2. What was the brief?
• To Design a Science recruitment poster for college
in the style of steampunk, pop art or similar.
• With the objective of making students choose
science as an A-level course
• Male and Female, however more females due to low
number currently taking science
3. Different Art styles
• Steampunk
• 20th century sci-fi
• Pop art
• Victoriana
• Cover book art
4. Steampunk
images contain a strong main focal
point usually a person or machine.
Surrounding the focal point is a
contrasting background to make the
person stand out.
Quirky gold, machinery on Victorian
style actors
Posing like they are having a painting
of themselves.
5. Early 20th Century
Sci-fi
These Sci-fi posters all have quiet
light pastel
colours that reflect the era that they
were made in.
They all have a big evenT, flying
train, rocket, king kong, huge man.
The posters also have big title texts
“King kong” and “URANUS” makes it
stand out
6. Pop art consists of bright, contrasting colours
Simple strokes of colour can
Give numerous effects
Comic book effect gives it a modern and
appealing look for younger audiences
Good for advertising as it is
visually appealing and quick to
read
8. SCI-FI movie posters BRAINSTORM
Fantasy
ROBOTS
METROPOLIS
SOFT COLOURS
SCI-FI MOVIE
POSTERS
invisibility
LAND OF OZ
H. G. WELLS
Flying saucers
(UFO)
9. POP ART BRAINSTORM
Cartoon
Comic strip
Contrast
Bright colours
Eye catching
Pop art
Roy lichtenstein
Iconic pop
Figures
Andy warhol
1950’s
12. CHOSEN ART STYLE
WHY?
I chose…
And a little bit of Steampunk
Why?...... Bright colourful, eye
catching, appealing to
younger
audiences
Execution…
Popart is
bright, steampunk is
dark, combination will be
effective
Darker backgrounds with bright foregrounds will make poster
stand out…..
14. colour
I’m going to use a combination of soft, and bright colours
Here’s a couple of ideaS…
+
Pop art poster
Combination of these colours
With darker tones.
15. Examples of typography
In these pop art related adverts they
all share certain aspects
• THICK, EASY TO READ SANS
SERIF FONT
• LARGE SIZED TITLE
POSITIONED EITHER AT THE
TOP OF THE PAGE, OR
BOTTOM.
• Main slogal short, relevant and
simple and catchy (ABsOLUT
WARHOL).
16. T pography
Here are some similar typography styles used in the
posters I acquired:
Simple, sans serif & playful
Bold, clear and striking
Neat, minimalistic and professional
Relevant, futuristic feel and legible
However..
17. SLOGANS
These are some slogans I thought of that could send
the message across quickly and effectively
• Get Serious, Get Science.
• Whatever you’re into, get into science
• You've Got Questions. We've Got Science
• Is science in you?
• COME TO LIFE, COME TO SCIENCE
• Science Proves.
• Stop asking and start answering, science.
19. Proposal
I propose to use a Pop art + steampunk design style that will grab the
students attention.
+
The colour scheme I will be using has been justified from my research
+
The typography that I intent to use will be
Steampunk
Editor's Notes
I really like the fact that it has a main focal point.
Why.. Why.. Why…. And ‘Execution’ more people see it = more people choose science (in theory)
Pastel colours will print well, and look professional
I think that this (and next slide would be a good combination
