Innovation Tool For Business Growth

Innovation … as a business growth tool Dr. Jean-Jacques Lagref [email_address]

The future is made of…... ,[object Object],[object Object],[object Object],[object Object]

Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Why doing Innovation has become a necessity? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Definition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Innovation as a strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Innovation dynamics New profit SOURCES New Gaming RULES ,[object Object],[object Object],[object Object],[object Object],[object Object],KNOWLEDGE = FUEL

Innovation and Profit Margins ,[object Object],[object Object],[object Object],Low cost strategy Relative quality is better Innovation of product Better relative value Brand reputation increased Increase of market share Innovation of process OUTPUT

Innovation and Profit Margins (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The parameters of Innovation ,[object Object],[object Object],[object Object],PARADIGM PRODUCT / SERVICE POSITION Incremental INNOVATION PROCESS BreakThrough.

Breakthrough / continuous ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The parameters of Innovation: different outputs Degree of creativity Component Level System Level Incremental “ doing better what we are doing” Radical/ Breakthrough “ new for the world” “ new for the company” New models: cars, aircrafts, TV New ways, new habits: MP3 downloads/CD Steam engine, biotech Inf. & Com. technol. Improvement of components New components for existing systems Advanced materials to improve performances

The basement of Innovation: a recipe ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Innovation: Historical case study (1) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Historical case study(2): AGFA-Geveart ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Historical case study(3): Polaroid ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Historical case (4): Nokia ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Apple: Mastered Innovation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Failures and Innovation: Dramatic…profits !! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The future is made of…... ,[object Object],[object Object],[object Object],[object Object],[object Object]

From observation to SEEING WHAT ’S NEXT* Time Ex1, Ex2…Exn Today Logic! Easy ! I see, I see….??? 3M, Pfizer, Nokia, Xerox, Apple... *Clayton M. Christensen, Seeing what ’s next, Harvard Business School Press, 2004

Predicting: real case exercice ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

How to predict the Fate of Firms and Indust. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Contacts Dr Lagref Jean-Jacques, [email_address] graduated from University Louis Pasteur (Fr) and Swiss Institute of Technology EPF Lausanne Worked in multinational innovative environments (Novartis Pharma, Arkema.SA, Huntsman Advanced Materials)

Innovation Tool For Business Growth

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