In 2014 the web turned into something much more difficult than before. It's no longer just about one person in charge of building some kind of website. You now have to deal with experts gathered in different fields. This presentation is supposed to give you an idea about who you gonna have to speak with !
2. To Make It Short !
Now you have to work with much more experts
1. Developers
2. Communication Specialists
3. Designers
4. Marketers
Figures from: moz.com/industry-survey / indeed.com/salary/
4. Engineers
Who: The ones that will fix your
servers, hosting, cloud issues
What: In charge of all your IT facilities
2014 Salary: 99,400 $ /y
5. Analytics Experts
Who: The ones that understand who
come to your website
What: In charge of tracking all the
interactions with your services
2014 Salary: 74,375 $ /y
6. SEO Specialists
Who: The ones in charge of making
your website looks good for Google
and its folks
What: They optimized your website,
content and build your links around
the web
2014 Salary: 63,972 $ /y
7. Web Developers
Who: The ones who develop your
website an integrate it
What: They speak html, CSS, PHP and
other weird languages to create your
website
2014 Salary: 53,972 $ /y
8. Big Data Analysts
Who: The ones who deals with huge
amount of info to help you to take the
right decision
What: They manage, organize and
analyse different source of information
2014 Salary: 70,000 $ /y
9. Project Managers
Who: The ones who understand both:
you and the technical team
What: In charge of converting your
project into a web project
2014 Salary: 90,000 $ /y
11. Copywriters
Who: The ones who make your ideas
look good on the web
What: In charge of writing blog posts,
press releases, website contents
2014 Salary: 55,833 $ /y
12. Public Relations
Who: The ones who makes people
speak about you
What: In charge of finding newspapers
and blogs willing to spread your words
2014 Salary: 51,500 $ /y
13. Community Managers
Who: The ones who knows how to speak
on Facebook and other cool places
What: In charge of engaging people on
social networks and spreading your news
2014 Salary: 49,167 $ /y
15. Web Designers
Who: The ones who make your website
looks cool
What: In charge of the integration and
design of your website
2014 Salary: 47,962 $ /y
16. User Experience Experts
Who: The ones who make your website
looks cool for your users
What: In charge of the improving the
user experience of your products
2014 Salary: 83,958 $ /y
18. E-Commerce Specialists
Who: The ones who will build your
online shop
What: In charge of the creating your
online shop
2014 Salary: 74,727 $ /y
19. Web Marketers
Who: The ones who will build your web
marketing strategy
What: In charge of converting your
objectives into KPI and media plan
2014 Salary: 73,034 $ /y
20. PPC Experts
Who: The ones who will make people
click on your ads
What: In charge of the creation of ads
campaigns on adwords and folks
2014 Salary: 69,010 $ /y
21. Inbound Experts
Who: The ones who will make people
come to your website
What: In charge of the planning of the
web strategy to drive you qualified leads
2014 Salary: 67,893 $ /y
22. Questions ?
Ask more questions into our blogpost
http://www.joomgeek.com/blog/weekly-review-2014-web-expert-jobs-functions.html