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Student notes for my Admajor Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2015 8 SEO + SEA = SEM
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Jean Pierre Ranschaert
Conférence AIESEC organisée à l'IHECS le 4 mai 2016
Introduction à LinkedIn
Introduction à LinkedIn
Jean Pierre Ranschaert
Notes of my Master course for advertising majors at IHECS, Brussels, focusing on interactive marketing
LIVErtising 2015 4.1 the changing consumer
LIVErtising 2015 4.1 the changing consumer
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Innovate 2016 keynote
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Jean Pierre Ranschaert
This is the complete deck of slides used in my Master course on digital marketing communication at IHECS, Brussels, in 2016. It contains eleven chapters, respectively 1. Bring the Love Back 2. Are Traditional Media Dead? 3. Mapping the Journey 4. From Listening to Insights 5. Digital is NOT a channel 6. The Internet's Big Bang 7. The Digital Advertising ecosystem 8. Webdesign: Draper and Nerd 9. Social Media Marketing 10. Display 11. Search I have provided the links to all videos, also viewable on https://goo.gl/p1p9gi Get more from the course website LIVErtising.net and Twitter handle @LIVErtising. I'd be grateful for comments or suggestions, shares and encouragement!
LIVErtising 2016 complete slideshare
LIVErtising 2016 complete slideshare
Jean Pierre Ranschaert
Presentation Zenitude (1)
Presentation Zenitude (1)
Jean Pierre Ranschaert
This presentation is intended for Bachelor 3 advertising majors at IHECS, Brussels. It analyses today's leading edge marketing communication practice in order to get a feeling of the marcom future.
Future: next exit
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LIVErtising 2015 #1 - Presentation to support my Advertising Master course in marketing communication at IHECS, Brussels. It focuses on networked communication
LIVErtising 2015 1 Bring the love Back - Slideshare
LIVErtising 2015 1 Bring the love Back - Slideshare
Jean Pierre Ranschaert
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Student notes for my Admajor Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2015 8 SEO + SEA = SEM
LIVErtising 2015 8 SEO + SEA = SEM
Jean Pierre Ranschaert
Conférence AIESEC organisée à l'IHECS le 4 mai 2016
Introduction à LinkedIn
Introduction à LinkedIn
Jean Pierre Ranschaert
Notes of my Master course for advertising majors at IHECS, Brussels, focusing on interactive marketing
LIVErtising 2015 4.1 the changing consumer
LIVErtising 2015 4.1 the changing consumer
Jean Pierre Ranschaert
Breaking through the advertising clutter
Innovate 2016 keynote
Innovate 2016 keynote
Jean Pierre Ranschaert
This is the complete deck of slides used in my Master course on digital marketing communication at IHECS, Brussels, in 2016. It contains eleven chapters, respectively 1. Bring the Love Back 2. Are Traditional Media Dead? 3. Mapping the Journey 4. From Listening to Insights 5. Digital is NOT a channel 6. The Internet's Big Bang 7. The Digital Advertising ecosystem 8. Webdesign: Draper and Nerd 9. Social Media Marketing 10. Display 11. Search I have provided the links to all videos, also viewable on https://goo.gl/p1p9gi Get more from the course website LIVErtising.net and Twitter handle @LIVErtising. I'd be grateful for comments or suggestions, shares and encouragement!
LIVErtising 2016 complete slideshare
LIVErtising 2016 complete slideshare
Jean Pierre Ranschaert
Presentation Zenitude (1)
Presentation Zenitude (1)
Jean Pierre Ranschaert
This presentation is intended for Bachelor 3 advertising majors at IHECS, Brussels. It analyses today's leading edge marketing communication practice in order to get a feeling of the marcom future.
