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Improved Intervention Strategies
 Through the Use of Social Media & Technology
Jay Pollett, Advisor          Lisa Vance, Coordinator
The Challenge of Intervention…..
Session Overview

•   Overview of COST Advisement Center
•   Overview of Current Intervention Strategies
•   The Development of STARS
•   Goals of STARS
•   Brief Demonstration of STARS
•   Results of STARS
•   Future of STARS
Georgia Southern University

• Regional Comprehensive University
• Carnegie Doctoral Research Institution
• Enrollment Fall 2011: 20,288
   – College of Science and Technology:
      • Undergraduates: 3520
      • Advised in Center: 1917
Overview of the COST Advisement Center

• The College of Science & Technology (COST) Advisement
  Center
• Advises Freshman & Sophomore Students in 12
  Academic Areas
• Fall 2011: 1736 Students
• Spring 2012: 1645 Students
• Fall 2011 Probation: 178 Students
• Spring 2012 Probation: 324 Students
Overview of the COST Advisement Center

• Centralized office with Faculty, Professional advisors and
  Career Specialist
• Intrusive advisement model
• Intervention for at-risk students
• On-site career counseling
• Targeted programming for advisees
Communication Through Technology

•   Google Apps (Email, Calendar, Docs, Forms, etc.)
•   COST Website
•   Appointment-Plus
•   Online Newsletter
•   Information Monitor
•   FaceBook
•   Twitter
•   GeorgiaView (Blackboard)
Student Population Advised

            Male    Female
Freshman    63%     37%
Sophomore   61%     39%
Student Population Advised
Demographics of Academically At-Risk Population

                  Freshmen        Sophomores
                 Male   Female   Male   Female
   AA or Black   39%     49%     49%     85%
     Asian       2%      0%      1%      0%
    Hispanic     8%      4%      6%      0%
     White       48%     40%     41%     15%
     Other       2%      4%      0%      0%
   Unknown       1%      3%      3%      0%
      Total      100%   100%     100%    100%
The Need for Intervention

     Freshman Retention
    (10/15/09 – 10/15/10)




                   -IPEDS Report
The Need for Intervention

     Graduation (6-Year)
Further Data Supporting the Need for Intervention
Intervention Strategies Used:

For students with unsatisfactory midterm grades:
   • Email with tutoring information & schedule
   • Individual meeting for 2 or more U grades
   • Midterm grade form
   • Student concern form
   • Success tips
   • Study skills and time management information
Intervention Strategies Used:

For students on Probation:
   • Referral to Academic Success Center
   • Individual intervention meeting
   • Invitation to attend a Workshop
   • Individual needs survey
   • Completion of Academic Action Plan
The Development of STARS

• Advisement Center needed an online student-support
  program for students who were struggling academically.
• No intervention system in place for distance-learners
  and/or re-admit students.
• Advisement Center needed an additional tool for
  communicating with students.
• Online program went through 3 phases of development:
   – Google Forms
   – Google Site
   – GeorgiaView (Blackboard)
The Development of STARS

• The Blackboard format has several advantages over other
  attempts
• 1st Advantage: Students are already familiar with
  GeorgiaView.
• 2nd Advantage: GeorgiaView is accessible to faculty, staff,
  and students at no additional cost.
• 3rd Advantage: Georgia Southern University has IT
  support for any problems/issues/concerns with the use
  of GeorgiaView.
• 4th Advantage: GeorgiaView possesses the ability to
  incorporate social media such as YouTube.
Goals of STARS

1. STARS will be an effective means of communication
   between students and advisement staff.
2. STARS will assist in data collection by streamlining
   efforts.
3. STARS will assist students in areas of concern by
   promoting literature and research findings.
4. STARS will incorporate social media such as YouTube in
   order for students to learn by using familiar
   technologies.
5. STARS will have a positive impact on the recovery of
   COST students.
Overview of STARS

•   Steps Toward Academic Recovery & Success
•   Nine (9) Student-Support Modules
•   Quizzes for each module.
•   Link to our Appointment-Plus sign-up page
•   Link to COST Advisement Center homepage
•   Links to Georgia Southern University resource centers
•   “Additional Resources” module
•   STARS Feedback Survey
What does STARS look like?
What Does STARS look like?
• Content can go in this space
Student Usage

                  Statistic                     Value
Total user sessions:                            1468
Average user session length:                   0:13:52
Average user sessions per day:                   10
Average user sessions per day on weekdays:         11
Average user sessions per day on weekends:         5
Most active day:                               23-Aug-11
Least active day:                               8-Oct-11
Most active hour of the day:               12:00 PM - 1:00 PM
Least active hour of the day:              4:00 AM - 5:00 AM
“Additional Resources” Use by Students

                       File                          Percent of Total
12 Things I Wish My Students Knew - 1st Things 1st        7.69%
Academic Advisement Tips                                  7.69%
Components of a Degree Program                            5.77%
Components of a Degree Program                           13.46%
Degrees & Majors                                          7.69%
Get Involved in Undergraduate Research                    5.77%
Get Organized!!!                                         9.62%
How Goal Setting Leads to Academic Success               13.46%
Registration Terminology                                 9.62%
Statesboro Area Volunteer Agencies                       13.46%
Volunteering: Everyone's Doing It                         3.85%
Withdrawing From A Class                                  1.92%
                                                        100.00%
STARS Data Collection
STARS Data Collection
STARS Data Collection
STARS Data Collection
STARS Data Collection
STARS Data Collection
STARS Data Collection
The Future of STARS

• Campus-Wide Approach to Intervention
   – Advisement Center Level
   – Each Center has their own intervention methods
   – Mission Statement
   – Three (3) Tiers of Intervention: Proactive, Active,
     Reactive

