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Using Social Media to Brand Your Organization
1. Building Your Online Brand
Web 2.0 Strategies that Work
Friday, July 22, 2011, ASCD L2L Conference, Chantilly, VA
Jason Flom
ASCD Emerging Leader, Florida ASCD Advocacy Chairperson
Richard Lange
Facilitator, ASCD Mentoring Leadership Professional Interest Community
2. Today’s communication plan must include strategies for
incorporating social networking as part of a comprehensive
approach to member outreach, program promotion and
interactive collaboration among members and prospective
members. Jason and Richard share what works in utilizing Web
2.0 tools in practical, effective ways for leaders of constituent
groups who are looking to build capacity for their organization.
3. SOURCE: FRAMING THE DIALOGUE DOT COM
COMMUNICATING WITH CONSTITUENTS
AH, THE GOOD OLE DAYS. . .
14. Extensions
• Using Web 2.0 to Boost Your Organization’s
On-Line Presence
• Getting Started on ASCD EDge
• 7 Ways to Find Teachers on Twitter
• Introduction to Twitter for Educators
• The How and Why of Using Facebook for
Educators
• 11 Killer Social Media Presentations Worth
Watching
SOURCE: ALL POSTERS DOT COM
15. Building Your Online Brand
Web 2.0 Strategies that Work
Friday, July 22, 2011, ASCD L2L Conference, Chantilly, VA
Jason Flom
ASCD Emerging Leader, Florida ASCD Advocacy Chairperson
Richard Lange
Facilitator, ASCD Mentoring Leadership Professional Interest Community