Future: next exit
Future: next exit
Jean Pierre Ranschaert
LIVErtising 2015 #1 - Presentation to support my Advertising Master course in marketing communication at IHECS, Brussels. It focuses on networked communication
LIVErtising 2015 1 Bring the love Back - Slideshare
LIVErtising 2015 1 Bring the love Back - Slideshare
Jean Pierre Ranschaert
Publicité en ligne: pour un marché à armes égales Novembre 2020
Fighting the Google-FB duopoly — an official report to the French government
Fighting the Google-FB duopoly — an official report to the French government
Jean Pierre Ranschaert
Voici le support de la préconférence sur la migration tenue à l'IHECS le 2 mai 2019 par le collectif citoyen Espace Diwan d'hébergement collectif de migrants
Conference Migration : pre-conference
Conference Migration : pre-conference
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Keynote 09 of my Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2018 09 Gr_AI_t Expectations
LIVErtising 2018 09 Gr_AI_t Expectations
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Keynote 08 of my Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2018 08 SEA
LIVErtising 2018 08 SEA
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Keynote 07 of my Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2018 07 from SEO to SXO
LIVErtising 2018 07 from SEO to SXO
Jean Pierre Ranschaert
Keynote 06 of my Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2018 06 Digital display advertising
LIVErtising 2018 06 Digital display advertising
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Keynote 04 of my Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2018 04 Become digitally SMART-ER
LIVErtising 2018 04 Become digitally SMART-ER
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Keynote 03 of my Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2018 03 from listening to intelligence slideshare version
LIVErtising 2018 03 from listening to intelligence slideshare version
Jean Pierre Ranschaert
Keynote 02 of my Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2018 02 a cluetrain update anno 2018 slideshare version
LIVErtising 2018 02 a cluetrain update anno 2018 slideshare version
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Keynote of my Master course in digital marketing communication at IHECS, Brussels
LIVErtising 2018 01 Where has the love gone?
LIVErtising 2018 01 Where has the love gone?
Jean Pierre Ranschaert
Students notes for my Admajor Master course in digital interactive communication at IHECS, Brussels
LIVErtising 2015 7 Display
LIVErtising 2015 7 Display
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Notes of my Master course for advertising majors at IHECS, Brussels, focusing on interactive marketing
LIVErtising 2015 2 Digital is not a Channel
LIVErtising 2015 2 Digital is not a Channel
Jean Pierre Ranschaert
Notes of my Master course for advertising majors at IHECS, Brussels, focusing on interactive marketing
LIVErtising 2015 3 Listenomics
LIVErtising 2015 3 Listenomics
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LIVErtising 2015 5 advertising goes digital slideshare
LIVErtising 2015 5 advertising goes digital slideshare
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LIVErtising 2015 6 social media slideshare
LIVErtising 2015 6 social media slideshare
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Qr codes and NFC
Qr codes and NFC
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This provides an adaptation from Dix-Katre's Slideshare "10 nouveaux Chiffres" dealing with social media.
A dozen new figures about Social Media
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Publicité en ligne: pour un marché à armes égales Novembre 2020
Fighting the Google-FB duopoly — an official report to the French government
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Jean Pierre Ranschaert
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LIVErtising 2018 03 from listening to intelligence slideshare version
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LIVErtising 2018 01 Where has the love gone?
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LIVErtising 2015 7 Display
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Notes of my Master course for advertising majors at IHECS, Brussels, focusing on interactive marketing
LIVErtising 2015 2 Digital is not a Channel
LIVErtising 2015 2 Digital is not a Channel
Jean Pierre Ranschaert
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LIVErtising 2015 5 advertising goes digital slideshare
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Qr codes and NFC
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Fighting the Google-FB duopoly — an official report to the French government
Fighting the Google-FB duopoly — an official report to the French government
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Conference Migration : pre-conference
LIVErtising 2018 09 Gr_AI_t Expectations
LIVErtising 2018 09 Gr_AI_t Expectations
LIVErtising 2018 08 SEA
LIVErtising 2018 08 SEA
LIVErtising 2018 07 from SEO to SXO
LIVErtising 2018 07 from SEO to SXO
LIVErtising 2018 06 Digital display advertising
LIVErtising 2018 06 Digital display advertising
LIVErtising 2018 04 Become digitally SMART-ER
LIVErtising 2018 04 Become digitally SMART-ER
LIVErtising 2018 03 from listening to intelligence slideshare version
LIVErtising 2018 03 from listening to intelligence slideshare version
LIVErtising 2018 02 a cluetrain update anno 2018 slideshare version
LIVErtising 2018 02 a cluetrain update anno 2018 slideshare version
LIVErtising 2018 01 Where has the love gone?
LIVErtising 2018 01 Where has the love gone?
LIVErtising 2015 7 Display
LIVErtising 2015 7 Display
LIVErtising 2015 2 Digital is not a Channel
LIVErtising 2015 2 Digital is not a Channel
LIVErtising 2015 3 Listenomics
LIVErtising 2015 3 Listenomics
LIVErtising 2015 5 advertising goes digital slideshare
LIVErtising 2015 5 advertising goes digital slideshare
LIVErtising 2015 6 social media slideshare
LIVErtising 2015 6 social media slideshare
Qr codes and NFC
Qr codes and NFC
A dozen new figures about Social Media
A dozen new figures about Social Media
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