From the 'Communication in the Digital Age' keynote talk at the 2012 Administrators Conference - by Jon Bradley at ninefootone creative ltd.

1. communication
in the digital age

2. what’s actually
happening on
social media?
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

3. There are more
devices connected to
the internet than there
are people on Earth.
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

4. 91%
of online adults use
social media regularly.
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

5. 24%
of users have missed witnessing
important moments because
they are too busy writing about
them on social networks.
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

6. 28%
of Brits have admitted lying
or exaggerating on social
network about their lives.
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

7. Every minute of the day:
100,000
tweets are sent
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

8. Every minute of the day:
684,000
pieces of content are
shared on Facebook
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

9. Every minute of the day:
2 million
search queries are made
on Google
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

10. Every minute of the day:
48 hours
of video are uploaded
to YouTube
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

11. Every minute of the day:
3,600
photos are shared
on Instagram
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

12. Internet users spend
22%
of their time online
social networking.
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

13. 500 million
no. of Twitter users
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

14. 140 million
no. of ACTIVE users
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

15. 40%
of Twitter accounts have
never sent a single tweet.
Maybe apart from... ‘Ooh, so this is Twitter!
#idontgetit’
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

16. 2 billion (approx.)
no. of Facebook users
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

17. 950 million
no. of ACTIVE users
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

18. Age distribution on social
networks & online communities
26% 25%
19%
16%
5% 6%
2%
0-17 18-24 25-34 35-44 45-54 55-64 65+
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

19. 55%
of Twitter users are
35 or older
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

20. 65%
of Facebook users are
35 or older
Source: www.thesocialskinny.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

21. 1.
a phenomenal number of
people are now signed
up on social networks.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

22. 2.
it’s no longer just a
certain demographic
using social networks.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

23. 3.
while massive numbers
are on social networks,
there is a disparity in
terms of engagement.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

24. We SHOULD be
engaging with social
media.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

25. Social networks are tools.
These tools need to help
us to communicate, not
dictate how we should
communicate.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

26. The Next Story.
Tim Challies.
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

27. 1. Communication with
those around us
2. Communication with
our church family
3. Communication with
our staff teams
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

28. 1. Communication with
those around us
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

29. Communication in the digital age. Jon Bradley, ninefootone creative ltd.

30. Communication in the digital age. Jon Bradley, ninefootone creative ltd.

31. 2. Communication with
our church families
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

32. Communication in the digital age. Jon Bradley, ninefootone creative ltd.

33. www.mailchimp.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

34. 3. Communication with
our staff teams
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

35. www.dropbox.com
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

36. www.google.com/calendar
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

37. “ In the total expanse of
human life there is not a
single square inch of which
the Christ, who alone is
sovereign, does not declare,
‘That is mine!’.”
Abraham Kuyper
Communication in the digital age. Jon Bradley, ninefootone creative ltd.

38. Communication in the digital age. Jon Bradley, ninefootone creative ltd.