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Cloud Computing:
Technology Overview - 2012

Presented by
Janine Anthony Bowen, Esq., CIPP/US
jbowen@jack-law.com
(678) 823-6611
December 2012
Janine Anthony Bowen, Esq., CIPP/US
          Your Presenter

                                                       • With 2 degrees in Industrial Engineering
                                                         from Clemson University and almost a
                                                         decade working in technology
                                                         companies, Janine is an engineer-
                                                         turned-lawyer who knows technology,
                                                         intellectual property, and the law well.

                                                       • She specializes in helping her clients
                                                         negotiate technology deals with Fortune
                                                         500 companies.




©2012 Jack Attorneys & Advisors. All Rights Reserved                                                2
And JACK does what

• Jack Attorneys & Advisors is the technology law boutique of choice
  for clients seeking an expert, pragmatic, high touch experience. We
  specialize in technology, privacy, cloud computing, mobile,
  intellectual property, and commercial contracts.
So   Let’s Talk Cloud
What’s the Cloud, really?




           http://www.fatcow.com/data-center/photos - You are allowed to copy, distribute, transmit the work and to adapt the work.
           Attribution is not required. You are prohibited from using this work in a stand alone manner.




©2012 Jack Attorneys & Advisors. All Rights Reserved                                                                                  5
Cloud Computing
          Definition from the User’s Perspective

          • Data processing and storage, application development, and
            software hosting over the Internet instead of on a personal
            computer or over a network

          • Available on an ‘on demand’ basis

          • Location of information stored ‘in the cloud’ is potentially
            unknown and perhaps irrelevant at any given point in time

          • Relatively inexpensive




©2012 Jack Attorneys & Advisors. All Rights Reserved                       6
National Institute of
          Standards & Technology’s Definition

       • Cloud computing is a model for enabling ubiquitous,
         convenient, on-demand network access to a shared pool of
         configurable computing resources (e.g., networks, servers,
         storage, applications, and services) that can be rapidly
         provisioned and released with minimal management effort or
         service provider interaction. This cloud model promotes
         availability and is composed of five essential characteristics,
         three service models, and four deployment models.




       http://csrc.nist.gov/publications/nistpubs/800-145/SP800-145.pdf




©2012 Jack Attorneys & Advisors. All Rights Reserved                       7
NIST Definition (cont.)

• Essential Characteristics   • Deployment Models
   – On-demand self-service      – Private Cloud
  – Broad network access        – Community Cloud
  – Resource pooling            – Public Cloud
  – Rapid elasticity            – Hybrid Cloud
  – Measured Service




                                                    8
Essential Characteristics:
          On-demand Self Service




                                                       Service Provider
                  Consumer




              7




©2012 Jack Attorneys & Advisors. All Rights Reserved                      9
Essential Characteristics:
          Broad Network Access

                                                                   Tablets


                    iMac                                                          Windows
                                                                                  Computers


        Home
                                                       Service Provider
       Computers
                                                                                Smartphones


                                                                              Office
                  International                                              Desktop
                  Locations


©2012 Jack Attorneys & Advisors. All Rights Reserved                                          10
Need to Understand:
           Virtual Server
                                Multiple Separate
                               Physical Servers and
                                Software Licenses

                      Human
                     Resources

                                                                       Single Physical Server
                         Sales                                         with Multiple Software
                                                                              Licenses

                       Asset
                                                       Consolidation
                    Management

                                                                           Virtual
                     Facilities                                            Server
                    Management


                     Purchasing


                                        Real
                                       Servers



©2012 Jack Attorneys & Advisors. All Rights Reserved                                            11
Multi-Tenancy Makes Public Cloud
          Computing Possible
                Single-Tenant                                   Multi-Tenant
            (On-Premise or Hosted)




           Dedicated App Stack for Each                 One Single Stack for All
                   Application                               Applications

     Slide used with permission from Salesforce.com - © 2012 Salesforce.com


©2012 Jack Attorneys & Advisors. All Rights Reserved                               12
Need to Understand:
          Multi-tenancy
                                                                                     ABC Company
                                                                                         User

