in Bangalore, provided information about Aurospaces and made them to join
the company neighbourhood to work for company orders.
Assisting product managers in the development of Product specifications, product development &
Provided them with market cost for all services in online and offline.
Made a database of Customers, through calls and field visits pitched in for sales. Maintained records of
various service vendors and their documents.
Maintained healthy relationship with registered service vendors and customers, provided them with latest
information about the current offers and updated prices of the services.
3. Skill sets – Strengths:
Self-motivation and ability to take the initiative.
Ability to work well under pressure.
Quick learner, keen to learn and improve skills.
During internship had the opportunity to understand consumer behaviour and buying patterns and analyzed
various reports in great detail in the sales perspective.
Working with different teams in various events gave opportunity to resolve various problems and build
Organised and headed the Marketing and Operations vertical in National Management Fest Cranium 2014
2nd place in Operations Management event in CMS
Participated in Operations & IT in National level management fest in MCC
Worked in organizing team for the college fest Revamp in engineering
Worked in designing (Photoshop) team for the Revamp fest
Date of Birth : 31/07/1992
Languages known : English, Hindi, Kannada, Telugu, Tamil (understanding level).