• Academic Action Plan
   – Three Pilot Versions (COBA, COST, CLASS)
   – Designed for more Student Accountability while
     providing a pathway to success

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Improved Intervention Strategies through Integration of Social Networking & Technology

  • 1. Improved Intervention Strategies Through the Use of Social Media & Technology Jay Pollett, Advisor Lisa Vance, Coordinator
  • 2. The Challenge of Intervention…..
  • 3. Session Overview • Overview of COST Advisement Center • Overview of Current Intervention Strategies • The Development of STARS • Goals of STARS • Brief Demonstration of STARS • Results of STARS • Future of STARS
  • 4. Georgia Southern University • Regional Comprehensive University • Carnegie Doctoral Research Institution • Enrollment Fall 2011: 20,288 – College of Science and Technology: • Undergraduates: 3520 • Advised in Center: 1917
  • 5. Overview of the COST Advisement Center • The College of Science & Technology (COST) Advisement Center • Advises Freshman & Sophomore Students in 12 Academic Areas • Fall 2011: 1736 Students • Spring 2012: 1645 Students • Fall 2011 Probation: 178 Students • Spring 2012 Probation: 324 Students
  • 6. Overview of the COST Advisement Center • Centralized office with Faculty, Professional advisors and Career Specialist • Intrusive advisement model • Intervention for at-risk students • On-site career counseling • Targeted programming for advisees
  • 7. Communication Through Technology • Google Apps (Email, Calendar, Docs, Forms, etc.) • COST Website • Appointment-Plus • Online Newsletter • Information Monitor • FaceBook • Twitter • GeorgiaView (Blackboard)
  • 8. Student Population Advised Male Female Freshman 63% 37% Sophomore 61% 39%
  • 10. Demographics of Academically At-Risk Population Freshmen Sophomores Male Female Male Female AA or Black 39% 49% 49% 85% Asian 2% 0% 1% 0% Hispanic 8% 4% 6% 0% White 48% 40% 41% 15% Other 2% 4% 0% 0% Unknown 1% 3% 3% 0% Total 100% 100% 100% 100%
  • 11. The Need for Intervention Freshman Retention (10/15/09 – 10/15/10) -IPEDS Report
  • 12. The Need for Intervention Graduation (6-Year)
  • 13. Further Data Supporting the Need for Intervention
  • 14. Intervention Strategies Used: For students with unsatisfactory midterm grades: • Email with tutoring information & schedule • Individual meeting for 2 or more U grades • Midterm grade form • Student concern form • Success tips • Study skills and time management information
  • 15. Intervention Strategies Used: For students on Probation: • Referral to Academic Success Center • Individual intervention meeting • Invitation to attend a Workshop • Individual needs survey • Completion of Academic Action Plan
  • 16. The Development of STARS • Advisement Center needed an online student-support program for students who were struggling academically. • No intervention system in place for distance-learners and/or re-admit students. • Advisement Center needed an additional tool for communicating with students. • Online program went through 3 phases of development: – Google Forms – Google Site – GeorgiaView (Blackboard)
  • 17. The Development of STARS • The Blackboard format has several advantages over other attempts • 1st Advantage: Students are already familiar with GeorgiaView. • 2nd Advantage: GeorgiaView is accessible to faculty, staff, and students at no additional cost. • 3rd Advantage: Georgia Southern University has IT support for any problems/issues/concerns with the use of GeorgiaView. • 4th Advantage: GeorgiaView possesses the ability to incorporate social media such as YouTube.
  • 18. Goals of STARS 1. STARS will be an effective means of communication between students and advisement staff. 2. STARS will assist in data collection by streamlining efforts. 3. STARS will assist students in areas of concern by promoting literature and research findings. 4. STARS will incorporate social media such as YouTube in order for students to learn by using familiar technologies. 5. STARS will have a positive impact on the recovery of COST students.
  • 19. Overview of STARS • Steps Toward Academic Recovery & Success • Nine (9) Student-Support Modules • Quizzes for each module. • Link to our Appointment-Plus sign-up page • Link to COST Advisement Center homepage • Links to Georgia Southern University resource centers • “Additional Resources” module • STARS Feedback Survey
  • 20. What does STARS look like?
  • 21. What Does STARS look like?
  • 22. • Content can go in this space
  • 23. Student Usage Statistic Value Total user sessions: 1468 Average user session length: 0:13:52 Average user sessions per day: 10 Average user sessions per day on weekdays: 11 Average user sessions per day on weekends: 5 Most active day: 23-Aug-11 Least active day: 8-Oct-11 Most active hour of the day: 12:00 PM - 1:00 PM Least active hour of the day: 4:00 AM - 5:00 AM
  • 24. “Additional Resources” Use by Students File Percent of Total 12 Things I Wish My Students Knew - 1st Things 1st 7.69% Academic Advisement Tips 7.69% Components of a Degree Program 5.77% Components of a Degree Program 13.46% Degrees & Majors 7.69% Get Involved in Undergraduate Research 5.77% Get Organized!!! 9.62% How Goal Setting Leads to Academic Success 13.46% Registration Terminology 9.62% Statesboro Area Volunteer Agencies 13.46% Volunteering: Everyone's Doing It 3.85% Withdrawing From A Class 1.92% 100.00%
  • 32. The Future of STARS • Campus-Wide Approach to Intervention – Advisement Center Level – Each Center has their own intervention methods – Mission Statement – Three (3) Tiers of Intervention: Proactive, Active, Reactive • Academic Action Plan – Three Pilot Versions (COBA, COST, CLASS) – Designed for more Student Accountability while providing a pathway to success