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Social Media-Einsatz in der GLS Bank

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Vortrag vom 6. Twittwoch Ruhr am 30. Juni 2010 im Unperfekthaus, Essen

Publicada em: Negócios, Tecnologia
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  • Konkrete Ziele ihres Engagements im Social Web bleiben leider unklar. Schade! Nur Bilder ist nett, aber leider nicht aussagekräftig -- zumindest, wenn ich die Inhalte ohne Sprecher nachvollziehen möchte.
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Social Media-Einsatz in der GLS Bank

  1. 1. Johannes Korten, GLS Bank 6. Twittwoch Ruhr 2010, Essen Social Media in der GLS Bank
  2. 2. Antrieb
  3. 3. sozial
  4. 4. ökologisch
  5. 5. ökonomisch
  6. 6. Sinn!
  7. 7. Der Mensch im Mittelpunkt
  8. 8. Energie!
  9. 9. Ernährung!
  10. 10. Wohnen!
  11. 11. Gesundheit!
  12. 12. Bildung!
  13. 13. Bankenkrise?
  14. 14. Transparenz!
  15. 15. Transparenz!
  16. 16. Dialog!
  17. 17. Social Media-Kanäle
  18. 18. facebook Utopia-Blog twitter youtube flickr
  19. 24. Social Media-Zahlen http://www.flickr.com/photos/twicepix/
  20. 25. 1.141 facebook-Fans 1.710 follower bei twitter 1.326 friends bei twitter 1.403 tweets 1,216 fo/tw http://www.flickr.com/photos/twicepix/ 7,75 Interaktionen/Beitrag
  21. 26. Unsere Werkzeuge
  22. 27. hootsuite twtpoll tweetstats Facebook-iphone-App
  23. 28. Schaltzentrale
  24. 29. ... mit Statistikfunktion
  25. 33. Johannes Korten Online-Vertrieb Eva Schneeweiss Öffentlichkeitsarbeit Bettina Schmoll Marketing Social Media als Team-Aufgabe
  26. 35. Johannes Korten GLS Bank Leiter Online-Vertrieb [email_address] +49 234 5797 - 100 www.gls.de ... das macht Sinn

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