                     ABC Company               XYZ Company
                      Purchasing                Purchasing                           XYZ Company
                      Application               Application                              User


                          Acme                     Atlas
                                                                                 Acme Company
                        Company                  Company                             User
                        Inventory                Inventory
                       Application              Application    Internet
                                                              Connection                Top-Notch
                       Top-Notch                 Small Biz                            Company User
                        Company                  Company
                        Logistics                 Payroll
                       Application              Application                            Small Biz
                                                                                     Company User

                                    Hypervisor
                                                                                     Atlas Company
                              Operating System                                            User


                           Virtual Server with                             Tenants
                            Multiple Tenants


©2012 Jack Attorneys & Advisors. All Rights Reserved                                                 13
Essential Characteristics:
            Resource Pooling & Rapid Elasticity




                                                       Columbia, SC



 Atlanta, GA




                                                                      Multiple Tenants



©2012 Jack Attorneys & Advisors. All Rights Reserved                                     14
Essential Characteristics:
          Measured Service




©2012 Jack Attorneys & Advisors. All Rights Reserved   15
Cloud Models *aaS

          SaaS (Software as a Service)
          The consumer uses the provider’s
          applications running on a cloud infrastructure.
          (e.g. Google Docs, Yahoo! Mail)

           PaaS (Platform as a Service)                       Software
           The consumer has control over the                As A Service
           deployed applications and possibly
           application hosting environment
           configurations. (e.g. Force.com,                   Platform
           Microsoft Azure)                                 As A Service

           IaaS (Infrastructure as a Service)
           The consumer is able to deploy and               Infrastructure
           run arbitrary software. (e.g. Amazon             As A Service
           EC3, Rackspace, GoGrid)


©2012 Jack Attorneys & Advisors. All Rights Reserved                         16
3 Delivery Models:
          Control Points
                                                                                        Infrastructure as a
                        Software as a Service           Platform as a Service
                                                                                              Service
                               (SaaS)                          (PaaS)
                                                                                               (IaaS)

                        Applications                   Applications                  Applications
                                                                        Managed
                            Data                           Data         By Client        Data
                                                                                                      Managed
                          Runtime                        Runtime                       Runtime        By Client

                        Middleware                     Middleware                    Middleware
                                          Managed
                             OS           By Service        OS                            OS
                                           Provider                     Managed
                       Virtualization                  Virtualization   By Service   Virtualization
                                                                         Provider                     Managed
                          Servers                        Servers                       Servers        By Service
                                                                                                       Provider
                          Storage                        Storage                       Storage

                        Networking                     Networking                    Networking




©2012 Jack Attorneys & Advisors. All Rights Reserved                                                               17
Deployment Models:
          Private Cloud
            • The cloud infrastructure is operated solely for an organization.




  http://csrc.nist.gov/publications/drafts/800-146/Draft-NIST-SP800-146.pdf


©2012 Jack Attorneys & Advisors. All Rights Reserved                             18
Deployment Models:
          Private Outsourced Cloud
            • The cloud infrastructure is operated solely for an organization.




  http://csrc.nist.gov/publications/drafts/800-146/Draft-NIST-SP800-146.pdf



©2012 Jack Attorneys & Advisors. All Rights Reserved                             19
Deployment Models:
          Public Cloud
             • The cloud infrastructure is made available to the general
               public




  http://csrc.nist.gov/publications/drafts/800-146/Draft-NIST-SP800-146.pdf

©2012 Jack Attorneys & Advisors. All Rights Reserved                          20
Deployment Models:
          Hybrid Cloud
           • The cloud infrastructure is a combination of two or more clouds
             (private, community, or public) that remain unique entities but are
             bound together by standardized or proprietary technology that
             enables data and application portability between environments.




