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The Application of Shell Scenario Planning
- 2. The Shell Scenario • Was the first model of business performance, planning and forecasting in written form • Was productive for Shell Oil and the Oil Industry • Was adapted and implemented in other business industries • Helped revolutionize business structure
- 3. Shell Strategies & Plans How to Identify Performance Threats & Opportunities • Analyze and forecast possible positive and negative situations • Information Technology can help with the implementation of future short and long term goals
- 4. Shell Strategies & Plans • Incorporating environmental and political concerns help move the company in a positive direction • Hiring creative minds will help expand the planning and organizing of specific businesses
- 5. Shell Strategies & Plans • Set specific short and long term goals • Set a clear and concise budget
- 6. Shell Business Scenario • To properly implement the Shell Business Scenario, all strategies and plans need to be meshed together • The Shell Business Scenario will assist with continuing fruitful businesses and showing the need of a new direction to troubled ones
Notas do Editor
- Was the first model of business performance, planning and forecasting in written formWas productive for Shell Oil and the Oil Industryin the 1970s and 1980s, Shell became a leader in using scenarios for business planningWas adapted and implemented in other business industriesused in many contexts including political decision making, business planning, global environmental assessments, and local community management Helped revolutionize business structure
- How to Identify Performance Threats & OpportunitiesAnalyze and forecast possible positive and negative situationsInformation Technology (IT) can be used to analyze past and present computer data to help foresee future situationsInformation Technology can help with the implementation of future short and long term goals
- Incorporating environmental and political concerns help move the company in a positive directionHiring creative minds will help expand the planning and organizing of specific businessesCreative minds can expand company goals and help overcome problems that may arise
- Set specific short and long term goalsReview these goals on a regular scheduled basis to stay focused, in control, and ahead of any competitionSet a clear and concise budgetMake specific timeframes in which the company will spend moneyThis will allow for positive cash flow and allow future investors to see the progress of the company