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產品設計師的日常以及他們大部分時間都不在座位上的秘密

產品以及UX設計師的定位、價值與工作內容

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產品設計師的日常以及他們大部分時間都不在座位上的秘密

  1. 1. Kaba Su UX Designer
  2. 2. UI / UX
  3. 3. UX UI User
  4. 4. DesignTech Business =
  5. 5. Digital Product
  6. 6. user value
  7. 7. user valuefunctional value emotional value A B
  8. 8. Self-actualization Esteem Social needs Safety and Security Physiological needs Maslow - Hierarchy of needs
  9. 9. Rational Emotional Meaningful M E R
  10. 10. strategy InspirationIdeationDesignVision
  11. 11. BuildEvaluatestrategy Inspiration Ideation Design
  12. 12. Build Evaluate strategy Inspiration Ideation Design
  13. 13. in order to our product will solve problem of by giving them We will know if our product works, when we see vision target audience’s user problem strategy goal
  14. 14. 2345N1
  15. 15. 0 2 3 4 5 N 1
  16. 16. 0 1
  17. 17. ...
  18. 18. via: How to build successful products in a digital world, Nikkel Blaase
  19. 19. via: twitter
  20. 20. Quality Scope Resource Time
  21. 21. Build Evaluate strategy Inspiration Ideation Design
  22. 22. ... ..
  23. 23. strategy Inspiration Ideation Design Build Evaluate
  24. 24. strategy Inspiration Ideation Design Build Evaluate
  25. 25. strategy Inspiration Ideation Design Build Evaluate
  26. 26. proactive learning reactive learning ” ” strategy Inspiration Ideation Design Build Evaluate
  27. 27. strategy Inspiration Ideation Design Build Evaluate proactive learning reactive learning ” ”
  28. 28. Go out and be Curious
  29. 29. strategy Inspiration Ideation Design Build Evaluate proactive learning reactive learning ” ”
  30. 30. ,
  31. 31. USER DON’T LISTEN TO USERS, OBSERVE THEM
  32. 32. WHAT’S YOUR POINT OF VIEW?
  33. 33. Redesigning the way you see the world 世界之窗,重新設計
  34. 34. 使用者告訴我們... What we learned from users
  35. 35. 產品設計原則 Product design principles EfficiencyRich contentTo simply participate and express themselves to know what others feelThey want diversity 使用者告訴我們... What we learned from users
  36. 36. 快速 Fast 易於參與 Engaging 彙整多元觀點 Organized Diversity 產品設計原則 Product design principles
  37. 37. 最簡單的參與方式 HOW MIGHT WE DESIGN THE EASIEST WAY FOR USERS TO EXPRESS THEIR OPINION? 我們怎麼設計一個
  38. 38. Revenue Retention Activation Acquisition Referral
  39. 39. –Josh Elman “At Twitter, we called this ACT SOLID to capture all of the groups that were part of the extended team (Analytics, Communications, Trust/safety, Support, Ops, Legal, International, Design)”
  40. 40. WORKSHOP
  41. 41. in order to our product will solve problem of by giving them We will know if our product works, when we see vision target audience’s user problem strategy goal

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