                                 Public Cloud                             Private Cloud


  http://csrc.nist.gov/publications/drafts/800-146/Draft-NIST-SP800-146.pdf


©2012 Jack Attorneys & Advisors. All Rights Reserved                                      21
Deployment Models:
          Hybrid Cloud - Example




                           Public Cloud                Private Cloud


©2012 Jack Attorneys & Advisors. All Rights Reserved                   22
Q&A
          Contact Me

       • Janine Anthony Bowen, Esq., CIPP/US
          jbowen@jack-law.com
          www.linkedin.com/in/jdabowen

       • 678-823-6611

       • Twitter - @cloudlawyer

       • www.jack-law.com

       • Facebook – www.facebook.com/JackAttorneys

      JACK Attorneys & Advisors: Technology/IP Law & the Business of Technology - Quite Simply, We Get It.
©2012 Jack Attorneys & Advisors. All Rights Reserved                                                         23
©2012 Jack Attorneys & Advisors. All Rights Reserved   24

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Cloud Computing Technology Overview 2012

  • 1. Cloud Computing: Technology Overview - 2012 Presented by Janine Anthony Bowen, Esq., CIPP/US jbowen@jack-law.com (678) 823-6611 December 2012
  • 2. Janine Anthony Bowen, Esq., CIPP/US Your Presenter • With 2 degrees in Industrial Engineering from Clemson University and almost a decade working in technology companies, Janine is an engineer- turned-lawyer who knows technology, intellectual property, and the law well. • She specializes in helping her clients negotiate technology deals with Fortune 500 companies. ©2012 Jack Attorneys & Advisors. All Rights Reserved 2
  • 3. And JACK does what • Jack Attorneys & Advisors is the technology law boutique of choice for clients seeking an expert, pragmatic, high touch experience. We specialize in technology, privacy, cloud computing, mobile, intellectual property, and commercial contracts.
  • 4. So Let’s Talk Cloud
  • 5. What’s the Cloud, really? http://www.fatcow.com/data-center/photos - You are allowed to copy, distribute, transmit the work and to adapt the work. Attribution is not required. You are prohibited from using this work in a stand alone manner. ©2012 Jack Attorneys & Advisors. All Rights Reserved 5
  • 6. Cloud Computing Definition from the User’s Perspective • Data processing and storage, application development, and software hosting over the Internet instead of on a personal computer or over a network • Available on an ‘on demand’ basis • Location of information stored ‘in the cloud’ is potentially unknown and perhaps irrelevant at any given point in time • Relatively inexpensive ©2012 Jack Attorneys & Advisors. All Rights Reserved 6
  • 7. National Institute of Standards & Technology’s Definition • Cloud computing is a model for enabling ubiquitous, convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction. This cloud model promotes availability and is composed of five essential characteristics, three service models, and four deployment models. http://csrc.nist.gov/publications/nistpubs/800-145/SP800-145.pdf ©2012 Jack Attorneys & Advisors. All Rights Reserved 7
  • 8. NIST Definition (cont.) • Essential Characteristics • Deployment Models – On-demand self-service – Private Cloud – Broad network access – Community Cloud – Resource pooling – Public Cloud – Rapid elasticity – Hybrid Cloud – Measured Service 8
  • 9. Essential Characteristics: On-demand Self Service Service Provider Consumer 7 ©2012 Jack Attorneys & Advisors. All Rights Reserved 9
  • 10. Essential Characteristics: Broad Network Access Tablets iMac Windows Computers Home Service Provider Computers Smartphones Office International Desktop Locations ©2012 Jack Attorneys & Advisors. All Rights Reserved 10
  • 11. Need to Understand: Virtual Server Multiple Separate Physical Servers and Software Licenses Human Resources Single Physical Server Sales with Multiple Software Licenses Asset Consolidation Management Virtual Facilities Server Management Purchasing Real Servers ©2012 Jack Attorneys & Advisors. All Rights Reserved 11
