We will create an app to help teenagers find cheap clothing quickly through internet advertisements. The app will be available on app stores for 99p, updating monthly with new shops and sales. Key partners include other teenagers and teachers to help launch the affordable clothing app for cost-conscious youth.

1. Customer segments
We are going to serve any teenagers who don’t much money for overly priced clothes
Value proposition
Find cheap/evenly priced clothes quickly
Distribution channels
Advertisement through internet adverts with a link and it takes you to the downloading point (via
internet apple store, Google store, app stores)
Customer relationship
Regular emails telling them about offers/sales in shops question and answer pages asking about sales
and how much the sale is off
Revenues
Our app will be sold at 99p and when it’s on sale it will be sold at 50p
Key activities
It will update every month but it will automatically update time a new shop is opened
Key resources
To be unique to have some qualities of other apps but to have some of our own
Cost structure
Launch advertisements, soft ware, expertise, office,
Strategical partners
Jenny Dawson, Rachel Harding, Samantha Webster, Becca Jones, teachers, parents, judges