  • 12. Multi-Tenancy Makes Public Cloud Computing Possible Single-Tenant Multi-Tenant (On-Premise or Hosted) Dedicated App Stack for Each One Single Stack for All Application Applications Slide used with permission from Salesforce.com - © 2012 Salesforce.com ©2012 Jack Attorneys & Advisors. All Rights Reserved 12
  • 13. Need to Understand: Multi-tenancy ABC Company User ABC Company XYZ Company Purchasing Purchasing XYZ Company Application Application User Acme Atlas Acme Company Company Company User Inventory Inventory Application Application Internet Connection Top-Notch Top-Notch Small Biz Company User Company Company Logistics Payroll Application Application Small Biz Company User Hypervisor Atlas Company Operating System User Virtual Server with Tenants Multiple Tenants ©2012 Jack Attorneys & Advisors. All Rights Reserved 13
  • 14. Essential Characteristics: Resource Pooling & Rapid Elasticity Columbia, SC Atlanta, GA Multiple Tenants ©2012 Jack Attorneys & Advisors. All Rights Reserved 14
  • 15. Essential Characteristics: Measured Service ©2012 Jack Attorneys & Advisors. All Rights Reserved 15
  • 16. Cloud Models *aaS SaaS (Software as a Service) The consumer uses the provider’s applications running on a cloud infrastructure. (e.g. Google Docs, Yahoo! Mail) PaaS (Platform as a Service) Software The consumer has control over the As A Service deployed applications and possibly application hosting environment configurations. (e.g. Force.com, Platform Microsoft Azure) As A Service IaaS (Infrastructure as a Service) The consumer is able to deploy and Infrastructure run arbitrary software. (e.g. Amazon As A Service EC3, Rackspace, GoGrid) ©2012 Jack Attorneys & Advisors. All Rights Reserved 16
  • 17. 3 Delivery Models: Control Points Infrastructure as a Software as a Service Platform as a Service Service (SaaS) (PaaS) (IaaS) Applications Applications Applications Managed Data Data By Client Data Managed Runtime Runtime Runtime By Client Middleware Middleware Middleware Managed OS By Service OS OS Provider Managed Virtualization Virtualization By Service Virtualization Provider Managed Servers Servers Servers By Service Provider Storage Storage Storage Networking Networking Networking ©2012 Jack Attorneys & Advisors. All Rights Reserved 17
  • 18. Deployment Models: Private Cloud • The cloud infrastructure is operated solely for an organization. http://csrc.nist.gov/publications/drafts/800-146/Draft-NIST-SP800-146.pdf ©2012 Jack Attorneys & Advisors. All Rights Reserved 18
  • 19. Deployment Models: Private Outsourced Cloud • The cloud infrastructure is operated solely for an organization. http://csrc.nist.gov/publications/drafts/800-146/Draft-NIST-SP800-146.pdf ©2012 Jack Attorneys & Advisors. All Rights Reserved 19
  • 20. Deployment Models: Public Cloud • The cloud infrastructure is made available to the general public http://csrc.nist.gov/publications/drafts/800-146/Draft-NIST-SP800-146.pdf ©2012 Jack Attorneys & Advisors. All Rights Reserved 20
  • 21. Deployment Models: Hybrid Cloud • The cloud infrastructure is a combination of two or more clouds (private, community, or public) that remain unique entities but are bound together by standardized or proprietary technology that enables data and application portability between environments. Public Cloud Private Cloud http://csrc.nist.gov/publications/drafts/800-146/Draft-NIST-SP800-146.pdf ©2012 Jack Attorneys & Advisors. All Rights Reserved 21
  • 22. Deployment Models: Hybrid Cloud - Example Public Cloud Private Cloud ©2012 Jack Attorneys & Advisors. All Rights Reserved 22
  • 23. Q&A Contact Me • Janine Anthony Bowen, Esq., CIPP/US jbowen@jack-law.com www.linkedin.com/in/jdabowen • 678-823-6611 • Twitter - @cloudlawyer • www.jack-law.com • Facebook – www.facebook.com/JackAttorneys JACK Attorneys & Advisors: Technology/IP Law & the Business of Technology - Quite Simply, We Get It. ©2012 Jack Attorneys & Advisors. All Rights Reserved 23
  • 24. ©2012 Jack Attorneys & Advisors. All Rights Reserved 24